Photo courtesy of vision china

　　Protecting intellectual property rights and prohibiting the abuse of intellectual property rights, just like two sides of the same coin, are both aimed at making the intellectual property system really promote social development. Only with the consciousness and concept of "strict protection" and "no abuse" can malicious cybersquatting be eradicated.

　　A few days ago, Zheng Yuanjie, the king of fairy tales, publicly announced that he would stop writing the monthly magazine "The King of Fairytales" and devote himself to the rights protection of the three trademarks "Pipiru", "Shunk" and "The King of Fairytales". Over the past 36 years, The King of Fairy Tales has published 495 issues, with a total print run of over 200 million copies, affecting millions of readers. But to Zheng Yuanjie’s annoyance, many characters in his works and the word "King of Fairy Tales" are frequently squatted. After years of efforts, there are still 672 infringing trademarks waiting for rights protection.

　　The tug-of-war of rights protection exposes imperfect trademark protection.

　　His academic performance is not good, and he is not the kind of good boy that school teachers like, but he is kind-hearted, just and brave, and has stories on him — — Zheng Yuanjie’s China boy is called Cpaing. In 1985, with the publication of The King of Fairy Tales, a large number of literary characters, such as Pipiru, Lu Xixi, Shunk and Beta, became famous with Zheng Yuanjie’s fairy tales, which influenced generations of children.

　　However, a few years later, who would have thought that all these characters were registered as trademarks: "Pipiru" became pork skin, "Shunk" became an underwear brand, and "Fairy Tale King" became the flagship store of children’s wear e-commerce. In these years, on the road of safeguarding rights, Zheng Yuanjie is almost alone in "fighting". He knew the Copyright Law and Trademark Law by heart, and even risked his life to obtain evidence to defend his rights, but his "record" was not brilliant: in 20 years, there were 672 trademarks, and only 16 successfully defended their rights. In an interview with the media, Zheng Yuanjie revealed that it would take him six years to "win" a controversial trademark on average, which cost about 90,000 yuan.

　　Among them, the "tug-of-war" for the rights protection of the three trademarks "Pipiru", "Shuk" and "Fairy Tale King" has been going on for several years. Take the protection of the trademark "Cpaing" as an example. After the lawsuit in Zheng Yuanjie, the trademark of the sued enterprise was initially ruled invalid. After that, the trademark registrant appealed to the Beijing Intellectual Property Court and sent it back for retrial. After the relevant review body ruled that the trademark could be used, Zheng Yuanjie continued to sue … … Because of the twists and turns in the process of defending rights, and without the final victory, Zheng Yuanjie was exhausted.

　　"This exposes the imperfection of trademark protection in China. Although the trademark law has provisions on the protection of prior rights, it is not perfect. " Pan Helin, executive director of the Digital Economy Research Institute of Zhongnan University of Economics and Law, said that most trademark ownership in China is still the only requirement for obtaining rights by registration, rather than "actual use" and "true intention". However, the protection of prior rights is the general trend in the world. In foreign countries, as long as the earliest user can prove his prior use, even if the trademark has been registered for many years, he can apply for cancellation.

　　Lawyer Yu Qingkai, director of the Intellectual Property Professional Committee of Guiyang Lawyers Association of Guizhou Province and senior partner of Beijing Yingke (Guiyang) Law Firm, believes that the purpose of preempting the names of people with certain influence into their own trademarks is to promote their own goods or services with the help of the influence of the names of people, which is subjectively malicious and has no legitimacy. Judging from the judicial practice, the characters with such special phrases as "Cpaing" and "Shunk" were originally created by the obligee, who should have copyright, but there is no corresponding basis for the ownership and protection of rights in the current legal system.

　　"Blacklist" may not be able to stop the malicious cybersquatting of trademarks.

　　In 2020, there are about 13.4 million trademark applications in the world, and China ranks first in the world with about 9.3 million trademark applications by category. According to preliminary statistics, by the end of the third quarter of 2021, there were 34,300,631 valid registered trademarks nationwide, an increase of 6,920,766 over the same period of the previous year, with a year-on-year increase of 25.27%.

　　But in sharp contrast, the rush to register is rampant.

　　Ding Zhen, a teenager who suddenly became popular, was robbed, and Eye of the Great Power turned into a pack of cigarettes. Even Zhong Nanshan and Olympic athletes were hot spots. In recent years, wave after wave of "hot spots" trademark news has been searched frequently.

　　This phenomenon of cybersquatting has actually been related to the trademark.

　　To run counter to the meaning. With the increasing number of trademark registration behaviors of "rubbing hot spots", one registered trademark after another is ridiculous.

　　Those registered trademarks, whether hoarded or sold, are often behind unimaginable high transfer fees and usage fees, which may even promote malicious registered trademarks to become a gray industrial chain — — The registration fee is only a few hundred yuan, but if the registered trademark is a famous person, it may involve subsequent transfer, and you can get hundreds or even tens of thousands of times of income.

　　Fortunately, China National Intellectual Property Administration and the relevant administrative law enforcement agencies usually use batch rejection to solve the hot events and malicious cybersquatting of characters. For example, after the Chinese Olympic Committee shouted to stop "malicious cybersquatting", China National Intellectual Property Administration official website issued a notice rejecting 109 trademark registration applications such as Yang Qian, Chen Meng and Quanhongchan.

　　The Measures for the Administration of the List of Serious Violations of Law and Trust in Market Supervision and Management, which was officially implemented on September 1 last year, clearly stipulates that those who submit malicious trademark registration applications that harm the public interests will be included in the list of serious violations of law and trust.

　　Can this move stop this vicious rush to register trademarks? In this regard, Pan Helin said that according to the trademark law, malicious cybersquatting belongs to the category of infringement, not administrative punishment.

　　The list of serious dishonesty has a certain deterrent effect on trademark cybersquatting, but there is still a problem of malicious cybersquatting. In judicial practice, there are no clear provisions on the elements of the determination of preemptive registration, such as prior rights and improper means, and the determination of subjective malice is also controversial. Therefore, it is only a reference model to be included in the list of dishonesty. The key is to clarify the legal boundary of malicious trademark squatting and increase the punishment for malicious trademark squatting.

　　Let the rule of law become the "fence" of trademark protection

　　Last year, China National Intellectual Property Administration issued a special notice, announcing that it would take special actions to crack down on malicious cybersquatting. Among them, malicious squatting on the names of major scientific and technological projects has caused great adverse social impact, and malicious squatting on well-known works or role names has all been included in the crackdown targets.

　　China National Intellectual Property Administration stated that it will strengthen overall coordination, expose typical cases, illegal individuals, enterprises and agencies in a timely manner, and hand over those in bad conditions to local law enforcement departments for punishment in time, so as to create a good legal environment, market environment and social environment for all kinds of market players to compete fairly, innovate and consciously resist malicious cybersquatting.

　　Outline of Building a Powerful Intellectual Property Country (2021— In 2035), it is proposed that by 2035, China’s comprehensive intellectual property competitiveness will rank among the top in the world, and it will basically become a world-class intellectual property power with China characteristics. In the future, with the increasing protection of intellectual property rights in China, the high-pressure situation against malicious cybersquatting will become a new normal.

　　However, in recent years, an act under the banner of intellectual property protection is worthy of vigilance. From the recent Sichuan restaurant being sued for infringement for using the word "green pepper" in its dish name to the previous rights protection incident of "Tongguan Chinese hamburger" and "Xiaoyao Town Hulatang", the limits and protection scope of trademark rights protection have aroused heated public discussion. In the eyes of some people in the industry, protecting intellectual property rights and prohibiting the abuse of intellectual property rights are like two sides of the same coin, both of which are aimed at making the intellectual property system really promote social development. Only with the consciousness and concept of "strict protection" and "prohibition of abuse" can malicious cybersquatting be eradicated.

　　It is imperative to protect "plugging" with the rule of law as a trademark. Zheng Yuanjie suggested at the Weibo that a new clause should be added to the Trademark Law: to register the names and titles of well-known literary characters created by others within the copyright protection period, the authorization of the original author is required, and the registered trademark shall not infringe the copyright of others.

　　Lawyer Yu Qingkai also suggested perfecting legislation to protect the fair use of trademarks. He said that from the perspective of trademark registration, the author did not apply for trademark registration for the role names and titles of his works in time, which would bring difficulties to the follow-up rights protection. But on the one hand, it takes time and cost to register a trademark. On the other hand, if the current trademark law is not a registration act for the purpose of use, it will be recognized by the intellectual property department as malicious hoarding of trademarks and may be subject to administrative punishment. From this perspective, the author’s application for trademark registration for the role of his work has certain legal risks. Therefore, such role names and article titles should be defined as a new type of intellectual property, or the scope of copyright protection should be expanded to include the previously used influential role names and article titles.

　　The industry believes that the "fence" of intellectual property protection can be further built. It is expected that the "plugging" of the rule of law will leave some speculators with no loopholes to drill.

Editor’s note: In life, we will inevitably encounter all kinds of trivial problems. If you master some tricks, trick or two, you may be able to solve life’s problems. Let’s take a look at the healthy living tips compiled by Xiaobian!

Housework can never be finished? Send you a set of "guide to the rules of housework"

Housework is tedious, but not everything needs to be cleaned every day. Recently, based on decades of domestic experience, the British Institute of Good Housekeeping summarized a set of "guide to household chores" that can easily clean the home. Life Times invited domestic experts to interpret this.　

The "Guide" divides the frequency of doing different housework into daily, weekly, monthly, every 3-6 months and every year.　

Household chores once a day: making beds, sweeping the floor, washing the toilet, wiping the kitchen console, washing dishes and washing underwear.　

Weekly housework: vacuuming, cleaning bathroom, brushing tooth cups, cleaning sheets, quilts and towels.　

Monthly housework: cleaning windows and shutters, vacuuming furniture and cleaning doormats.[Full text]

Tips for fastening sucker hooks

1. Put some water in the sucker, and then quickly stick the sucker to a flat surface (this seems to be known to everyone).

2. Apply some soapy water to the suction cup, and then stick it on a flat surface, and the effect is also good.

3. Evenly smear some egg white liquid in the sucker, then stick it on a flat surface, and hang heavy objects after it is completely dry, which is very firm..[Full text]

The car is too messy and dangerous.

"It’s not a big problem to put some commonly used items in the car, but if there are too many things, too complicated or misplaced, it will become a potential risk factor in driving." Liu Xin, a researcher at the Traffic Law Research Center of Shandong Jiaotong University, said that open sight and spacious interior space are the prerequisites for ensuring driving safety and winning survival to the greatest extent after an accident. But many car owners don’t realize this.[Full text]

Brilliant trick to polish the tap

Water stains are easy to remain on faucets. After a long time, ugly spots will be formed on the surface, and the water outlet is also easy to generate scale, which is not good for health. It is necessary to clean and maintain the faucet frequently.

At present, the faucets on the market are mostly made of copper and stainless steel, with different materials and different cleaning methods. Most of the copper taps are traditional screw taps, which are easy to rust and difficult to clean. They can be cleaned with scale remover and can be bought in supermarkets. The specific method is: dip a soft-bristled toothbrush in the detergent and gently wipe it. Some alloy faucets are also suitable for this method..[Full text]

Mattress health has to go through four levels

When choosing a mattress, you should have four passes:

Smell off. Before buying, it is best to open the plastic packaging or side inspection port of the mattress and smell if there is any odor. In addition, try to buy a big brand mattress, not less than 1,000 yuan, which is more likely to use inferior adhesives and fillers.

Exposure to the sun. After the mattress is bought, it should be ventilated and exposed for at least 2 weeks, and it is best to expose it once every 1~2 months.

Soft and hard. The mattress should be moderately soft and hard, too soft will make the body too invaginate, increase the load of ligaments and joints around the spine, and it will be easy to backache after a long time; Too hard will make people hang up, increase muscle pressure and affect deep sleep. When picking a mattress, you can press the mattress with your palm, and the depression range is 2~3 cm. In addition, some people like to sleep on hard beds, and it is best to add one or two layers of mattresses.

Force off. Every 2~3 months, the head and feet should be turned upside down or upside down to avoid the collapse of the mattress spring due to uneven stress; When the mattress is partially sunken or feels uneven when lying down, it should be replaced in time.[Full text]

Soap and washing powder can be mixed.

Chemically speaking, soap and washing powder belong to alkaline chemical products, and their pH values are between 8 and 11. Therefore, there is no such thing as "acid-base neutralization" when washing powder and soap are mixed. Another study shows that the decontamination effect will be better if a proper proportion of washing powder and soap are mixed. This is because sodium fatty acid, the main component of soap, will combine with calcium and magnesium ions in water to form a precipitate, which affects the detergency of soap..[Full text]

Mothballs are natural.

Whenever the season changes, people usually put some mothballs in the wardrobe or storage box in order to keep clothes from getting wet and being eaten by insects. However, if mothballs are used improperly, it may bring big trouble.

At present, there are two kinds of mothballs on the market: natural and synthetic. Natural mothballs are mainly extracted from the branches and leaves of camphor trees, which are colorless or white crystals, non-toxic and fragrant. However, synthetic mothballs are mostly made of dichlorobenzene, which has a pungent smell and certain toxicity. Improper placement or excessive placement will cause dizziness, sneezing, skin allergies and other symptoms..[Full text]

Related reading:

Experts teach you how to choose toothbrushes and throw kitchen waste the same day.

Combs are changed every four years, and pots and pans are placed vertically.

Don’t dip the detergent in water before squeezing toothpaste. Don’t use it if you can.

243 projects in Guangzhou Artificial Intelligence and Digital Economy Experimental Zone have been signed, settled and started, with a total investment of over 580 billion yuan to boost the "hot start" of the experimental zone, and Guangzhou Hengxin. Guangzhou, an old city with a history of more than 2,230 years, is always refreshing. On the "new track" of digital economy, Guangzhou has once again accelerated. On March 30th, Guangzhou issued "22 Articles" on the innovation and development of digital economy, taking Guangzhou’s first programmatic policy document on the innovation and development of digital economy as Guangzhou’s first declaration on attracting investment and talents in the field of digital economy. On March 31, the main venue of the mobilization activities for comprehensively accelerating the construction of the Guangzhou Experimental Zone of Artificial Intelligence and Digital Economy was held in the Broadcasting Center in the core area of Pazhou. At the same time, Tianhe Guangzhou International Financial City Area, Huangpu Yuzhu Area and Panyu Guangzhou University City Branch will realize real-time "cloud interaction" with the main venue. Li Yanhong, Ding Lei, Wang Chuanfu, Liang Jinsong, Guo Guangchang, He Xiaopeng … entrepreneurs with their own traffic; Ali, Tencent, Baidu, Netease, JD.COM, Xiaomi, BYD … are well-known leading enterprises, and all the stars are gathered for a common name-Guangzhou Experimental Zone for Artificial Intelligence and Digital Economy. This activity also bid farewell to the past "face-to-face" and "hand in hand" signing methods, and upgraded to "screen-to-screen" and "line-to-line" cloud signing. According to statistics, there are 243 projects participating in the activities, with a total investment of 583.59 billion yuan. Among them, there are 2 electronic unveiling projects with a total investment of 2 billion yuan;Collectively signed 98 settlement agreements, with a total investment of 293.16 billion yuan; 99 collectively started projects with a total investment of 216.49 billion yuan; There are 44 collective opening projects with a total investment of 71.94 billion yuan. Super positioning brings huge imagination. At the beginning of this year, the work report of the Guangdong provincial government clearly stated for the first time that it supported Guangzhou to build a national artificial intelligence and digital economy experimental zone. This means that the Guangzhou Experimental Zone of Artificial Intelligence and Digital Economy will be built into a national platform. In February, the Overall Plan for the Construction of Guangzhou Experimental Zone of Artificial Intelligence and Digital Economy was published in the No.1 Document of Guangdong-Hong Kong-Macao Greater Bay Area in 2020, proposing to build Guangzhou Experimental Zone of Artificial Intelligence and Digital Economy with Pazhou as the core and Pearl River as the link, which marked the full launch of Guangzhou Experimental Zone of Artificial Intelligence and Digital Economy with a total area of about 81 square kilometers. Super positioning brings huge imagination space. Guangzhou Experimental Zone of Artificial Intelligence and Digital Economy has built a spatial pattern of "one river, two banks and three districts", with a total area of about 81 square kilometers and the volume equivalent to 13 Pearl River New Cities. Pazhou core area (including Guangzhou University Town), with a total area of about 48 square kilometers. Tencent, Alibaba, Gome, Vipshop, Xiaomi, Fosun and other artificial intelligence and digital economy giants have gathered together, and headquarters buildings have sprung up. High-end scientific research platforms such as Artificial Intelligence and Digital Economy Laboratory (Guangzhou) and Tianhe No.2, and Guangzhou Internet Court, one of the three largest Internet courts in China, have successively settled down to jointly create "Digital+Exhibition+Headquarters+Scientific Research".A new highland of industrial integration and innovation. Guangzhou International Financial City, with a total area of about 8 square kilometers, is rich in modern service industry resources such as finance and trade, and there are many leading enterprises in science and technology. In the future, the innovative industry of "finance+technology" will be taken as a breakthrough to create an industrial integration development zone of artificial intelligence and digital economy, and an important gathering place for the layout of financial technology and intelligent industries in Guangdong-Hong Kong-Macao Greater Bay Area. Yuzhu area, with a total area of about 25 square kilometers, is built with national innovation platforms such as Terahertz National Science Center and Nano National Science Center, and seven powerful institutes of Chinese Academy of Sciences are introduced to build a demonstration zone of China’s famous software city featuring blockchain, which will continue to accumulate strength. Give full play to Huangpu Port’s advantages as a Millennium-old port and a good port, promote the deep integration of modern shipping, trade and digital economy, and build a new trade innovation center in Guangdong-Hong Kong-Macao Greater Bay Area. The three major areas, facing each other across the river, are connected into pieces, which provide a good condition and solid foundation for the construction of Guangzhou artificial intelligence and digital economy experimental zone. There are a large number of high-quality projects, and the blueprint is drawn and the horn is sounded. Guangzhou shoulders an important mission and is expected to be higher. At the event, China Academy of Sciences, Gao Song, President of South China University of Technology, Ni Guangnan, Academician of China Academy of Engineering, Xu Zongben, Academician of China Academy of Sciences, Li Yanhong, Founder of Baidu, Ding Lei, Chairman of Vipshop Group, Li Dongsheng, Chairman of TCL Technology Group and other scholars and entrepreneurs all expressed their appreciation for Guangzhou’s forward-looking industrial layout and accelerating the development of artificial intelligence and digital economy industries through video or on-site support.Among them, many big coffees came with projects, hoping to join hands with Guangzhou to open up a new track for artificial intelligence and digital economy. The well-known projects have witnessed the "high quality" of Guangzhou Artificial Intelligence and Digital Economy Experimental Zone at full speed, with many projects and full weight. First, the scale is large, with 243 projects with a total investment of 583.59 billion yuan. Signed 98 settlement agreements with a total investment of nearly 300 billion yuan; 44 opening projects with a total investment of over 70 billion yuan; 99 projects were started with a total investment of over 200 billion yuan. Second, the structure is excellent, and the projects of leading enterprises in artificial intelligence and digital economy such as JD.COM Group and Tieta Zhilian, financial headquarters projects such as Guangfa Bank, China Life Insurance and Nanyue Bank, and emerging industrial park projects such as China Software CBD Headquarters, China Artificial Intelligence (Guangzhou) Industrial Park and Computer Big Data Industrial Park are introduced. Third, the technology content is high, including major technology platforms such as Guangdong Laboratory of Artificial Intelligence and Digital Economy (Guangzhou), Research Institute of Artificial Intelligence and Blockchain, and Greater Bay Area Research Institute of Integrated Circuit and System Application in Guangdong Province, as well as a number of high-tech projects such as 5G devices, 3D printing, face recognition, smart travel, smart home, robots and integrated circuits. The overall acceleration of the construction of these projects will surely press the "acceleration button" for the development of Guangzhou’s digital economy, and provide a strong impetus for Guangzhou to ensure the completion of the annual economic and social development goals and realize the new vitality of the old city and "four new talents".The total investment of the projects in the four districts has exceeded 100 billion yuan. From the investment scale of the districts involved in the Guangzhou Artificial Intelligence and Digital Economy Experimental Zone, the total investment of the projects in Haizhu, Tianhe, Panyu and Huangpu has exceeded 100 billion yuan. In the core area of Pazhou in Haizhu, the radiation-driven effect caused by the agglomeration of leading enterprises is accelerating, and innovative industrial clusters such as new generation information technology, artificial intelligence and industrial Internet are accelerating. The launching ceremony also confirmed this point. 66 projects participated in the activities with a total investment of 144.6 billion yuan, and all of them are expected to have an operating income of 300 billion yuan after production. Among them, there are 2 electronic listing projects with a total investment of 2 billion yuan; Signed 34 settlement agreements with a total investment of 50.6 billion yuan; 15 opening projects with a total investment of 31.8 billion yuan; 15 new projects were started with a total investment of 60.2 billion yuan. In the Yuzhu area of Huangpu, 33 new infrastructure and advanced manufacturing projects, such as 5G, artificial intelligence and industrial Internet, started construction, and 24 major projects of artificial intelligence and digital economy, such as Guangzhou Blockchain Research Institute, signed in through the 5G cloud. At the same time, six projects, including China Software CBD, were opened for operation, with a total investment of 183 billion yuan and an estimated output value and revenue of 300 billion yuan, which will boost the high-quality development of Yuzhu area. In the Guangzhou International Financial City area of Tianhe, 26 projects were signed with a total investment of 68 billion yuan. 18 opening projects with a total investment of 11.2 billion yuan; 21 newly started projects with a total investment of 43.1 billion yuan;The total investment of all the projects is 122.3 billion yuan, and the estimated total operating income is about 320 billion yuan after production. In Panyu University Town, there are 49 projects that have been settled, opened and started, with a total investment of about 140 billion yuan. After all the projects are put into production, the total operating income is expected to be about 160 billion yuan. Among them, the total investment of 14 contracted projects reached 74.1 billion yuan, and the output value of 30 newly started projects exceeded 60 billion yuan. Twenty-two Measures for the Pilot Area "Escort" While promoting the construction of key projects in the field of digital economy, Guangzhou’s policy support continued to exert its strength. The day before the event, Guangzhou simultaneously issued "Several Measures to Accelerate the Creation of a Digital Economy Innovation-oriented City", proposing seven major measures and 22 measures to provide a good policy environment for the development of Guangzhou’s digital economy. The "Several Measures" clearly takes Guangzhou Artificial Intelligence and Digital Economy Experimental Zone as the core space carrier and innovation source, and puts forward the coordinated development layout of "one core and many points" in the city’s digital industry agglomeration development. It is the first programmatic policy document for the innovative development of Guangzhou’s digital economy and the first declaration for Guangzhou to attract investment and talents in the digital economy field. In the policy, it is pointed out that Guangzhou will give full play to the platform role of Guangzhou Artificial Intelligence and Digital Economy Experimental Zone, increase land reserve and transfer, focus on solving land use problems in major projects, corporate headquarters, technology research and development, and application of results, and form industrial agglomeration development by strengthening land spatial allocation support.Give priority to ensuring the development of digital economy enterprises and the space demand for innovative talents. We will increase the implementation of project approval, acceptance of vacancies, notification of commitments, and trust approval, and open a green channel for approval of major projects. The newly introduced digital economy headquarters enterprises can be awarded a maximum of 50 million yuan. For particularly important projects in the field of biomedical digitalization, based on the market evaluation land price, the starting price of transfer is comprehensively drawn up with full consideration of the project characteristics. Some key projects in the three major areas are counted one by one in Pazhou core area (including Guangzhou University Town) Keywords: Digital Industry The "Overall Plan for the Construction of Guangzhou Artificial Intelligence and Digital Economy Experimental Zone" issued by Guangdong Province has clearly defined Pazhou as the core. According to Guangzhou’s first programmatic document on innovation and development of digital economy, "Several Measures for Accelerating the Construction of a Digital Economy Innovation-oriented City", Pazhou core area will rely on major innovation platforms such as artificial intelligence and digital economy Guangdong Laboratory (Guangzhou) to form a number of original technological achievements and application innovation demonstrations in the new generation of information technology, and also vigorously promote the headquarters construction of leading enterprises in the digital industry and continuously introduce global leading enterprises. The projects in the core area of Pazhou have the characteristics of "close integration of production and research", with top scientific research institutions and leading enterprises simultaneously. National New Industrialization Demonstration Base (Big Data): In March 2020, Pazhou was recognized as the National New Industrialization Demonstration Base (Big Data) by the Ministry of Industry and Information Technology, and it was the first national new industrialization demonstration base (Big Data) focusing on artificial intelligence and digital economy in Guangdong Province.Guangdong Laboratory of Artificial Intelligence and Digital Economy (Guangzhou): With South China University of Technology as the lead unit, Guangdong Laboratory of Artificial Intelligence and Digital Economy was established in collaboration with well-known universities, research institutes and leading enterprises at home and abroad, focusing on the layout of basic theories and core algorithms of artificial intelligence, key technologies of intelligent interconnection and big data, special chips and computing of artificial intelligence, key technologies of brain-like intelligence, etc., so as to enhance the original ability of artificial intelligence theories and key technologies and partially or substantially alleviate the technical problems of sticking. South Headquarters of JD.COM Group: South Headquarters of JD.COM Group will integrate Guangdong-Hong Kong-Macao Greater Bay Area’s e-commerce and supply chain finance. China Tower is a large-scale state-owned communication tower infrastructure service enterprise jointly funded by China Telecom, China Mobile and China Unicom. Tieta Zhilian is a professional company under the China Tower, which applies the Internet of Things, focusing on the fields of eco-environment, land and water conservancy, security, emergency, transportation, satellite positioning and so on, and developing cross-industry site application and information services. Hesheng ·TIT Digital Life Demonstration Zone: In the future, by introducing advanced scientific and technological resources such as science and technology, intelligence and innovation at home and abroad, a modern digital intelligent economic business circle and living community integrating innovative scientific research, exhibitions, Internet, information exchange and technological entrepreneurship will be built in Guangzhou Artificial Intelligence and Digital Economy Experimental Zone. Information Industry Center of Panyu Industrial Economic Headquarters Park: The plot is located in Zhangbian Village, Nancun Town, which is an information industry center built in the park.It will take the development of information technology as the leading industry, take R&D, exhibition, transaction and service as the chain, and integrate industrial capital, commercial capital and financial capital, and will introduce high-tech enterprises and scientific research institutions with the first generation of information technology such as cloud computing, Internet of Things and blockchain. Yuzhu District Keywords: AI, 5G, Blockchain Guangzhou Development Zone is the only "China Software Famous Zone" featuring blockchain in China. Under the existing advantages, Yuzhu District in Huangpu District will strengthen the deep integration of new technologies such as artificial intelligence, 5G and blockchain with the real economy, speed up the construction of a demonstration zone of China’s famous software city featuring blockchain, speed up the layout of new international information infrastructure such as industrial Internet logo analysis top nodes, and actively introduce scientific research institutes in the digital economy field such as artificial intelligence. The projects in this area focus on improving the innovation strategy and innovation ecology in AI, 5G and blockchain. Both scientific research institutions and enterprises have the characteristics of specialization and precision. Guangdong-Hong Kong-Macao Greater Bay Area National Institute of Nanotechnology Innovation Headquarters Park: The total investment of the project is 4 billion yuan, and the overall construction area is 600,000 square meters, including the core research and development area of nanotechnology, the pilot incubation area and the living supporting area, so as to build a first-class highland of core research and development of nanotechnology in China and even in the world. Guangdong, Hong Kong, Macao and Greater Bay Area Research Institute, Institute of Aerospace Information, China Academy of Sciences: The total investment of the project is 400 million yuan, which will be jointly built with the Institute of Aerospace Information, China Academy of Sciences to build the Terahertz National Science Center and build a 210,000-square-meter dedicated research building and supporting workshops.Focus on building a cutting-edge scientific platform for terahertz innovation. Phase I of SINOMACH Intelligent Park: The total investment of the project is 1.5 billion yuan, and the construction area is 120,000 square meters. It mainly develops and builds the existing land of Guangzhou Institute of Mechanical Science, and relies on the technical advantages and industry leading position of SINOMACH to build an industrial park, incubate and cultivate intelligent industrial projects, and build an important carrier platform for intelligent industries. China Software CBD: With a total investment of 5 billion yuan and a total construction area of 400,000 square meters, the project is planned to become a gathering area of information technology in Guangdong-Hong Kong-Macao Greater Bay Area, connecting domestic and foreign key software enterprises, universities, research institutes and entrepreneurial innovation platforms, and promoting the research and development of the underlying technology of blockchain and the development of multi-scenario applications such as finance, supply chain, industrial Internet and digital asset trading. Xinsong International Robot Industrial Park: The project plans to invest 800 million yuan with a construction area of about 170,000 square meters, build Xinsong Asia-Pacific headquarters, connect and introduce advanced technologies and high-end talents from Israel and other countries and regions, build an international high-end innovation platform, and cooperate in innovative research and development, manufacturing, application promotion, investment attraction and financial services in the field of robots and intelligent equipment to build a complete ecological chain of robots and intelligent equipment industry. Guangzhou International Financial City Area Keywords: Finance+Technology Guangzhou International Financial City Area in Tianhe District on the north bank of the Pearl River already has the advantages of modern service industry resources such as finance and trade. In the future, it will vigorously develop digital finance, digital creativity and various new consumption formats and modes in combination with the digital industry.The characteristic of the landing project in this area is "finance+technology", which includes both financial enterprise headquarters and leading enterprises in digital technology industry. CGB Headquarters Building Project: Upon completion, under the guidance of strategies and objectives such as "digital CGB" and "wisdom CGB", financial products and services will be innovated in all directions, and the annual operating income will exceed 100 billion yuan. China Life Building Project: it will become a comprehensive building integrating the administrative offices and counter flagship stores of companies in China’s life provinces and municipalities, and together with CGB Headquarters Building, it will build China Life Southern Financial Center, which will become the gateway of Guangdong-Hong Kong-Macao Greater Bay Area’s foreign economy and another benchmark of Guangzhou’s financial headquarters building. MCC Financial Building: After completion, it will actively carry out digital financial R&D investment and digital financial business, and carry the business functions of MCC South Headquarters, financial business center, investment and financing center and financial sharing center. After completion, it will realize the overall annual operating income of 50 billion yuan. Cool Dog Music National Headquarters Project: Cool Dog Music will further expand digital music business, carry out digital trading and digital export, and help users to obtain high-quality music content and music derivatives in different scenarios more intelligently and efficiently through artificial intelligence and other technologies. At the same time that a number of projects have signed up and started construction, there are also 44 collective opening projects in Guangzhou Experimental Zone of Artificial Intelligence and Digital Economy: Fosun South Headquarters (Health+Digital Finance Honeycomb Project), which will gradually introduce high-quality multi-industry enterprises under Fosun Group, and introduce high-quality industrial resources from many sectors such as finance, health and cultural tourism.Vipshop headquarters building project: it will carry the office of Vipshop headquarters and the e-commerce business section of the Group. Alibaba South China Operation Center Project: It mainly undertakes Alibaba’s innovative business groups, Internet technology services and new businesses such as Internet, cloud computing and big data that will be introduced into Guangzhou in the future, and is responsible for operating other businesses of Alibaba Group in South China. Winbond International Center Project: It will carry the related management business functions of Winbond Holding Group’s operation management headquarters and its affiliated insurance finance, health care for the aged, engineering design and other fields. The artificial intelligence black technology appeared in the Broadcasting Center, the first in the world to realize L3 automatic driving. At the Broadcasting Center, the main venue of the event, Guangzhou Automobile Group exhibited two cars, AION S and AION LX. AION S is the first pure electric vehicle in China to deliver L2 automatic driver assistance system in mass production. It integrates 20 intelligent driving assistance functions such as high-speed automatic driving assistance, congestion automatic driving assistance and automatic parking. In March 2020, GAC New Energy took the lead in carrying the world’s first high-precision map of China, and AION LX will realize the world’s first L3 autopilot. It is understood that AION LX equipped with L2.5 autopilot technology will be launched in April, and AION LX equipped with L3 autopilot technology with high-precision maps will be mass-produced in July. Guangzhou cnc Equipment Co., Ltd., a gobang robot with fierce moves, exhibited a gobang robot.The main structure of this robot is a mechanical arm. A high-precision camera is installed above the box of the robot arm, which enables the robot arm to accurately identify the black and white dice and the grid on the chessboard, and can accurately place the chess pieces on the chessboard. As a gobang robot, there is a set of algorithms supporting "playing chess" behind it. Guangzhou Daily’s all-media reporter played a game with the robot at the scene. Robots have their own ideas about chess, and chess moves are fierce. Five minutes later, the reporter lost. Then the robot also put the black and white pieces into different chess boxes. The multi-functional agricultural drone Yihang Tianying Logistics UAV is an intelligent networked logistics UAV independently designed and developed by Yihang Intelligent. The UAV adopts 4-axis and 8-paddle multi-rotor structure and intelligent safety algorithm, which can take off and land vertically, accurately position by GPS and vision, plan routes independently, and dispatch in real time. It can transport 5kg small cargo in one way to complete the automatic flight route task. Guangzhou Feifei Technology Co., Ltd. launched Feifei XP2020 agricultural drone, which integrates intelligent sowing and precise spraying. It can be flexibly equipped with operation boxes with different capacities, and it can easily and efficiently carry out sowing, fertilizing, pesticide application and feeding in all terrain conditions through mobile phones or intelligent remote controllers.

　　China Securities Network News (Reporter Chen Fang) Today is March 15th International Consumer Rights Day. The reporter learned from the General Administration of Market Supervision that in 2023, the national market supervision department received 35.343 million consumer complaints, reports and inquiries through the national 12315 platform, telephone, fax and window, a year-on-year increase of 20.2%. Among them, 17.403 million complaints were accepted, a year-on-year increase of 32.8%.

　　There are five main points to watch, and a quick look at the article.

　　After-sales service accounts for the largest proportion of complaints and the fastest growth rate.

　　In the category of complaints, the problems reflected by consumers mainly focus on the difficulty in product replacement, the delay in delivery time, and the failure to provide free maintenance for product damage during the warranty period.

　　Judging from the complaints, after-sales service (4.021 million), quality problems (3.617 million), food safety problems (2.066 million), contract problems (1.462 million) and unfair competition (993,000) are relatively prominent, accounting for 23.1%, 20.8% and 11.9% respectively.

　　After-sales service grew the fastest, with a year-on-year increase of 61.5%, ranking first in the problem for two consecutive years. Among them, the problem of "three guarantees" reached 2.261 million, accounting for 56.2%; There were 378,000 delivery or installation problems, accounting for 9.4%.

　　Online shopping reports account for more than 50% of the total reports, and the live broadcast has a high growth rate.

　　The problems reflected by consumers in online shopping mainly focus on the purchase of "three no" products, the inconsistency between the products obtained and the products displayed in the live broadcast room, and the difficulty in returning goods.

　　In 2023, the national 12315 platform received 12.611 million online shopping complaints and reports, accounting for 56.1% of the total complaints and reports.

　　The scale of live broadcast e-commerce ushered in explosive growth. In the past five years, the scale of live broadcast e-commerce market has increased by 10.5 times, and the number of complaints about live broadcast goods has also increased year by year, with an increase of 47.1 times in five years.

　　The national 12315 platform received 337,000 complaints and reports of live broadcast with goods, up 52.5% year-on-year. The top three problems were after-sales service (73,000), quality problems (62,000) and unfair competition (45,000), and the fastest growing problem was unfair competition, which increased by 2 times year-on-year.

　　There are many disputes over the consumption of smart devices and complaints about tourism services.

　　All kinds of wearable smart devices and smart homes are increasingly favored by consumers, and related consumer disputes are growing rapidly.

　　In 2023, the national 12315 platform received a total of 104,000 complaints and reports on smart devices, a year-on-year increase of 1.1 times. Among them, smart watches (33,000 pieces) and smart homes (19,000 pieces) reported more complaints.

　　The signing and performance of service consumption contracts is more serious, which is more likely to lead to consumer disputes.

　　In 2023, the national 12315 platform received 138,000 complaints and reports on tourism services, a year-on-year increase of 2.2 times; Among them, there were 25,000 contract problems, accounting for 18.1%.

　　The problems reflected by consumers mainly focus on the difficulty of refund caused by unreasonable terms set by merchants, the failure of merchants to provide corresponding goods or services as agreed in the contract, and demanding consumers to pay high liquidated damages with unfair format terms.

　　Accelerated popularization of new energy vehicles, complaints and reports have increased year after year.

　　China’s new energy vehicles are developing at a high speed, and the number of new energy vehicles has increased by 4.4 times from 3.81 million in 2019 to 20.41 million in 2023. The market share increased from 4.7% in 2019 to 31.6%, an increase of 26.9 percentage points.

　　At the same time, the number of complaints and reports of new energy vehicles received by the national platform 12315 is also increasing year by year, from 18,000 in 2019 to 135,000 in 2023, an increase of 6.5 times.

　　The problems reflected by consumers mainly focus on the quality problems of new cars and merchants’ refusal to fulfill the obligation of "three guarantees", merchants’ failure to deliver goods according to the time agreed in the contract, and merchants’ refusal to fulfill the insurance agreement.

　　Deception and misleading routines. Many consumers need to be guaranteed the right to know.

　　Consumers will come into contact with all kinds of publicity information when shopping, but not all the massive publicity information is true and credible. Some merchants induce consumers to make wrong consumption choices by exaggerating and concealing the truth.

　　In 2023, the national 12315 platform received 1.443 million false propaganda complaints and reports, a year-on-year increase of 1.7 times. The problems reflected by consumers mainly focus on the fictitious product effect, exaggerating product advantages, improving false reputation through "favorable cash back" and misleading consumers to buy.

　　From the category of goods and services, there are food (296,000 pieces), cosmetics (150,000 pieces) and household items (144,000 pieces) in the category of goods. Among the service categories, there are many false propaganda complaints, including education and training services (84,000 pieces), sales services (52,000 pieces) and Internet services (38,000 pieces).

Recently, sogou announced that due to business adjustment, sogou hardware products will officially stop service at 23: 59 on May 30, 2024.This indicates that sogou’s hardware products such as Sugar Cat Watch, Sugar Cat at Home, Sugar Cat Dictionary Pen, sogou Translate Pen and sogou Recording Pen will no longer provide any online services, technical support or maintenance services.In order to ensure the safety of users’ personal information, sogou promised to delete all users’ data safely after the service stopped, and reminded users to back up relevant data in time.

Source: sogou

Since it was incorporated by Tencent, at least ten businesses of sogou have been shut down one after another, including sogou, sogou Reading, sogou Lending, sogou search App, sogou Map, sogou Game Center, sogou Internet Alliance and so on. With the adjustment of various businesses, many former sogou people who merged into Tencent’s non-core business departments mostly left after several rounds of business adjustment.

Hardware exits, and everything has a warning.

Intelligent hardware was once regarded by Wang Xiaochuan, then Sogou CEO, as the second growth curve of sogou except the combination of search+input method+browser. In his plan, the proportion of intelligent hardware in sogou’s overall revenue will reach 10%, but it did not reach this standard until sogou was acquired by Tencent.

Sogou’s last financial report before delisting showed that in the second quarter of 2021, sogou’s total revenue was US$ 147.5 million, of which search and search-related business revenue was US$ 137.2 million, down 43% year-on-year, accounting for 92%; The non-search revenue, including intelligent hardware, was $10.3 million, accounting for less than 10% of the revenue.

Although this part of the decline in revenue is mainly due to the company’s strategy of shrinking non-core business, sogou’s intelligent hardware is not without struggle. In fact, sogou’s intelligent hardware business also had its own highlight moments.

On December 8, 2014, sogou officially launched the company’s first intelligent hardware device-children’s smart watch "Sugar Cat", announcing the exploration of opening intelligent hardware business.At that time, it was the time when the intelligent hardware industry flourished. Sugar Cat, which was established only one year ago, achieved quite good results in the 618 promotion in 2015 and became the double champion of sales and reputation of children’s smart watches.

Source: Baidu Encyclopedia

After that, sogou successively released intelligent hardware products such as dictionary pens, recording pens, translation treasures and translation pens. In 2018, JD.COM, a travel translator named sogou, was first put on the shelves, with sales exceeding 10 million, winning the first place in the same category in JD.COM; In 2020, the sogou recording pen S1, which was priced at over 3,000 yuan, was put on the first show live room in Tik Tok, Luo Yonghao, and gained 48 million cumulative viewers.

The above list is one of the few highlights of sogou’s intelligent hardware business. Since its development in 2014, sogou’s intelligent hardware business has occasionally improved, but the competitors of each subdivision track are too strong. At the children’s smart watch track, there are manufacturers focusing on children’s watches such as Little Genius and Abachi, as well as digital manufacturers such as Huawei and Xiaomi, which have developed from smart watches across the border. In hardware tracks such as translation pens, dictionary pens and recording pens, there are also giants such as Iflytek, Netease Youdao, Alibaba and Baidu competing for competition.

Source: sogou

Taking dictionary pens as an example, as an important part of intelligent education hardware, it is difficult for sogou to cross the two mountains of Iflytek and Netease Youdao. According to the online monitoring data of RUNTO, in 2023, the retail volume of the online open retail market of dictionaries and pens in China (excluding e-commerce companies with content such as vibrato) was 3.626 million, and the sales volume reached 1.78 billion yuan.

Among them, Iflytek’s Alpha Egg and Netease ranked first and second respectively, accounting for 54% of the domestic market, while the TOP10 brands such as Aifen, Little Genius, samtwos and BBK only occupied single-digit market share, and sogou was directly reduced to Others.

Dictionary pens are only the epitome of sogou’s smart hardware business. After careful observation, it is not difficult to find that most of the products launched by sogou after joining the smart hardware track are aimed at specific people and specific businesses.It’s not that there is something wrong with the idea of choosing the track, but that compared with competing products, the products don’t show the advantage of continuously attracting the target group, and multi-line operations all face the same problem, so it’s not surprising that sogou’s hardware business ended up like this.

Sogou is lonely, with little business left.

Looking back on the development of sogou in the past 20 years, it left its own trace in the Internet PC era in China, and it had a history with Internet giants such as Sohu, Alibaba and Tencent.

In 2003, sogou engine was hatched in Sohu, but at this time, Baidu was firmly at the top of domestic search engines, leaving little room for sogou to play. Subsequently, the sogou input method gained a good reputation from users because of its convenient and accurate pinyin input and rich related vocabulary. According to public information, around 2010, the user utilization rate of sogou input method reached 79.7%, far ahead of other input methods, and this advantage was not surpassed by Baidu until 2020.

In this process, Wang Xiaochuan, the former CEO of sogou, put forward a three-stage rocket traffic conduction model of "input method-browser-search", which was once regarded as a classic business model by the search industry. like thatWith the advent of the mobile Internet era, the traffic portal has shifted, and the cross-application jump obstacles have made the information collection and integration ability that search engines are proud of fail. Sogou has also been gradually marginalized in a new wave, and the original search engine and input method have also withdrawn from the core competition circle.

Source: sogou

It can be said that since sogou announced the completion of the merger with Tencent on September 24th, 2021 and became an indirect wholly-owned subsidiary of Tencent, sogou, as the afterglow of the PC Internet era, can already foresee what will happen next. That is to say, the core business is integrated into Tencent, and the marginal business is gradually retired, which is particularly obvious in the peak period of Internet companies’ cost reduction and efficiency increase, and the unprofitable business is ushered in a large-scale contraction.

After sogou shut down the intelligent hardware business across the board, there are not many business lines in sogou that we can see on the bright side. Maybe sogou Input Method will leave quietly one day.By then, we can only find traces of sogou’s existence in Tencent products that have been integrated into sogou business, such as WeChat Watch and Search.

The strong are always strong, and there is no "small but beautiful" in intelligent hardware.

While remembering, we still have to face up to the fact that sogou quit the hardware business, and what the rest of the players in the intelligent hardware track should do to live longer.

In sogou’s intelligent hardware subdivision track, Xiao Lei saw a common trend: the strong will always be strong.A small number of head brands occupy the vast majority of the market share. Only when emerging brands stand out in the brutal market competition can they survive on the track, which is more obvious in the fields of educational hardware such as children’s smart watches, dictionary pens and learning tablets.

　

Source: Counterpoint

However, the closure of sogou’s hardware business is attributed to many reasons. First of all, the smart hardware market is fiercely competitive, and emerging brands and new technologies are constantly emerging, which makes sogou’s smart hardware products face challenges in function and innovation. When innovation can’t keep up with the market demand, consumers will naturally choose products of other brands, which can be intuitively reflected from the sales situation.

Secondly, the functions of smart phones are becoming more and more powerful, and many functions that can only be enjoyed by hardware products are integrated into smart phones, which makes it difficult for a single function of hardware products to meet the market demand. Only when hardware products adapt to market changes and user needs in time and create more professional functions can they attract target groups.

In addition, the maintenance and update of hardware products need continuous investment. Most of sogou’s revenue comes from search business, so it is obviously unrealistic to ask it to invest in intelligent hardware business that doesn’t make much money regardless of the cost. Later, we also saw that sogou made business adjustments based on cost and strategic considerations.

In the intelligent hardware market, small brands often face more severe challenges than big manufacturers. The closure of hardware services in sogou reflects the shortage of small brands in technology, capital and market competitiveness.

In the rapidly developing science and technology industry, continuous technological innovation is the key to the survival and development of enterprises. Large factories usually have strong R&D teams and abundant technology accumulation, which can quickly respond to market changes and launch innovative products. In contrast, small brands have limited investment in technology research and development, and it is difficult to keep up with the technological progress of the industry, resulting in products gradually falling behind in function and performance.

Source: small degree

With the advantages of scale and good profitability, large factories can invest more resources in product development and market expansion. However, small brands often have limited funds and cannot afford high R&D and marketing expenses, which limits their development space to some extent.

However, this does not mean that small brands have no room for survival and development. In Xiaolei’s view, accurate market positioning and technological innovation with memory points are the few opportunities for small brands to find a foothold in the intelligent hardware market.

Specific to products, children’s smart watches do not have high requirements for entertainment functions. It is the real demand of parents for children’s smart watches to create various learning functions, more convenient instant messaging, similar positioning and other security functions around educational scenes. Dictionary pens need to be innovated in translation accuracy and ease of use. Supporting more languages and accurate translation are only entry standards, and what really separates the products is the use experience for different scenes. The recording pen may strengthen the integration with cloud services to provide more efficient recording and information management solutions.

Although many sub-tracks of intelligent hardware products have different development trends, from the general perspective, versatility, intelligence and scene are the directions that every track needs to pay attention to. Netease Youdao, Baidu Xiaodu, Iflytek and other brands have begun the deep integration of AI+ products/applications. The products and applications such as Xiaodu learning machine Z30 and AI general learning assistant "Youdao Xiaop" APP have derived new usage scenarios and capabilities with the help of AI technology, such as AI assistant with smarter interaction, AI learning and other functions.

Just as the mobile phone, computer, TV and other industries have experienced, the intelligent hardware industry will eventually usher in the AI process of each subdivided track. Lei believes that this is also the general trend of intelligent hardware development in the future.

From May 20th to June 30th, 2024, in the year of 618, the Great Promotion struck, and the six major e-commerce platforms, Taobao Tmall, JD.COM, Pinduoduo, Tik Tok, Aauto Quicker and Xiaohongshu, collectively "listened to persuasion", canceled pre-sale and frantically bargained!

Popular AI hard technology categories such as mobile phone digital, AI PC, smart home appliances, TV, small household appliances and air ice washing are gearing up, and the situation is fierce.

Lei Technology 618 Reporting Group will pay attention to the latest situation of e-commerce platform, the latest trends of AI hard technology brands and the new trends of e-commerce industry, so stay tuned and look forward to it together.

Since its release on July 27th, the box office of "Wolf Warriors 2" has gone red all the way, breaking 2.4 billion by the time of press release.

Wolf Warriors 2 released a poster with a box office of 2.4 billion.

This box office figure is equal to that of monster hunt, but the goal of Wolf Warriors 2 seems to have already pointed to Stephen Chow’s Mermaid.

In fact, before the release you see now, Wolf Warriors 2 had already killed three scripts: the first was about the Indian border, the second was about the Myanmar border, and the third was the active version of Lengfeng. Screenwriter Dong Qun recorded that time in Weibo @ Dancing Demon Ji: "We kept trying all kinds of stories and kept standing still, and everyone was so upset that their temper was crazy."

Dong Qun talks about the script of "Wolf Warriors 2" in her Weibo @ Dancing Demon.

Dong Qun is still a newcomer in the screenwriter industry. His first screenplay was Wolf Warriors, which won the Best Screenplay Award in the 20th Huading Award and was shortlisted by Hundred Flowers Award. Before that, more people knew him because he had written online novels on military subjects for eleven years and was a platinum writer at the starting point.

"In 2013, Jason Wu looked for nine screenwriters before looking for me, and it was a helpless move for him to look for me. Because I have never been a screenwriter before. " On August 4th, Dong Qun was interviewed by a reporter from The Paper. "There is a big difference between writing a script and writing a novel. Writing a novel can vent my emotions, but I will be highly nervous when writing a script, because the script is logically much more demanding than the novel. "

Arguing about details can make Liu Zhenwei angry.

Before and after, the script of Wolf Warriors 2 took Dong Qun and two other screenwriters, Jason Wu and Liu Yi, a year. In this year, quarreling is a common occurrence.

"Liu Yi’s personality is still relatively mild. Both Jing Ge and I are particularly paranoid, and we can often argue for an hour or two on a detail."

Dong Qun recalled that he once argued with Jason Wu about whether there should be a picture of someone vomiting on the street when the cold front first arrived at the African market. Jason Wu’s idea is yes, suggesting that there is a virus spreading here. Dong Qun thinks that this burden must not exist-if the virus spreads like this, this area will be listed as a red alert by the World Health Organization, and then overseas ships are not allowed to enter Hong Kong at all.

Just for this little detail, Jason Wu was so anxious that he even struck the table and said, "If you want to do this, then don’t shoot.".

"After calming down, he still took the initiative to apologize first." Dong Qun said with a smile, everyone can be stubborn, but the director still has the final say. "Later, when the movie was released, I found that this’ goof-off’ shot was still cut off, which was very happy."

Six minutes underwater, a mirror to the end.

Similar disputes are too numerous to mention. Dong Qun is particularly serious about details. The six-minute opening scene left a deep impression on many people. Perhaps only a few people noticed what weapon the cold front took and how to take it out. But these non-military fans may not pay attention to the details at all, which made the writers argue for another day.

"At the beginning, it was set that the cold front took a rifle and aimed at the pirate’s head hundreds of meters away. I was impatient when I heard it, and the rifle had a range of 50 meters. Isn’t this a joke? Later, it was changed to an old rifle prepared by the captain to shoot lions. I said it still missed. Then it can only be a military sniper rifle, but how can there be a military sniper rifle on the cargo ship? "

At that time, the producer Liu Zhenwei, who was on the side, couldn’t listen to it anymore and said to Dong Qun, "According to your method, The Fast and the Furious can’t shoot it."

"Later, I got angry with Mr. Liu. Now I am very embarrassed to think about it. But I think the success of Wolf Warriors has a lot to do with our clinging to some details. " Dong Qun told The Paper reporter, "Reality is divided into reality reality and film reality, and there is no need to equate the two. But once you make the audience doubt the truth of your film, the logic of this film will collapse and the audience will play in minutes. For example, in The Fast and the Furious, jumping from Building A to Building B is inclined downward, which is in line with the parabola principle. But if you change it to fly from bottom to top, the audience can’t stand it. "

Dong Qun during the filming of Wolf Warriors 2.

"Although the plot and picture of the movie are exaggerated, it should also conform to the reality of the movie. The audience of our military films, especially military enthusiasts, will have higher requirements for details. "

"There are also many times when movies don’t explain to the audience and need the audience to think." For example, when the mercenary leader was only one shot away from killing the cold front, he chose to retreat because of the command of the military region leader. Some viewers will have doubts: "It would be nice to shoot at this moment."

Dong Qun said, "First, there is the aura of the protagonist, and second, there is a strategic priority. In the situation at that time, the mercenaries no longer regarded the cold front as an opponent, but just a prey to play with, and the military leaders who clamored for "hurry back" were their opponents in the future to seize power. If you don’t listen to orders at the scene, it’s like tearing your face. Therefore, the mercenary leader chose to go back and kill the military leaders first. "

The earliest box office estimate was 1.5 billion to 2 billion.

Dong Qun recalled that when Wu Jinggang found himself in 2013, the online atmosphere was very bad. "After the release of Wolf Warriors, a famous film critic said,’ I am so ashamed to see it’, and before the release of Wolf Warriors 2, thousands of people gave it a star. There are still a lot of sprays, but now more and more comments have pulled back the douban score. Generally, movies are expected to have high scores. After the actual release, the scores are reduced, and we count as counterattacks. "

"In fact, we can come together. First of all, we all have a common belief. We love our country and firmly believe in our army. "

"From the point of view of the founders, both Wolf Warriors are good. When filming Wolf Warriors, no one in the industry was optimistic about this kind of film, and the investment was small. We can only use the money in one scene, that is, sniper warfare in the jungle. Now people often compare the two Wolf Warriors, saying that 2 is much better than 1. It is much better, because the money invested by 2 is five times that of 1. "

Wolf Warriors 2 tank

"But the first" Wolf Warriors "made a movie that made everyone happy with very little money, and with more than 500 million box office receipts, it was a small opening of this theme. When filming "Wolf Warriors 2", the investment was in place. The martial arts direction and music direction we were looking for were all Hollywood. The whole process had the style of Hollywood heavy industry movies, and then we maintained our persistence and concentration on details in "Wolf Warriors". "

Dong Qun told The Paper that his initial box office estimate for "Wolf Warriors 2" was 1.5 billion to 2 billion, and the minimum estimate was 1 billion. "Because I think it represents the rise of heavy industry movies in China. Now there is too much traffic, small fresh meat and big IP, so please ask Shuijun to go online and say’ Happy New Year’ in an attempt to lower the aesthetic IQ and standards of the audience, but the audience is not stupid. When "Wolf Warriors 2" finally appeared at a level close to Hollywood heavy industry movies, the audience’s enthusiasm suddenly broke out. "

Wolf Warriors 2 chose Hans Zhang, which is closer to people, instead of the popular small fresh meat.

However, Dong Qun also admitted that military movies were still greatly restricted. "One is professionals, such as screenwriters. For example, there are too few China action actors who really went to the special operations brigade for 18 months in order to shoot a good role. The other is the control of the policy, that is, in the’ pony crossing the river’, which draft will be taken. "

Military novels are well written because they are "unreasonable"

When "Wolf Warriors" came out in 2015, some netizens shouted in the post bar: "Who is the screenwriter of" Wolf Warriors "? Dare to admit that you copied the novel bullet marks? "

User tucao screenshot

But in fact, Dong Qun is the author of this smash hit military novel "Bullet Marks". He took "Dancing Demon" as his pen name, and also wrote works such as The Pirate King of the Fifth Army, The Law of Survival, Thorning, The Fifth Army, Special Kind: We were Special Forces.

"The cold front is very similar to the hero’s chivalrous song in Bullet Marks in terms of personality, behavior and fighting skills, but the sense of substitution is still different." Dong Qun said that he is still writing online articles on military subjects, which is just equivalent to "practicing writing" and will not be published online.

"If you can’t guarantee the speed, you can’t guarantee the results." Dong Qun said, "The competition in online writing is particularly fierce. When I left (in 2013), there were 3 million people writing, and all the people who can fight for it are people with both speed and quality. It took me 11 months to write the 1.8 million-word bullet mark, which is only moderate in the online circle. But now it’s slower, sometimes one or two thousand words a day. Because writing is a rest and pastime for me now. "

"However, the average quality of online writers is far lower than that of our period (early 2000)." Dong Qun bluntly said, "The net text is updated too quickly. We started writing more than ten years ago, when the net was not profitable. That’s true literature lovers, that is, they didn’t use the word’ faith’, at least they had pursuits. Now that online literature has formed an industry, it has also spawned plagiarism, which has become a common problem. "

Dong Qun is still confident about his achievements and position in the history of military online novels. "The key is that I believe in something." He said, "People with faith write different things. After the hit of Bullet Marks, the website also held a military novel creation competition while it was hot, and a large number of authors appeared. If it is not what you believe in, words will lose their souls. Faith is unreasonable. I think I write well because I am unreasonable. "

"Wolf Warriors 2" stills

The first film to be filmed in the future will be Bullet Marks, which is more publicity than Wolf Warriors.

It can be said that Dong Qun’s "brute strength" is also reflected in several identity changes: from online writer to screenwriter, and then to the director who is starting. "I just don’t like standing still."

"At first, I just wanted someone to read it. I started writing in 2001 and became a full-time online writer in 2005; Later, I came up with a physical book, and it was still difficult to publish it in 2006. But in the second year, "Bullet Marks" sold more than 1 million copies, which were sold in all airport bookstores at that time. "

A wish came true, and Dong Qun came up with another idea-to push the work to Taiwan Province and publish the traditional version. "Friends say it’s impossible, because people don’t watch mainland military novels. So I specially wrote a military novel "The Trapping" which is more in line with Taiwan Province’s aesthetic, and the result was also published in Taiwan Province. I asked the publishing house if it had lost money, and people said it was a small profit, so I felt it was worth it, and I no longer considered publishing in Taiwan Province, because I had already done it. "

"Later, I was tired when I wrote the net, because I felt that I had been spinning around. So when Jason Wu found me in 2013, I felt that the opportunity came. "

Dong Qun said that he had been studying in the director department of Beijing Film Academy since last year. He said frankly: "My future is not a screenwriter, but a director. I want to have a try. At present, I will spend most of my effective working time on my studies: watching movies, reading director’s books and learning how to use the lens. "

"Some readers want to see the original" Bullet Marks "and have been waiting for ten years. If I am a director, my first film will also be Bullet Marks, and it will be more flamboyant than Wolf Warriors. I believe that as soon as the name "Warrior Song" comes out, book fans will be excited. " However, Dong Qun said that he does not want to limit himself to military themes. "For example, making science fiction films, in short, don’t seal up your choices."

The fourth week of May every year is the International Thyroid Knowledge Publicity Week. The theme of this year’s publicity week is "Pay attention to the thyroid gland and easily welcome a good pregnancy". On the morning of June 2, the second store of Yanta West Road of Xi ‘an Yikang Pharmaceutical Chain Co., Ltd. distributed publicity materials on thyroid knowledge to the masses, conducted free thyroid function screening for citizens in need, and invited experts for free on-site clinic and consultation. This is the second year that Yikang drugstore chain participated in the series of activities of International Thyroid Knowledge Publicity Week.

Launching ceremony of thyroid public welfare activities in Yikang drugstore

In recent years, infertility has plagued many women. Many people have done various tests to give birth to a healthy baby, such as checking fallopian tubes, ovulation and uterine development, but they don’t know that thyroid diseases may also lead to infertility. Many women’s menstrual disorders, amenorrhea, infertility, spontaneous abortion and other problems are likely to be caused by the thyroid gland.

Director Li Zhiwu, invited doctor of Yikang Pharmacy

Director Li Zhiwu, a specially invited doctor of Yikang Pharmacy, told the reporter that the onset of thyroid diseases is hidden, the symptoms are atypical, the incidence rate is increasing year by year, and it is easy to be misdiagnosed or missed. Both hyperthyroidism and hypothyroidism will affect the endocrine system, especially hypothyroidism will lead to infertility, pregnant women will lead to fetal growth retardation, and then short stature will occur. Therefore, it is very necessary to screen thyroid function for women of childbearing age, and it is recommended that women who are preparing for pregnancy or during pregnancy should be examined.

Zhang Xipu, Purchasing Director of Yikang Medicine

Zhang Xipu, purchasing director of Yikang Medicine, said: "Retail pharmacies are an important part of the national medical security service. As a leading enterprise in the northwest, Yikang Medicine has the responsibility and obligation to build a platform for people to understand thyroid knowledge and find thyroid diseases as soon as possible. This time, participating in the thyroid knowledge publicity week and screening thyroid function for the public for free is to serve the health of the general public. Compared with hospitals, pharmacies have the advantage of wide distribution, which is around the living areas of citizens. It is more convenient for people to screen. There are more than 1,000 Yikang pharmacies in Xi ‘an, and it is very convenient to do a check. This year is the second year that Yikang pharmaceutical chain stores participated in the free screening activities. We selected 15 pharmacies to participate, and then more pharmacies will participate and gradually serve more people. "

Yikang drugstore invites doctors to answer mass consultation.

It is reported that in the past, major hospitals participated in the activities of thyroid knowledge publicity week. This year’s international thyroid knowledge publicity week, many chain pharmacies across the country also launched thyroid public welfare activities. On the one hand, pharmacies around you can help people pay attention to and understand the symptoms of thyroid-related diseases, and conduct self-screening and prevention; On the other hand, help the people in need to screen for free; This will help you stay away from thyroid diseases and achieve early detection and early treatment. This charity activity will surely benefit more people.　

Original title: Resume A shares in 2018

Image source: vision china

Text | Suning Wealth Information, Author | Wang Chen, Gu Huijun

Looking back on 2018, under the influence of a series of internal and external factors, such as "deleveraging" and "US dollar interest rate hike", A shares began to fall all the way from February to the end of the year, which can be described as miserable (see Figure 1). Below, this paper makes a resumption of the stock market in 2018 from four aspects: valuation, performance, capital and market sentiment, to help investors take care of the present and future of A shares.

Valuation: Looking at the historical low vertically, looking at the global depression horizontally.

We analyze the valuation of A shares based on a dimension of 2 (index, industry) ×2(PE, PB).

PE of main index of a shares:By analyzing the historical PE data of Shanghai Composite Index, Shenzhen Stock Exchange Index, Shanghai Stock Exchange 50, Shanghai Stock Exchange 300, Shanghai Stock Exchange 500 and Growth Enterprise Market Index (the data of Shanghai Composite Index and Shenzhen Stock Exchange Index since 2002, and the data of other indexes since their release), it can be found that the current valuation levels of each index are in a low position: the PE of Shanghai Stock Exchange 50 and Shanghai Stock Exchange Index are 10% and 12% respectively; The PE of Shanghai and Shenzhen 300 and Shenzhen Component Index are relatively high, accounting for 25% and 30% respectively in history. CSI 500 and GEM refer to PE at the bottom of history.

PB of main index of A shares:According to PB data, the indexes are also at historical lows. The PB of Shanghai Composite Index, Shenzhen Component Index, Shanghai 50, Shanghai and Shenzhen 300, CSI 500 and Growth Enterprise Market Index are located at 1%, 9%, 0%, 15%, 1% and 13% respectively in history.

CITIC’s first-class industry PE (see Figure 2):PE valuation of all industries is at the bottom of history. Among them, the PE level of defense, military industry, communication, agriculture, forestry, animal husbandry and fishery industries is relatively high, but it only exceeds the historical 2.7%, 2.3% and 2.3%, while the PE valuation of banks, steel, real estate, coal and other industries with relatively low PE level has not reached the historical level of 0.5%.

PB of CITIC’s Tier 1 industry (see Figure 3):Compared with PE, the historical percentage of PB in CITIC’s tier-one industries is relatively lower, and the PB valuation of food and beverage, catering tourism and pharmaceutical industries with higher rankings has not exceeded the historical 0.2%, and all PB levels are at the bottom of history.

On December 26, 2018, the PE of S&P 500 was 18.70, the PE of Hang Seng Index was 9.53, and the PE of Shanghai and Shenzhen 300PE was 10.22. The PE of Nasdaq is 39.9, while that of GEM is 28.2. Therefore, from the horizontal comparison, the valuation of A shares is close to the level of global valuation of Hong Kong stocks.

Performance: both year-on-year and quarter-on-quarter declines.

Since the A-share annual report has not been published, we use the data of the National Bureau of Statistics to look at the revenue and net profit by industry (see Table 1). In terms of revenue, about 80% of the industries’ revenue growth rate is negative year-on-year. Among them, only the YOY of oil, coal and other fuel processing industries, mining professional and auxiliary activities, and oil and gas mining industries exceeds 10%, with year-on-year growth rates of 17%, 13% and 12% respectively, while the operating income of non-ferrous metal mining and dressing industries and ferrous metal mining and dressing industries has dropped significantly year-on-year, dropping by 40% and 43% respectively.

From the perspective of net profit, the growth rate of net profit of over 80% of industries is negative, among which the net profit of ferrous metal mining industry and other mining industries has fallen by a large margin, down by 72% and 50% respectively.

From the perspective of industrial added value, both the year-on-year growth rate and the chain growth rate have declined. In November 2018, the growth rate of industrial added value was 0.36% (see Figure 4), the lowest since August 2015. In November 2018, the year-on-year growth rate of industrial added value was 5.4% (see Figure 5), the lowest since March 2018, and it also showed a downward trend.

Capital: overall substantial net outflow, net inflow of foreign capital.

Investigating the daily main capital flow of Shanghai and Shenzhen stock markets since 2018, it is found that the main capital of Shanghai and Shenzhen stock markets is mainly in the state of capital outflow. According to the statistics of capital flow in the fourth quarter of 2018, it is found that over 80% of the time, A shares in Shanghai and Shenzhen stock markets are in a state of net outflow of main funds. In the fourth quarter of 2018, the net outflow of A shares in Shanghai and Shenzhen stock markets exceeded 600 billion yuan (Figure 6).

Judging from the flow of funds northward, most of the time the funds are in a state of net inflow. In the fourth quarter of 2018, the net purchase of northbound funds was about 60 billion yuan (Figure 7). Although it was in a state of net inflow, it was significantly lower than the net purchase of 81.5 billion yuan in the third quarter.

Market sentiment: trading is sluggish.

We measure the market sentiment of A shares from three aspects: trading behavior, index products and the views of market participants.

Margin ratio is an important indicator to observe market sentiment from the perspective of trading behavior. Since the end of January 2018, the margin ratio has been declining all the way, and it was not until December that the downward trend was changed. Since December 2018, the ratio of margin financing to securities lending has shown a slight upward trend (see Figure 8).

From the perspective of index products, since 2018, the discount rate of closed-end funds has been positive and shows a fluctuating upward trend (see Figure 9). By mid-October, the discount rate reached the highest level. At present, the discount rate has declined from October and remained at around 10%.

Among many market participants, we choose the most rational data of two types of participants (researchers and block traders) to observe investor sentiment (see Figure 10 and Figure 11). Judging from the seller’s recommendation index, the seller’s recommendation index in the fourth quarter reached the top of nearly three months at the end of October, and after October, the seller’s recommendation index showed a straight decline and is still at a low level. From the perspective of bulk transactions, the current transaction volume has slightly increased compared with the third quarter, and the discount rate has dropped first and then increased.

2018 Trend Summary and 2019 Prospect

Looking higher, we believe that the downturn of A shares in 2018 is inseparable from the overall macroeconomic situation.

Affected by factors such as deleveraging, the performance of industrial enterprises declined in 2018, and the year-on-year growth rate declined. Coupled with external factors such as trade frictions and the Fed’s interest rate hike, A-share confidence was insufficient, and funds in Shanghai and Shenzhen stock markets flowed out significantly. The main indexes of A-shares and industry valuation are also at a historically low level.

Looking forward to 2019, we believe that the three carriages (export, investment and consumption) that drive the economy will show this trend with great probability:

(1) Exports will fall back, mainly due to the impact of international trade and the economic slowdown in Europe and America, so we need to focus on the progress and results of Sino-US trade negotiations.

(2) Real estate investment in fixed investment will fall back, but the possibility of loosening the strict control policy on real estate will not be ruled out; Infrastructure will increase slightly, but the extent is limited, mainly depending on whether the space of China’s monetary policy can be opened with the peak of the US interest rate hike cycle, and whether the central and local governments can break through the debt ceiling.

(3) Consumption may improve slightly, which mainly depends on the influence of the leverage of the residential sector. In addition, the policies that may have a general and long-term impact on the macro-economy are tax reduction, fee reduction and the principle of competition neutrality of state-owned enterprises. If the above two policies can make substantial progress beyond expectations, it will greatly boost investors’ mood and fundamentally change the fundamentals of the macro-economy.

In general, it is expected that the probability of market volatility bottoming out in the first half of 2019 is high, and the positive effect of follow-up policies on the stock market remains to be seen. Investors should be alert to the risks brought by market fluctuations. (This article does not constitute any investment advice)

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