The 14th generation Sylphy of Dongfeng Nissan was officially launched on July 16th, with a new car price of RMB 109,000-143,000. The new Sylphy adopted the latest V-motion 2.0 design language, equipped with Nissan Intelligent Mobility technology, and adopted the third generation HR16 naturally aspirated engine, all of which were backed by the technical support from CMF platform. It is understood that the old Sylphy will not be delisted, and it has been renamed Sylphy Classic, which was listed and sold together with the new Sylphy at the beginning of this month. Replacement customers enjoy 2000 yuan and 5-year super-long maintenance warranty service, and loan customers can enjoy a maximum of 3 years of zero interest policy.

　　The size of the iconic V-shaped net is further enlarged, and the whole front face is angular.

　　The new Sylphy adopts the latest family-style design language similar to the sounds of nature, and incorporates more sharp lines. Compared with the previous generation, the appearance of sports is much younger and more sporty.　　

　　On the side of the car body, the segmented waistline design is unique, equipped with a brand-new style of double five-spoke wheels, and the slight increase in the length and width of the car body and the slight decrease in the height make the car more agile.　　

　　The tail of the new car has a simple shape, and the taillights have a strong sense of detail design, exquisite and delicate.　

　　In terms of interior design, the new generation of Sylphy has also been fully upgraded. The floating central control panel integrates most functions and simplifies physical buttons. The flat center console with two-color accessories continues the home style. The new generation of Sylphy comes standard with an 8-inch floating LCD touch screen, plus the latest Zhilian man-machine system, which is more convenient for interconnection and multimedia control.　　

　　In terms of seating space, the rear legroom and storage space have always been Sylphy’s signature, while in terms of seat comfort, the new generation Sylphy not only continues the title of "mobile sofa", but also optimizes and upgrades it.

　　In terms of safety, the new generation of Sylphy is also equipped with seven NISSAN i-SAFETY safety systems and three dozen driving assistance technologies, among which IFCW over-the-horizon collision warning, EAPM accelerator incorrect stepping correction, CTA reversing vehicle side warning and IDA fatigue intelligent warning system are very thoughtful.

　　In terms of chassis, the new generation of Sylphy is still equipped with the non-independent suspension system of the front McPherson type and the rear torsion beam, but its front suspension U-shaped half-frame structure is changed to a full-frame subframe, and the rear suspension rigidity is also strengthened, which makes the new generation of Sylphy better in handling and chassis performance than the old models. In addition, the performance of NVH of the whole vehicle has also improved compared with the old model.

　　In terms of power system, the 14th generation Sylphy is equipped with the optimized 3rd generation HR16 naturally aspirated engine, with a maximum power of 102kW(139Ps) and a peak torque of 169Nm, which meets the national VI emission standard. The matching is still XTRONIC CVT continuously variable transmission, and smoothness and fuel economy are also the biggest highlights of this powertrain. At the same time, it meets the national six emission standards, and the official claims that the fuel consumption per 100 kilometers is only 4.9L

　　Looking back, in 2018, the old Sylphy created the myth that sales exceeded 470,000 units. In April this year, the cumulative sales of Sylphy in China has exceeded 3 million units, and Nissan Sylphy is currently in the same sales state, and the price covering the market of 100,000-150,000 is more reasonable. With the upcoming launch of a new generation of Sylphy, the current Sylphy has also made a profit of about 30,000 yuan in the terminal market of the previous array, which directly led to the return of Sylphy (gasoline version) to the top position in the sales of compact cars in June.

　　I have to admit that LaVida, which has been in a stalemate with Sylphy for several months, failed to keep the top spot. Dongfeng Nissan Sylphy sold a total of 35,700 vehicles (excluding pure electric versions) in June this year, and the cumulative sales from January to June reached 209,600 vehicles, a year-on-year increase of 4.6%. It can be said that LaVida’s threat to Sylphy has gradually decreased, and Corolla and New Bora, which are closely followed, may once again open up their product advantages by this heavily listed brand-new Sylphy Club, at least from the aspects of seating space, comfort and fuel economy, which will impact competing products.

　　Of course, LaVida and Bora still have outstanding performance points. Sylphy power is relatively single, and there are not many obvious advantages in terms of acceleration time of 100 kilometers. Looking back at the top five compact cars in June, North and South Volkswagen accounted for three seats. Corolla’s dual-engine strategy and the addition of 1.2T small-displacement turbocharged power have greatly enriched the product line, but Sylphy, which is the first to win, has met the national six emission standards, and Volkswagen has also changed its models one after another, at least for now.

　　To sum up, considering the later maintenance cost and model year version, the launch of Sylphy is bound to change the existing market segment structure. It is bold to guess that after the new car preferential margin is loosened in the fourth quarter, the 19-year compact family car market is unlikely to have an accident, and the rest depends on the price response measures and product iterative update plans made by other brands.

With the full resumption of production of domestic automobile manufacturers, the number of automobile exports is increasing. The picture shows a large number of domestic vehicles assembled at berth 69 of Dongfang Company Wharf in Lianyungang Port, Jiangsu Province, ready for shipment and export. Photo by Wang Chun/Bright Picture

On March 30th, Jerry Environmental Protection Group, located in Yantai, Shandong Province, held an "online inspection meeting". Technicians broadcast the equipment details and functional testing process to Saudi customers through live video to ensure the timely delivery of the project. Photo by Tang Ke/Bright Picture

On April 2, in Anhui Deke Electric Technology Co., Ltd., Hefei City, Anhui Province, workers were working hard to make foreign trade orders. Photo by Liu Xiaohua/Bright picture

　　[Economic Interface]

　　At the beginning of March, overseas customers were still urging delivery, and after a week, the order was cancelled. At present, the COVID-19 epidemic is spreading all over the world. Some countries have been hit in the fields of production and consumption, trade activities have decreased, and the downward pressure on the global economy has increased. International organizations and institutions have lowered their global economic and trade expectations. China’s enterprises resumed their work and production, but the outbreak of overseas epidemic caused foreign trade sales to shrink, orders to be cancelled and logistics to be blocked.

　　In the first two months of this year, the total export value of China’s goods trade was 2.04 trillion yuan, down 15.9% compared with the same period last year. "With the further spread of the international epidemic, the situation of foreign trade import and export may further deteriorate, and it is necessary to make early preparations." Xin Guobin, vice minister of the Ministry of Industry and Information Technology, said recently.

　　How to stabilize foreign trade, ensure enterprises’ employment and maintain the global industrial chain, is it to change products, export to domestic demand, change the foreign trade survival format, seize the opportunity period of overseas e-commerce, or carry out a deeper industry transformation? Foreign trade enterprises are in action.

1. Changing products: Foreign trade enterprises actively seek business opportunities and "outlets"

　　[case]

　　From doing foreign trade auto parts business to exporting health products — — Cheng Guosheng is a businessman who is engaged in foreign trade auto parts. Before the Spring Festival, the company received a lot of orders, which were originally intended to be sent out after the Spring Festival, but because of the epidemic, customers had to be informed that the delivery time was extended. Later, the United States, Spain, Germany and other countries and regions broke out, stores closed, and many orders were cancelled, which was greatly affected. By chance, he pushed a batch of yoga mats to American dealers, and they were quickly bought, which opened up the train of thought for Cheng Guosheng.

　　Going upstream and looking for new business opportunities in a cruel environment is the key to the "phoenix nirvana" of enterprises. At present, the wind outlet is far more than protective equipment such as masks, disinfectant and medical supplies. Sales of all kinds of food, shampoo, toothpaste, soap, shower gel and other necessities are on the rise, and sales of small household appliances such as coffee machines, ironing machines, small ovens and even pajamas are also increasing substantially.

　　"In the context of the global spread of the epidemic, the service trade and products involving the flow of people and foreign trade enterprises subject to orders and logistics have been greatly impacted. The state has introduced some support measures to stabilize foreign trade. Foreign trade enterprises should make good use of national policies to keep themselves alive, but it is impossible for all enterprises to count on the state. To shrink the goal, hardcore users should maintain good relationships and open up new fields at home and abroad. " Bai Ming, deputy director of the International Market Research Institute of the Ministry of Commerce, pointed out.

　　Bai Ming emphasized that the current global supply chain and industrial chain are facing a lockout, and the root cause is the epidemic. However, in the early stage, the supply side of China, as the world’s largest manufacturing country, was broken. At present, China has overcome difficulties and resumed production, but there are problems at both ends of the supply chain. On the one hand, some upstream raw materials cannot be bought; On the other hand, there is a problem with the demand and the order is gone. It is difficult to resume production after returning to work, and enterprises should "guarantee channels outside and ensure production capacity inside". In fact, the "external insurance channel" is to do everything possible to keep the customer relationship, and never disconnect. As long as the channels are maintained, enterprises can temporarily make profits.

　　From Cheng Guosheng’s case, we can also see that the "external insurance channel" is very important. He originally predicted that the epidemic would last for 3-4 months. In addition to giving customers confidence, he should also do a good job in customer follow-up marketing. Therefore, when new market opportunities appear, it is not enough to just use the original dealers. We must find ways to get through this vacuum period. During his isolation at home, Cheng Guosheng bought a lot of fitness equipment. Seeing that foreign countries were in the outbreak period, he pushed the information of the goods to the dealers. Soon, American manufacturers will take all these goods away.

　　Not only overseas medical materials urgently needed to fight the epidemic, but also export enterprises such as indoor entertainment construction, maternal and child toys and pet supplies have seen a surge in orders, and some orders have even been placed in June. People who value health will buy indoor sporting goods, while eating out less will increase the demand for kitchen supplies, and school suspension will increase the demand for parent-child interactive entertainment supplies … … Enterprises seize business opportunities and use the original trade channels and resources, which has great potential for demand growth.

　　China has all the industrial categories in the United Nations industrial classification, and the output of more than 200 products ranks first in the world. The key to the competitiveness of China manufacturing lies in the fact that these industries have great productivity advantages, complete industrial chains, complete supporting facilities and innovative potential. As long as the production capacity is there, China enterprises will have the opportunity to turn over a new leaf.

　　In order to minimize the impact of the epidemic and stabilize the basic market of foreign trade and foreign investment, the China Municipal Government has launched a set of "combination boxing", and relevant departments have coordinated to solve the problems of epidemic prevention, employment, energy and upstream and downstream support. In terms of alleviating the financial pressure, we will promote the introduction of tax incentives, financial interest subsidies, financing support, rent reduction and other measures, expand the supply of foreign trade credit, promote a reasonable decline in rates, "transfusion" and "stop loss" for enterprises, reduce the burden on enterprises, and alleviate urgent needs. In terms of strengthening enterprise services, increase legal aid and information services, assist in issuing "force majeure facts", and reduce the risk of performance; Urge the countries concerned to lift unnecessary trade restrictions as soon as possible.

　　Bai Ming believes that "internal production capacity" should not only keep foreign trade channels as much as possible, but also regard the domestic market as the China branch of the global market. In the era of economic globalization, China’s market opening is not only open to foreign enterprises, but also to domestic enterprises. At the same time, it is necessary to speed up the reform of the domestic market and reduce the obstacles for domestic enterprises to develop in China. Enterprises in China should make good use of the China branch in the global market, so that enterprises can stay in the green hills. Although enterprises may not have enough to eat or even eat well, as long as they survive, once the epidemic has passed, they will have the opportunity to resume growth.

2. Transformation mode: New foreign trade formats and new modes release potential and kinetic energy.

　　[case]

　　Over the past two months, Lai Yongle, the head of Dalian Zhuzhou International Trade Co., Ltd., a cross-border e-commerce, has been paying attention to the adjustment and changes of trade policies, entry and exit policies, shipping and airline policies of various countries every day. Fortunately, I came to Yongle to prepare as many goods as possible and arranged overseas warehouses in advance. In addition to storing more goods in the warehouse, Lai Yongle is still thinking about long-term planning.

　　The the State Council executive meeting held on April 7th decided that the 127th Canton Fair would be held online in the middle and late June. Merchants at home and abroad are invited to display their products online, and advanced information technology is used to provide all-weather online promotion, supply and mining docking, online negotiation and other services to create an online foreign trade platform for high-quality featured goods.

　　For the first time, the oldest trade event in China was held entirely in the form of network, which released a clear signal: at present, the COVID-19 epidemic is spreading all over the world, and the situation is grim. To hedge the impact of the epidemic, we should maximize the benefits of the Internet, so that cloud computing, big data and industrial Internet of Things can better promote the high-quality development of trade.

　　The the State Council executive meeting also decided to set up 46 new cross-border e-commerce comprehensive experimental zones on the basis of 59 already established ones. Give greater play to the unique advantages of cross-border e-commerce and help foreign trade overcome difficulties with new formats. At the same time, we will promote a series of support policies to promote the development of cross-border e-commerce, study the inclusion of cities where qualified comprehensive test zones are located in the pilot scope of cross-border e-commerce retail import, and support enterprises to jointly build and share overseas warehouses.

　　Bai Ming analyzed that new foreign trade modes and formats such as "online Canton Fair" and cross-border e-commerce have overcome the problem that customers can’t do business without meeting in the past. With the support of new technology, the demonstration of product performance can also be realized online. Through the online professional demonstration platform, the dilemma of insufficient offline communication caused by the epidemic situation is greatly compensated. E-commerce is different from the transportation of bulk commodities, so it can be assembled and transported, and freight airlines that specialize in serving e-commerce should also keep up.

　　After this epidemic, the popularity of e-commerce in the world is widely recognized, and foreign trade enterprises can also take this opportunity to transform online.

　　Li Xinggan, director of the Foreign Trade Department of the Ministry of Commerce, recently pointed out that it is necessary to encourage innovation and development, give play to the role of new trade formats and models such as cross-border e-commerce market procurement in promoting import and export trade, support enterprises to build a number of high-quality overseas warehouses, and improve the construction of China’s foreign trade international marketing network system.

　　Recently, Guangdong, Zhejiang and other major foreign trade provinces have introduced measures to "promote the steady growth of foreign trade", including increasing support for cross-border e-commerce export logistics and warehousing.

　　Taking Guangzhou Nansha Free Trade Zone as an example, Nansha Customs has introduced 13 facilitation measures to support enterprises to carry out business. In terms of facilitating customs clearance of cross-border e-commerce, the customs relies on the information system of customs supervision of cross-border e-commerce, and superimposes measures such as "joint guarantee of the same trade", "release tax first, collect payment", "centralized package construction and direct delivery" and "intelligent laboratory release at the bayonet" to promote district circulation and self-transportation of enterprises.

　　The new mode of foreign trade brings about the change of thinking mode. Compared with offline sales, online sales put forward higher requirements for the team’s operational efficiency, order circulation speed and product update frequency. During the epidemic, many shops used epidemic prevention items as explosions, which led to the sales of other products. At the same time, I built my own cross-border e-commerce team. Due to the small scale of online orders, it will also force the innovation of freight transportation, and the way of freight LCL will become more popular. The epidemic has also made many foreign trade enterprises think more about their operations, such as realizing the importance of arranging overseas warehouses.

3, transformation ideas: relying on stable quality of the brand made in China.

　　[case]

　　"Some of my customers are Japanese and some are from Europe. The Japanese customer’s order factory can do it for 6 months, and the European customer’s orders are basically cancelled. Because of insufficient orders, the factory currently works five days a week to ensure basic profits by paying close attention to production efficiency. " Li Yongchun, who owns a medium-sized foreign trade garment processing enterprise, has been engaged in this industry for more than 20 years. Because of excellent product quality and good corporate reputation, his enterprise has always had stable overseas customers. Under the impact of the epidemic, many things have changed.

　　"Some enterprises around me have been overwhelmed, closed down or temporarily closed down, and some have closed domestic factories and transferred production to Southeast Asian countries such as Vietnam. For me, I have to find orders from other domestic companies to maintain the operation of the factory from June to August. At present, I have put on record the production of medical protective clothing and consider going to the mask production line. This year, many companies switched to protective clothing and masks. " Li Yongchun told reporters.

　　GAP cancelled 30% of summer orders; H&M suspended all new orders from March 11th to 20th; Zara directly canceled the summer order … … Foreign trade processing fields such as shoes, hats and clothing have been greatly affected. With the large-scale order reduction of some brands, many foreign trade enterprises have been unable to survive this "cold winter". According to the enterprise information query platform, from February 1 to April 1, the number of import and export foreign trade enterprises cancelled or revoked nationwide has reached 12396.

　　"What I am most worried about is not that there are no orders in the short term, but that enterprises will be squeezed out of the global industrial chain after the epidemic. The difficulties during this period also made me realize that I must be an independent brand. Just use this time to adjust and optimize operations, warehousing systems, marketing channels and other aspects. " Li Yongchun said.

　　This is also the most anxious thing for Bai Ming at the moment. "The temporary lack of orders is not the most terrible thing. Sooner or later, there will be orders, and I am afraid that the customer relationship will be lost."

　　Liu Yu, the second-level inspector of the Foreign Trade Department of the Ministry of Commerce, said recently that the Ministry of Commerce will continue to take effective measures to consolidate the traditional advantages of foreign trade, vigorously cultivate new advantages in foreign trade competition with technology, quality, brand and service as the core, cultivate a group of large enterprises with competitive advantages in the world and a large number of small and medium-sized enterprises with vitality, innovation, high degree of specialization and strong cooperation ability, cultivate a group of international marketing networks with strong market penetration, cultivate a group of trade platforms with high international reputation and great influence, and cultivate a group of enterprises with strong cooperation ability.

　　Bai Ming pointed out that from the development trend, China has more voice in global governance in recent years. By promoting the construction of the Belt and Road, China has promoted the reform of the global governance system. Our enterprises should provide better and competitive products for domestic and international markets.

() The operating comments of the Board of Directors in 2023 are as follows:

　　I. Discussion and analysis of business conditions

　　2023 is an important year for Huasheng to focus on the main business of hemp spinning manufacturing and realize transformation and development. Guided by the three-year action of reform and development, the company unites and leads all cadres and workers to focus on the main business, continuously improve management, pay close attention to technology research and development, comprehensively deepen reform, strengthen brand output, turn losses into profits, and make a good start in focusing on the development of linen main business.

　　1. The main business development improves quality and efficiency. In 2023, the company formulated a three-year action plan for reform and development, determined the development direction of extricating itself from difficulties, and formed a good situation for the development of its main business. The annual operating income was 581,157,100 yuan, and the net profit attributable to listed companies was 21,023,100 yuan, turning losses into profits.

　　2. The effectiveness of the reform has gradually emerged. After completing the withdrawal of Hunan Huiyi, the main business development was further focused. Adjust the organizational structure of the headquarters, set up a research and development design center and a marketing planning center, and coordinate the company’s system product research and development, brand building and product marketing. Revise the salary management and performance appraisal methods of this department, and link the employee’s salary with the company’s benefits and the performance appraisal results, breaking the "big pot". The subsidiary introduces professional managers to promote the exchange of middle-level cadres between the headquarters and subsidiaries.

　　3. The industrial layout has been steadily advanced. Participate in Dazhou, Sichuan, and complete industrial and commercial changes and the stationing of technical and management personnel; Signed an agreement with China Hemp Institute on the co-construction of provenance base, the research on hemp spinning materials technology and the establishment of hemp inspection and testing center laboratory, and carried out technical research around hemp.

　　4. Brand building continued to strengthen. The first is to reshape the brand image. The short video of "Bamboo in Huasheng, New Inheritance of Craftsman" won the first prize in the video project of the 11th National Brand Story Competition (Changsha Division), and "Huasheng-Natural Family" was awarded as a well-known trademark brand in Hunan Province. The second is to strengthen brand output. The company deepened its cooperation with the Institute of Hemp Science of the Academy of Agricultural Sciences, and jointly developed new products containing hemp, such as shirts and briefcases. The briefcases containing hemp were purchased twice in hunan college of finance and economics. The third is innovative brand marketing. Build a WeChat applet mall, and gradually complete the products of Tik Tok and Taobao Mall. The strategic cooperation with Xiaoying Group will deepen cooperation in the fields of film derivative development, clothing customization and brand promotion.

　　5. Innovations are constantly emerging. In the aspect of cultivating innovative subjects, the qualification of "China Spinning Union Ramie Product Development Base" was collected under the name of Huasheng Co., Ltd. Cedar and Clothing Company completed the re-evaluation of high-tech enterprises and added a new high-tech enterprise in Textile Company. In terms of standard formulation, he participated in the formulation of linen international standards and ramie national standards, and led or participated in the formulation of 22 standards at all levels. In terms of product patents, clothing companies added 8 utility model patents and textile technology added 4 new patents. In terms of honors, "Innovative R&D and Industrialization of Antibacterial Multifunctional Hemp Knitted Products" was awarded as a typical case of new mode and new format of textile industry in Hunan Province; Won the first prize of outstanding fabrics in China printing and dyeing industry in 2023, the second prize of the 4th Quality Innovation Competition in Hunan Province, and the finalist award of China popular fabrics.

　　6. Asset disposal was vigorously promoted. The subsidiaries Dongma and Cedar increased their efforts to clean up the inventory, achieving sales income of 35.02 million yuan and the company’s idle equipment disposal profit of 4.07 million yuan.

　　7. Safety, stability and overall controllability. Organize study and watch more than 20 safety warning education films, 36 training warning education and 16 emergency drills; Investment in safety and environmental protection is 6,593,800 yuan to ensure that the discharge standards are met in strict accordance with national environmental protection requirements; Focus on key areas, touch out 216 potential safety hazards, and the completion rate of rectification is 100%, so as to ensure that the hidden dangers in stock are cleared regularly. The overall safety production situation of the company is good, and all kinds of safety and environmental protection indicators are controlled in place.

　　8. The integration of party and industry has achieved remarkable results. Focusing on the difficulties in system reform and production and operation, the company has formulated 16 secretary-joint projects, 4 "unveiling the list" projects, and 14 secretary-joint projects have been successfully completed, handling 38 practical matters for the workers and the masses, benefiting more than 400 people.

　　Ii. the industry in which the company is located during the reporting period.

　　1. Development of textile industry

　　The company is an enterprise specializing in the production of hemp textiles, which belongs to an important branch of the textile industry and an important part of China’s traditional manufacturing industry. In 2023, China’s textile and garment exports showed a slight decline, but in terms of relative proportion, the proportion of China’s textile and garment exports in the global textile and garment exports has continuously increased since 2010, and has remained at around 33% in recent years, and its position in the global market has not declined. According to the data of the National Bureau of Statistics, the total profit of the textile industry increased by 7.2% in 2023. In 2023, the industrial added value of textile enterprises above designated size decreased by 1.2% year-on-year, and the operating income was 4,700.9 billion yuan, down by 0.8% year-on-year; The total profit was 180.2 billion yuan, a year-on-year increase of 7.2%. The output of yarn, cloth and clothing of enterprises above designated size decreased by 2.2%, 4.8% and 8.7% respectively. The benefits of most links in the industrial chain have improved significantly compared with the previous year, and the operating income of chemical fiber, wool textile, silk, filament weaving, printing and dyeing industries has achieved positive growth year-on-year; The total profit of chemical fiber, silk, cotton textile, wool textile, hemp textile and textile machinery increased by more than 10% year-on-year.

　　2. The development of linen industry

　　Compared with other textile industries, hemp textiles have unique product characteristics, small overall scale, high industrial concentration and strong enterprise innovation, and still have certain industrial competitive advantages. In 2023, China’s hemp textile industry overcame difficulties such as high fluctuation of raw materials and rising labor costs, showed resilience and vitality, advanced in recovery and stabilized under pressure, and achieved good results, becoming one of the highlights of the textile industry. However, the industry is still facing severe situations such as insufficient demand and market fluctuation, especially the flax industry, which accounts for the largest proportion, is facing challenges such as shortage of raw materials, skyrocketing prices and unstable quality. In recent years, hemp textile industry has developed rapidly. Under the complicated external economic environment, the prices of ramie raw materials, yarns and fabrics will be relatively stable in 2023, and there will be no shortage of raw materials.

　　3. Development of printing and dyeing industry

　　In 2023, due to factors such as insufficient market demand and intensified market competition, the operating efficiency of printing and dyeing enterprises was obviously under pressure. However, with the gradual recovery of the domestic demand market and the active expansion of the international market, the efficiency level of the printing and dyeing industry improved steadily. According to the data of the National Bureau of Statistics, from January to December 2023, the output of printed and dyed fabrics of enterprises above designated size in the printing and dyeing industry was 55.882 billion meters, up by 1.30% year-on-year; Operating income was 298.615 billion yuan, a year-on-year increase of 1.44%; The total profit was 13.915 billion yuan, a year-on-year increase of 9.26%. The growth rate of operating income and total profit turned from negative to positive, the profit rate of sales steadily increased, the operating efficiency of enterprises continued to improve, and the economic operation of printing and dyeing industry showed a sustained recovery trend.

　　4. Development of textile and garment export industry

　　In 2023, the global economy is in a downward cycle, and the global trade is "de-globalized" and fragmented. China’s textile and garment export enterprises are faced with the dual pressures of order reduction and order transfer. Facing the challenge, the central and local governments at all levels have continuously introduced and implemented the policy of "stabilizing foreign trade". Although the annual textile and garment trade volume has decreased compared with the previous year, it has still achieved good results, with exports reaching US$ 293.6 billion, down 8.1% from the previous year. Among them, it stopped falling and rebounded in December, with exports reaching US$ 25.3 billion, up 2.6% year-on-year, and resumed positive growth in a single month.

　　5. Development of clothing retail industry

　　In 2023, China’s economy as a whole showed a trend of low, high and stable, with GDP increasing by 5.2% year-on-year. The textile and garment industry is active, and the retail sales have achieved double-digit growth. The retail sales of clothing, shoes, hats, needles and textiles in the whole year reached 1.4 trillion yuan, up 12.9% year-on-year. Online retail sales also maintained a strong growth trend, and online retail sales of physical goods increased by 8.4% year-on-year. Residents’ consumption expenditure increased steadily, and the per capita clothing consumption expenditure increased by 8.4%. Because the newly published laws, administrative regulations, departmental rules and industrial policies have a significant positive impact on the industry. Hunan Provincial Department of Industry and Information Technology and other 9 departments and bureaus issued "Implementation Opinions on Promoting the High-quality Development of Textile and Apparel Industry", Hunan Provincial Department of Industry and Information Technology issued "Measures for Cultivating Key Brands of Textile and Apparel Industry in Hunan Province", and the strengthening of the support and cultivation of Huxiang brand clothing by the provincial party committee and government will promote our company to continuously improve the pace of high-quality development of textile and apparel brands.

　　Iii. Business of the Company during the reporting period

　　(I) Main business of the company

　　During the reporting period, the company’s main business model is the integration of research and development, design, raw material procurement, spinning, weaving, printing and dyeing, manufacturing and sales, and has formed a complete industrial chain covering spinning, weaving, printing and dyeing, clothing and home textile manufacturing. The company has continuously increased its investment in research and development of hemp products, mainly including ramie, flax, hemp yarn, fabrics and clothing, professional clothing containing hemp, and so on.

　　(II) Main products of the company

　　Step 1: Fabric

　　The company’s fabric is mainly ramie, which is a unique ramie resource in China, and is called "China Grass". China is the main ramie producer in the world, and its ramie output accounts for more than 90% of the world’s total output. Ramie fiber belongs to natural green ecological fiber, which has excellent properties such as moisture absorption, air permeability, bacteriostasis, mildew resistance, ultraviolet resistance and static electricity. The planting process of hemp crops has green ecological characteristics. Hemp fiber is regarded as a symbol of high grade and high quality in developed countries and regions. Ramie textiles are breathable, cool, antibacterial and antiseptic, and are ideal high-grade fabrics. With the deepening understanding of hemp fiber, the domestic market potential of hemp spinning products is huge. The company will continue to innovate and develop new fabrics, adapt to market changes, further optimize the whole industrial chain, and vigorously expand the consumption market space of hemp textiles. At present, the company’s main products are pure hemp and hemp blended yarns (including ramie, flax and hemp) and hemp fabrics.

　　Step 2 dress

　　Based on its own linen fabrics, the company has developed its own brands and ODM/OEM business together. It owns domestic clothing brands such as Huasheng Nature-Family, overseas e-commerce brands such as IseBayLinens and ROSS&FRECKLE. In the future, the company will improve its own brand matrix and create multi-brand differentiated development.

　　Iv. analysis of core competitiveness during the reporting period

　　1. Brand advantage

　　The company owns well-known brands in textile and garment industry such as Cedar, Dongting, Jinshuang and Huasheng-Natural Family. Among them, "Cedar" is a well-known trademark in China, "DT ramie yarn" is a famous export brand, and "Jinshuang", "Cedar" and "Dongting" are all rated as famous products in Hunan Province in 2009. Jinshuang is a famous export brand in Hunan Province, Dongting is a well-known brand of China linen, and Huasheng-Natural Family is one of the top ten influential brands in China linen textile industry and a well-known trademark brand in Hunan Province.

　　2. Technical advantages

　　The international standard "Testing Method of Textile-flax Fiber Components" (standard number: ISO5773:2023), which the company participated in, was issued by the international organization ISO in April 2023. There are 43 authorized patents, including 10 invention patents and 33 utility model patents.

　　3. Scientific research and innovation

　　The company now has 5 high-tech enterprises. Among them, 3 subsidiaries were identified as specialized and new SMEs in Hunan Province. The company’s scientific and technological innovation project "Innovative R&D and Industrialization of Antibacterial Multifunctional Hemp Knitting Products" won the title of "the first batch of typical cases of new mode and new format of textile industry in Hunan Province" by Hunan Provincial Department of Industry and Information Technology. Textile science and technology won the third prize of Hunan Innovation and Entrepreneurship Competition "Energy-saving and Environmental Protection Growth Group". By optimizing the energy-saving process route of linen textile printing and dyeing, the quality of linen fabric was improved, while the consumption of water, electricity and chemical raw materials in the processing process was reduced, and energy conservation, emission reduction and cost reduction were realized. The "shine on you" fabric developed by the company won the first prize of outstanding fabrics in China printing and dyeing industry in 2023. Cedar Company’s "Research and Application of Improving Quality and Increasing Efficiency of High-grade Fine Ramie Fabric" won the second prize in the 4th Quality Innovation Competition of Hunan Province. Industry and Trade Company’s "Continuing the Future" series of works also won the Silver Award for Design Innovation of the 2023 Canton Fair.

　　VI. The Company’s Discussion and Analysis on the Company’s Future Development

　　(A) the industry pattern and trends

　　Due to the severity and complexity of the external environment, the global geopolitical pattern will continue to be impacted. The momentum of world economic growth is insufficient. It is predicted that the global economy will only grow by 2.9% in 2024, facing the risk of "stagflation", the foundation of American economic recovery is still not stable, and the prospect of EU economic recovery is hardly optimistic. Under this new situation, the "de-globalization" and fragmentation of global trade will intensify. However, China’s textile and garment foreign trade industry will still face the challenge of insufficient external demand and falling orders in 2024. However, as China’s economy continues to stabilize and improve, based on the advantages of China’s textile and garment industry chain and stable supply chain, we are looking for opportunities in times of crisis. Internally, through improving quality and efficiency, we will promote digital intelligence, green and low-carbon transformation and achieve high-quality development; We will continue to increase efforts to explore emerging markets, and maintain our sustained, healthy and stable development by innovating trade methods, expanding the export scale of intermediate products, and accelerating cross-border e-commerce to go to sea.

　　It is estimated that in 2024, textile and garment exports will gradually stabilize and resume growth. We will continue to pay close attention to the development and changes of the global situation and take effective measures to ensure that 2024 is the target of the company to drive the development of the industrial chain with hemp clothing and home. We will anchor the beautiful blueprint of the three-year action plan, strengthen our confidence and maintain our strength, seize all favorable opportunities and use all favorable conditions to cope with the changes in the situation.

　　Linen textile, as an important industry in linen textile industry, is a manufacturing industry with comparative advantages in China. At present, more than 70% of the world’s flax fibers are processed in China, and the finished products cover the whole world. China flax fiber is mainly imported, accounting for more than 90% of the annual processing capacity. In recent ten years, the annual import of flax raw materials is about 120,000-140,000 tons, and about 30% of flax yarns produced in China are directly exported to all parts of the world. However, in recent years, due to the influence of many factors, the export volume has generally shown a slight decline. In 2023, the main flax producing areas in Europe were affected by the climate. The flax plants grew poorly, the maturity was not enough, the length was much shorter than in previous years, and the quality was uneven, and the decline was obvious. This influence will be more obvious in 2024.

　　Due to the rising price of flax raw materials, many spinning mills seek for other hemp raw materials to replace them, and they have set their eyes on hemp and ramie, thus stimulating the use of hemp and ramie. At present, the prices of ramie raw materials, yarns and fabrics are relatively stable, and there is no shortage of raw materials. At present, the price difference between ramie and flax and hemp products has been widened, which has great value space.

　　(II) Company development strategy

　　Guided by Socialism with Chinese characteristics Thought of the Supreme Leader in the New Era, we will thoroughly implement the spirit of the 20th Party Congress, fully and accurately implement the new development concept, focus on the manufacturing industry of hemp products with the theme of enhancing the core competitiveness of products and realizing the high-quality development of enterprises, adhere to the development direction of high-end, intelligent and green, improve the supply chain of industrial chain, move towards the middle and high end of the value chain, enhance the ability of scientific and technological innovation, and strengthen the construction of Huasheng’s own brand and marketing. Improve product competitiveness, scientific and technological innovation and brand influence, help the revival of Hunan ramie industry with characteristics of people’s livelihood, and meet the people’s demand for high-quality hemp products.

　　(3) Business plan

　　2024 is a crucial year to promote the development of industrial chain with hemp clothing and home furnishing. We will anchor the beautiful blueprint of the three-year action plan, strengthen our confidence and maintain our strength, seize all favorable opportunities and use all favorable conditions to cope with the changes in the situation.

　　(1) Strengthen the main business, increase confidence and go all out to achieve high-quality development.

　　Accelerate the layout of the industrial chain, realize that all enterprises can grasp their fingers and fight together, and the back-end clothing plate will drive the front-end textile plate to upgrade. Increase research and development efforts in fabrics and styles to achieve a breakthrough in single products. Based on the existing platform, create a new platform, and work together to create a Huasheng product matrix on the basis of the differentiated development of apparel companies, industry and trade companies and wholly-owned subsidiaries, so as to become a new profit growth pole and realize the overall brand output.

　　(2) Forging long boards and making up short boards, and going all out to improve the level of scientific and technological innovation.

　　Unswervingly regard scientific and technological innovation as a powerful engine to cultivate new quality productivity, and promote the construction of original technology source of ramie products to take a more solid step. The first is to increase technology research and development. Around the end products of business men’s wear, outdoor leisure and high-grade bedding, we will develop high-end hemp blended composite new fabrics and form clothing end products to market. The second is to accelerate the construction of an innovation platform system. Lead or participate in the construction of ramie material laboratory, and constantly improve the quality standards and scientific and technological content of Huasheng products. The third is to improve the level of intelligent manufacturing. Huasheng Industry & Trade increased the product payment rate by more than 20%, and the automation coverage of textile technology company increased from 30% to more than 50%.

　　(3) Inventory and incremental control, and make every effort to speed up the disposal and revitalization of important assets.

　　Focus on two plots, adhere to the principle of marketization and legalization, advance steadily and orderly according to laws and regulations, and avoid all kinds of risks in the process of asset disposal. Effectively turn asset resources into valuable capital, provide financial guarantee for the development of industrial chain enterprises, and help the development of main business.

　　(4) the blade is inward, and it is really hard to move, and go all out to make good use of the key measure of reform.

　　First, deepen the reform around giving play to the three roles of scientific and technological innovation, industrial foundation and safety support, and provide strong support for the development of the main business. The second is to achieve job promotion, personnel entry and exit, and income increase and decrease. Promote the pilot project of professional managers and the tenure system and contractual management of managers as a whole. Continue to implement the system of competition for posts, final adjustment and incompetent withdrawal. The third is to adhere to the "two consistency" and integrate the party’s leadership into all aspects and fields of corporate governance. Build a professional, responsible, standardized and efficient board of directors to ensure the management autonomy of managers. Continuously improve the modernization level of corporate governance system and governance capacity.

　　(5) Strengthen party building, promote integration, and go all out to lead the high-quality development of the main business with high-quality party building.

　　Put the party’s political construction in the first place, integrate the party’s leadership into all aspects of corporate governance, and promote the development of various undertakings. Hold firmly the main responsibility of ideological work and hold firmly the main position of propaganda and ideological work. Deepen the reform of the system and mechanism of talent development and optimize the professional structure of the team. Adhere to the construction of party building and United front organizations and strengthen the construction of trade unions. Continue to promote the construction of "clean and honest", strengthen supervision and inspection, and strictly enforce discipline and accountability. Compaction of production safety responsibility, careful investigation of all kinds of problems and hidden dangers, to ensure overall stability.

　　(4) Possible risks

　　1. Macro risks

　　The new round of geopolitical conflicts continues to deepen, the demand is sluggish, the "scar effect" of energy crisis, debt risk and epidemic situation has not subsided, anti-globalization trends such as unilateralism and protectionism are on the rise, global production and logistics are hindered, the growth momentum of the international market is weakening, and domestic demand is sluggish, so the development of textile industry is facing more obstacles. The complexity, instability and uncertainty of the external situation still exist in 2024, but China’s economy has strong resilience, great potential and sufficient vitality. On the whole, there are more favorable conditions than unfavorable ones, and there are still many factors supporting the stable and healthy development of China’s economy.

　　Due to the multiple influences of macroeconomic environment and import and export policies, the company will continue to enhance its ability to resist risks through effective management means, try its best to overcome possible difficulties and challenges, and keep the overall operation smooth and orderly.

　　2. Risk of exchange rate fluctuation

　　The functional currency of the company’s consolidated statements is RMB, and the main import and export business is mainly foreign currency settlement such as US dollars. Exchange rate fluctuations may bring certain exchange losses to the operation. The company will continue to strengthen risk awareness, study financial instruments, and control exchange rate risk within a sustainable range.

　　3, labor cost risk

　　The company belongs to a completely competitive enterprise, a labor-intensive traditional industry and a heavy-asset production enterprise. The rising labor cost, rising raw material prices, large investment in the upgrading of fixed assets and equipment, low scientific and technological content, and low degree of marketization have caused sustained losses in its main business for many years. The company will continue to explore intelligent industrial upgrading and continuously reduce labor costs.

　　4. Risk of talent shortage

　　The company is relatively short of high-quality managers, leading project R&D leaders, professional production technicians and sales staff, which may restrict the company’s product R&D upgrading and market development in the future and bring risks to the company’s operation. The company will increase the introduction of all kinds of talents.

Wen | Deep burning trainee author Wan Qi

Editor | Li Qiuhan

Netease Cloud Music’s road to listing is a bit difficult.

Recently, Netease Cloud Music responded to the outside world. Based on the consideration of the overall market environment and other comprehensive factors, the management of the company decided to suspend the IPO, and will choose a better opportunity to promote IPO-related matters as soon as possible.

The first consideration of capital is the market, and the second is the return on investment.

In the opinion of an analyst, Netease Cloud Music’s move is first related to the big environment. With the tightening of supervision, listing at this time will face uncertainty. Then, on August 16th, news came out that Tencent Music would also shelve its listing plan in Hong Kong.

Some people in the industry have analyzed that the bad market is only one of the reasons. The huge losses of Netease Cloud Music have made investors lack confidence in Netease Cloud Music IPO. According to the prospectus, from 2018 to 2020, the adjusted net losses of Netease Cloud Music were 1.8 billion yuan, 1.6 billion yuan and 1.6 billion yuan respectively, totaling as high as 5 billion yuan, and it is expected that the losses will continue. At the same time, its biggest competitor Tencent Music has achieved net profits of 1.8 billion yuan, 3.9 billion yuan and 4.1 billion yuan respectively.

Netease Cloud Music, established in 2013, has gone through seven years. Due to the constraints of music copyright, it has been difficult for its paying users to grow at a high speed. However, the prospect of using high-viscosity community culture to find the second revenue growth is not clear. In the big environment, in addition to Tencent Music, the short video platforms such as Tik Tok and Aauto Quicker also pose a threat to the traffic.

Netease Cloud Music, which was listed "almost in one breath", has been "besieged on all sides".

Can Netease Cloud Music break through by lifting the exclusive copyright?

Judging from the prospectus, in Netease cloud music revenue, the proportion of membership fees in 2020 is as high as 53.6%, and letting users spend money to listen to music is the main source of profit.

On July 24th this year, according to the anti-monopoly law, the State Administration of Market Supervision ordered Tencent and its affiliated companies to cancel the exclusive music copyright within 30 days, which made the online music market explode.

Si Si, an associate professor at China Conservatory of Music, believes that the company with the most exclusive copyright will undoubtedly be greatly affected after the exclusive copyright is lifted. In other words, this has a greater impact on Tencent Music. Wang Chao, the founder of Yuan Wen think tank, also thinks that this is good for Netease Cloud Music, which has the opportunity to buy some exclusive copyrights that originally belonged to Tencent at a lower price.

"Cancellation of exclusive copyright" is regarded as the lifeline of Netease Cloud Music, but is this really the case?

In 2018, under the impetus of the National Copyright Administration, Tencent Music and Netease Cloud Music transferred their authorized music works to each other, and the two companies only retained 1% of the exclusive music copyright. But this 1% directly affects Jay Chou and Mayday, and many national singers’ songs are controlled by Tencent Music. "Without Jay Chou’s Netease cloud music, there is no soul." A netizen lamented that losing the copyright of some core singers really frustrated Netease Cloud Music.

But in fact, for it, it is not easy to re-light the user’s grayed song list. After all, money still needs to be spent. A record company executive expressed a similar idea about Deep Burning. He guessed that without exclusivity, the copyright fee would be reduced, but their company was unwilling to lower the price. He prefers new forms of binding, such as going deep upstream for content cooperation. This is exactly what Tencent Music is accelerating. In other words, exclusivity has been cancelled, but the threshold of cooperation with music production companies has not disappeared.

At present, the problem of Netease Cloud Music in the music field is not only copyright, but also liquidity efficiency.

The revenue model of online music has not been fully developed. Basically, the platform buys copyright at a high price, and then sells it to users in the form of payment, so as to earn the difference, with a single form.

How much does the copyright price bother Netease Cloud Music? In the earnings conference call of Netease in the first quarter of last year, Ding Lei directly criticized that Netease Cloud Music paid more than 2 to 3 times the reasonable price under the exclusive sales mode of copyright. In the prospectus, from 2018 to 2020, its content service costs were 1.97 billion yuan, 2.85 billion yuan and 4.79 billion yuan respectively, accounting for 171.7%, 123.1% and 97.8% of its revenue respectively.

With such investment, Netease Cloud Music’s "harvest" is that the prospectus shows that in Q1, 2021, the number of monthly users of Netease Cloud Music’s online music service has reached 183 million, but the number of monthly paid users of online music service is only 24 million, which is about one-third of the 60.9 million paid users of Tencent Music in Q1, 2021.

In fact, in 2020, the payment rate of Netease Cloud Music is 8.8%, which is higher than that of Tencent Music’s 7.7%, but compared with the foreign music market, the gap is still very obvious. According to the report data of Guoyuan International Securities in July 2020, the subscription payment rate of Spotify, an overseas music streaming platform, has reached about 50%.

The promotion of the willingness to pay cannot be achieved overnight, and it is worth noting that the premise of its promotion is that the platform needs enough funds to bet on high-quality and even scarce copyright content, so as to attract users to pay. It is not easy for Netease Cloud Music, which has suffered a long-term loss, to spend more money to supplement copyright ammunition.

According to industry-related sources, from 2019 to 2020, Netease Cloud Music was included in the service of paying users of Taobao VIP88 in 88 yuan, and the number of paying users increased from 8.63 million to 16 million. He predicted that Tencent Music would also be connected after Tencent and Ali Eco opened in August. In other words, after Netease Cloud Music Drainage Barrier is broken, its advantages will be further weakened.

Source/Analysys Qian Fan Data

From the product level, according to Analysys Qian Fan data, the online user duration of Netease Cloud Music continues to decline, and the coincidence rate with QQ Music and Cool Dog Music is relatively high, and the exclusive user rate is also the least among the three. The advantage of Netease Cloud Music is not obvious.

In the context of a single profit model and low willingness to pay, "music itself does not make money" is not a ridicule.

Listing is not easy, can social entertainment solve the problem?

Netease Cloud Music is clearly aware that it needs to find a new way out under the pressure that paying users are difficult to break through.

Tencent Music, which achieved profitability earlier, once accounted for more than 70% of the total revenue from social entertainment, relying on the high-margin "online karaoke+live reward" business. Netease Cloud Music is also using social entertainment to "save the country by curve".

Wang Chao explained this realization logic. In terms of consumption power, the member-paid business model is to attract users with low prices, and the business can be at a loss, but it can be realized after the users are introduced. At present, live broadcast realization is a highly efficient business. Since Netease Cloud Music Live Broadcasting Service was launched in the second half of 2018, its revenue has increased from 500 million yuan in 2019 to 2.3 billion yuan in 2020 in just one year.

Doing social entertainment is not difficult for Netease Cloud Music. From the product level, Netease Cloud Music has always been differentiated by song list culture, accurate recommendation mechanism and product tonality. The users account for 89% of the post-90 s young group, which has cultivated a highly sticky community culture.

In recent years, Netease Cloud Music has launched LOOK live broadcast, listening, anchor and other columns around the live broadcast business, which are arranged on various pages. The song room service includes Yuncun KTV, Yuncun singers, parties, etc. At the same time, podcasts are opened to introduce high-quality audio content, and the action is constant. In terms of commercial realization, it includes live broadcast service, virtual goods sales and music-related products sales, among which live broadcast service is the main revenue source of social entertainment.

The effect is obvious. In 2018, the revenue of online music services and social entertainment services accounted for 89.4% and 10.6% respectively. By 2020, the revenue of the two major businesses will become 53.6% and 46.4%, and the revenue of the latter will also increase from 120 million to 2.27 billion. The number of paying users of social entertainment services has also increased rapidly, from 0.58 million in 2018 to 91,700 in 2019, and then to 327,000 in 2020. The monthly income of paying users has also increased from 477.6 yuan in 2019 to 5.73.8 yuan in 2020.

The realization channel of Netease Cloud Music is tilting towards "social entertainment", and there is a trend of overweight this year.

Taking advantage of the unique community atmosphere, the latest version of Netease Cloud Music upgrades "attention" to a first-class entrance, so that users can view the trends of friends and musicians more quickly, and the "cloud circle" adds group chat to find the same hobby. The "cloud village" section also integrates Mlog, song room and chat room. The prospectus also shows that in this year’s strategic adjustment, the user group and participation of the "Yuncun" community will be expanded.

But this doesn’t mean that this business can always make great strides.

According to the statistics of Analysys Qian Fan, since September, 2020, the usage time of Netease Cloud Music has shown a downward trend as a whole, and the rich entertainment and social functions are not as good as expected for retaining users.

Whether the appearance of these new functions will affect the original community tonality is not discussed for the time being. An industry insider believes that online music platforms, social media and short video platforms are accessing related content in the market. From a technical point of view, live broadcast rewards such business segments are highly competitive and reproducible, and there are no industry barriers.

In his view, at the same time, the ceiling of such income will not be high. Based on the consumption scene of music socialization, the extended value-added services, the most important of which is to reward the anchor by ordering songs and giving virtual gifts live, which is not much different from other platforms. Tencent Music, Huya and other platforms have occupied most of the market share, and it is very difficult for Netease Cloud Music to "grab food".

And in Wang Chao’s view, at present, around the realization of live broadcast business, it will become rivals with Tik Tok and Aauto Quicker. When Netease Cloud Music attacks the market share of these two platforms, it will not move.

What is the value of original musicians?

Netease Cloud Music also has a trump card-the original music plan.

Netease Cloud Music was previously restricted by copyright, playing independent musicians, with the purpose of differentiating operations and attracting users. More than one person in the industry mentioned that although the platform has a certain traffic tilt to the musicians in the head, after the exclusive copyright is lifted, it will be beneficial to the original musicians at the waist and even at the tail. After all, the deep binding between the platform and the original musicians is equivalent to having scarce content.

The prospectus also mentioned that by December 2020, the number of registered original music of Netease Cloud Music reached 230,000, and the music tracks of registered independent musicians accounted for more than 45% of all music streaming media. Lao Fan, an original musician who has now entered the mainstream vision, became popular in Netease Cloud Music in his early days.

However, from the perspective of revenue, it is difficult to generalize the contribution of original musicians to the platform. Earlier, an independent musician told Deep Burning that Netease Cloud Music had collected a large number of independent musicians’ works for some time, which was a bit like venture capital. "But it’s worth it to hit one." Wang Chao explained that the industry still follows the "28 Law", and only a small number of people can earn money after they become big names. It is very difficult for most original musicians to count on this to earn money, but it is difficult for the platform to cultivate original musicians to make direct profits, and its greater role is to enrich the sound sources.

And now, after the era of exclusive copyright has passed, all platforms are aware of the importance of supporting independent musicians and are increasing their support.

Source /Pexels

In June this year, according to the news of LatePost, Tencent Music will set up an open platform department for musicians, a group of content studios, a music cloud business center, a promotion market center and a list and data product center on the basis of the original content cooperation department after setting up a content business line. Its main business direction includes, mining and introducing high-quality musicians; Cooperate with the music industry in content co-creation and live performance; Provide distribution and promotion services for music.

In addition, the short video platform is also eyeing. In June this year, Tik Tok APP has launched a music player and began to test the "K song" function; Also launched the "See Music" program. On the other hand, in March this year, Aauto Quicker held the Music Copyright Ecology Conference, which launched the industry’s first music copyright settlement standard. In June, the "Aauto Quicker Double-click Music Plan" was launched to support original musicians through traffic support and copyright settlement.

At present, the advantage of Netease Cloud Music in creating original musicians is weakening. According to the Q2 financial report of Tencent Music in 2021, the number of original musicians has also exceeded 230,000, and Tencent Music is connected with Tencent Video, which can build more music consumption scenes with music programs, and the resources are more attractive for independent musicians.

More importantly, the impact of short video platforms.

According to "Tik Tok Music Ecological Data Report 2020", in the second half of last year, the number of musicians in Tik Tok increased by over 300 million, 6 musicians increased by over 10 million, and 23 musicians increased by over 5 million.

While seizing the resources of musicians, the song-making ability of short video platform is also being verified. For example, the early "Imitating Cats" produced a series of Tik Tok Divine Comedy. This year, in the program "Praise for Songs" produced by Tik Tok and Zhejiang Satellite TV, Phoenix Legend’s adaptation of "Underwater" was also circled. Some people in the industry have analyzed that the short video platform is more suitable to be an incubator for explosive songs and musicians.

A business that needs investment but does not necessarily guarantee to make money is also facing strong new competitors. The advantages of Netease Cloud Music in the original musician sector are gradually being diluted.

Suspension of listing is an active choice, but it is also a wake-up call.

Netease cloud music has been frequently circled by marketing, and it is regarded as a dark horse of online music platform. It is not easy to break the three mountains of online copyright, social entertainment and original musicians.

* The title map comes from Pexels.

CCTV News:The General Administration of Market Supervision and the Ministry of Ecology and Environment recently issued the Regulations on the Management of Motor Vehicle Emission Recall, which extended the product recall from safety recall to emission recall and effectively played the role of emission recall in protecting and improving the atmospheric environment and safeguarding human health. The regulations will be officially implemented on July 1, 2021.

According to the Regulations on the Management of Motor Vehicle Emission Recall, the producer’s emission recall obligation is basically the same as the safety recall, and the producer is required to report the name of the emission parts, warranty period and other information. The eco-environment department at or above the municipal level is responsible for collecting and analyzing information on motor vehicle emission inspection and testing, pollution control technology information and emission complaints and reports, and reporting information that may be related to emission risks to the Ministry of Eco-environment step by step, and strengthening information sharing with the General Administration of Market Supervision. The General Administration of Market Supervision is responsible for establishing the motor vehicle emission recall information system, accepting the report of the producer’s recall plan, announcing the recall information to the society, and carrying out information and technology consultation, defect investigation and identification, supervision of the implementation of the recall, effect evaluation and ordering the recall together with the Ministry of Ecology and Environment. At the same time, it is clear that motor vehicle producers or operators who violate the relevant obligations of the Regulations on the Management of Motor Vehicle Emission Recall will be ordered by the market supervision and management department to make corrections and be fined up to 30,000 yuan. Compared with the penalty requirement of safety recall, the prerequisite of "overdue correction" is removed, and the authority and compulsion of "Regulations on the Management of Motor Vehicle Emission Recall" are improved. At the same time, it is proposed that the information of ordered recall and administrative punishment should be included in the credit file and announced to the public according to law, with the aim of enhancing the awareness of quality integrity of enterprises and forming a mechanism of trustworthy incentive and disciplinary action against dishonesty.

I. Overview of the case

1.1 Case background

In November 2017, the General Offices of the General Office of the Central Committee of the CPC and the State Council issued the Action Plan for Promoting the Scale Deployment of Internet Protocol Version 6 (IPv6). In August 2018, the General Office of the Ministry of Education issued the Notice of the General Office of the Ministry of Education on Implementing the Action Plan for Promoting the Scale Deployment of Internet Protocol Version 6 (IPv6). According to the requirements of the two documents, combined with the actual situation, the Guangdong Provincial Department of Education has made overall planning and precise policies to comprehensively promote the scale deployment and innovative application of IPv6 in the education industry in Guangdong Province.

1.2 Case objectives

1. Fully promote the education system network in Guangdong Province to achieve IPv6 coverage.

2. Realize the unification of website logos of colleges and universities in this province and support IPv6 access.

3. Realize the dynamic monitoring and management of IPv6 indicators of the education system in this province.

4. Improve the strategic awareness of IPv6 full coverage in the education system of this province.

5. Cultivate a large number of IPv6 technical support and service talents, and gradually improve the IPv6 ecology.

Second, the specific practices and experiences

2.1 Strengthen organizational leadership

The Guangdong Provincial Department of Education made overall planning, and the Guangdong Provincial Department of Education Affairs Center (formerly Guangdong Education Technology Center) took the lead to set up a special working group for IPv6 to promote the orderly deployment of IPv6, report the completion of the work regularly, and adjust the work pace according to the actual situation to ensure that the deployment of IPv6 was completed as required.

2.2 In-depth investigation and demonstration

The Guangdong Provincial Department of Education organized three special seminars and demonstration meetings on IPv6 before and after, invited industry experts to discuss the IPv6 scale deployment of Guangdong’s education system, demonstrated the feasibility of the IPv6 scale deployment work plan, and formed the "Guangdong Education Industry IPv6 Implementation Guidance Plan".

2.3 overall policy promotion

In August 2019, the "Implementation Opinions on Accelerating the Scale Deployment of IPv6 in the Education System of Guangdong Province" was issued, and 18 measures were put forward to comprehensively promote the scale deployment of IPv6 in the education industry. A work notification system and a supervision and assessment mechanism were established, and the scale deployment of IPv6 was included in the information special supervision work of the Education Department of Guangdong Province. In two years, five work supervision notifications were conducted.

2.4 Professional technical guidance

The Guangdong Provincial Department of Education organized the South China Network Center of China Education and Scientific Research Computer Network, technical experts from some universities and related enterprises to set up a technical group for IPv6 special work in Guangdong education industry.

2.5 Accurate dynamic monitoring

In October 2019, the Guangdong Provincial Department of Education entrusted the South China Network Center of China Education and Research Computer Network to build an IPv6 reporting and monitoring platform, requiring all educational units in the province to regularly report their own IPv6 upgrades and dynamically monitor their IPv6 access and user activity.

Home Page of Guangdong Education System IPv6 Upgrade Reporting and Monitoring Platform

Contents reported by IPv6 reporting platform

The monitoring platform dynamically monitors the support degree of each index for IPv6 according to the contents reported by each unit, so as to intuitively reflect the upgrading of IPv6 in each unit and provide data support for further promoting the IPv6 scale deployment of the education system in Guangdong Province.

IPv6 monitoring platform

2.6 Multi-dimensional technical verification

According to the latest IPv6 network technology, Guangdong Provincial Department of Education organized different educational institutions to carry out verification deployment. Some units carried out pilot construction according to the pure IPv6 network architecture; According to their own network architecture, some units adopt technologies such as double stack, translation and tunneling to upgrade IPv6.

2.7 Full coverage of website transformation

In April, 2020, the Guangdong Provincial Department of Education issued the Work Plan for the Special Renovation of Unified Website Logo of Colleges and Universities in Guangdong Province, which carried out the special rectification of websites, strengthened supervision, paid close attention to implementation, reported the progress of the work three times, cooperated with CERNET South China Network Center, coordinated CERNET National Network Center and Guangdong Communication Administration Bureau, opened a "green channel", provided EDU.CN domain name transition plan and IPv6 transformation plan for all units, ensured that the portal websites of colleges and universities used EDU.CN domain names online and supported IPv6 access.

2.8 Vigorously publicize and promote

The Education Department of Guangdong Province, together with CERNET South China Network Center, organized a series of special conferences such as IPv6 training sessions, seminars and academic conferences to enhance the IPv6 deployment capacity of universities. A total of three special trainings on IPv6 were organized (more than 100 universities and more than 300 teachers participated in the trainings), four regional seminars on IPv6 and two academic conferences.

2.9 personnel training

Encourage all educational institutions to actively participate in the next-generation Internet innovation projects, and encourage colleges and universities to offer IPv6 theory and practice courses in related disciplines. With CERNET Guangdong NOC working group (network operation and maintenance working group), NIC working group (network information technology working group) and work steering committee as the main bodies, IPv6 technical training was carried out to cultivate IPv6 professionals.

Third, the results and highlights

3.1 The indicators of IPv6 in colleges and universities in Guangdong Province rank among the top in China.

As of December 31, 2020, according to the data of the monitoring platform of IPv6 development trend of education system, the percentage of IPv6 opening in universities in Guangdong Province ranks first in the country, and the percentage of IPv6 active addresses ranks second in the country. The number of IPv6 resolutions and the number of IPv6 websites accessible are also in the first place, with the accessible percentage as high as 94.05%.

Percentage of IPv6 development monitoring platform in education system opened.

Percentage of active addresses of IPv6 development monitoring platform in education system

Accessibility percentage of the website of IPv6 development monitoring platform in education system.

By the end of May 2021, the compliance rate of IPv6 websites in Guangdong universities was 82.14%, which was 40.84% higher than the national average, ranking first in the country. In Guangdong universities, the IPv6 inflow is 224.75T, and the outflow is 52.62T, ranking second in the whole country. The number of IPv6 active users in Guangdong universities is 817,238, ranking second in the country, with an average of 5,172 active users, ranking sixth in the country.

Monthly Report on Monitoring the Development Trend of IPv6 in Education System

Monthly Report on Monitoring the Development Trend of IPv6 in Education System

3.2 Realize the unification of website logos of colleges and universities in Guangdong Province and the full coverage of IPv6.

By July 30, 2020, all the websites of 154 universities in Guangdong and 7 universities outside Guangdong had used EDU.CN domain name, taking the lead in unifying the website logos of ordinary universities in China.

By December 31st, 2020, the portals of colleges and universities in Guangdong Province had achieved full coverage of IPv6, and the comprehensive index of IPv6 scale deployment of education system in Guangdong Province ranked among the top in China.

3.3 Established a perfect IPv6 monitoring and supervision mechanism for the education system.

According to the actual situation of IPv6 scale deployment of education system in Guangdong Province, the first reporting and monitoring platform for IPv6 scale deployment of education system in Guangdong Province was established to dynamically monitor the progress of IPv6 scale deployment of education system in Guangdong Province, providing data support for timely adjusting the direction of IPv6 scale deployment of education system in Guangdong Province. Through the combination of platform construction, unit self-inspection and document notification, an IPv6 monitoring system of education system with Guangdong characteristics has been formed.

"There are thousands of trees in the east wind night, and the stars are like rain."

This word by Xin Qiji,

It depicts the grand occasion of the Lantern Festival.

Like the spring breeze blowing away thousands of trees and silver flowers, it falls like the rain of stars all over the sky. Thousands of iron flowers break through the dark night sky and bloom freely, which is a romance and enthusiasm unique to Chinese civilization and a Chinese romance that has been passed down for thousands of years.

The Historical Origin of Tie Hua

Tie Tie Hua originated in the Northern Song Dynasty and flourished in the Ming and Qing Dynasties. It has a history of more than a thousand years. During the Ming Dynasty, the ironmaking industry developed rapidly. In order to celebrate the bumper harvest and pray for peace, blacksmiths used the molten iron produced in the ironmaking process to create a brilliant spark effect, forming the initial activities of striking iron flowers.

Strike while the iron is hot was originally a sacrificial activity for craftsmen.

Whenever there is a major celebration, people will make a special trip to invite iron flower craftsmen to perform iron flowers, which will be circulated for thousands of years and form a magnificent and unique performance style. Most of them are spread among the people in North China. The local people use the homonym of "flower" and "hair" to mean "the more flowers are played, the more they fight", hoping that business will flourish, auspicious and safe.

Tie Tie Hua is a large-scale traditional folk fireworks. Before the performance, a six-meter-high double-layer flower shed should be set up in an open place. The shed is densely covered with fresh willow branches, covered with fireworks and firecrackers, and loaded with goods. A pole with a height of more than ten feet is erected in the middle of the top of the flower shed, which is called "old pole", and firecrackers and large fireworks are also tied to the top of the old pole, which is called "setting color".

When the iron flower is struck, the flower-beater wears a gourd ladle with a protective function, is naked, holds the upper stick with iron juice in one hand and the lower stick without iron juice in the other, and quickly runs to the flower shed and slams the upper stick with the lower stick.

More than a dozen flower-beaters went from one stick to another, from one person to another, between the melting pot and the flower shed. One iron flower rose into the sky, and another came one after another. The sticks were connected in an endless stream, and thousands of stars were scattered in the sky, bearing the inheritance and romance of thousands of years of culture. The molten iron at 1600℃ created a visual feast, a spectacle of thrilling and wonderful coexistence.

The Spiritual Inheritance of Tie Hua

Behind the folk art that has been handed down for thousands of years,

There are hidden risks that are not known to everyone.

The hot metal needed for iron stamping needs to be heated to more than 1600 degrees.

Therefore, performers need to be extra cautious in grasping the strength and angle of hitting, so as to ensure that the molten iron splashes high enough and disperses, thus generate produces dazzling iron flowers. If the strength is insufficient or the hitting position is inaccurate, the iron flower may not splash to a sufficient height, thus scalding itself.

Therefore, it is a common practice to burn your body and lose your hair by falling molten iron during practice. Under such risks, it is only because of the belief that artisans inherit culture that the iron flower has been passed down to this day.

Before, Mr. Yang Jianjun devoted himself to restoring the traditional skill of beating iron flowers, which attracted attention again and successfully promoted its inclusion in the second batch of national intangible cultural heritage list; Later, Mr. Wang Jun, as the outstanding person in Kaifeng, constantly innovated, launched such performance projects as "Tiehua Dragon Dance", and joined hands with Dasong Martial Arts City in Longevity Mountain in Kaifeng to create a large-scale realistic drama "Tiehua", which created a miracle in the performance history.

Playing while the iron is hot is not only a visual feast.

It is also a bridge connecting us with the spiritual civilization of Chinese ancestors. Turning hot and dangerous molten iron into bright golden flowers shows the people’s enthusiasm, courage, hard work and optimism in this land. The dazzling golden flame is like the ear of wheat, which symbolizes our love for the food in the agricultural province.

A dozen people are in harmony with each other, and iron flowers offer happiness; two dozen people are blessed from heaven, and China enjoys happiness; three dozen people are prosperous in all fields; four dozen people are full of happiness, health and longevity; five dozen people have a bright future, rising step by step; six dozen people are obedient, and everything goes well; seven dozen people are rolling in financial resources, making money everywhere; eight dozen people are lucky, and heaven and earth are prosperous; and nine dozen people are harmonious, stable and share peace.

During the performance, the performer used a flower stick to strike the molten iron strongly. When the molten iron rises into the air instantly, the iron flower splashes like a flower rain composed of gold wires, like a meteor, and like a flamingo silver flower, it blooms in the dark, showing shocking beauty.

When we look up at Tiehua, like our ancestors thousands of years ago, our eyes are full of money and our hearts are full of good wishes. When the sparks landed, we returned to the prosperous times, where politics and people were harmonious and the world was one.

Reporter: Chen Yuexi

Photo: the creativity of the worm

Information: Zhumadian Wenlv

Original title: Have you seen the extreme romance of "Tie Tie Hua"? 》

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　　Recently, "drinking oil" has become a hot search term. Some anchors died because of "drinking oil+drinking"; Some stars say that drinking oil to detoxify can treat diabetes, hypertension, liver cirrhosis and other diseases; Some people say that drinking oil can reduce weight, and some people say that drinking oil can lower blood fat and blood sugar … …

　　In fact, so far, there is not enough scientific evidence to prove that swigging oil and eating oil in a big bowl are good for health.

　　High-fat diet has adverse effects on intestinal flora.

　　Some people say that primitive people did not eat grains, but ate low-carbon water meals. However, archaeological research shows that even in the Stone Age, the energy supply ratio of carbohydrates was around 40%. Moreover, there was no technology to extract oil at that time, so oil was not the food of ancient humans.

　　Two or three thousand years ago, oilseeds such as hemp seeds and soybeans were eaten directly, so there were "hemp" and "glutinous rice" (soybeans) in the "five grains" at that time. It was not until after the Song Dynasty that oil became a common food raw material in China.

　　Although in recent years, scholars have disputed the question of "what is the best ratio of fat to energy in diet", more than one recent study has found that high-fat diet has adverse effects on intestinal flora.

　　Recently, Gut, an authoritative scientific journal, published the new findings of Chinese scientists, which once again proved that eating too much fat increases the harmful flora in the intestine and decreases the beneficial flora.

　　In this randomized controlled human dietary intervention study, the researchers recruited 217 healthy people aged 18-35. They have no chronic diseases and no obesity problems. These volunteers ate three different kinds of meals as required for half a year.

　　Then, the researchers collected their blood and measured the indexes related to inflammatory reaction, such as IL-1β 、IL-6、IL-8、TNF-α Cytokines, such as PGE2, TXB2, leukotrienes, LTB4, etc. Their feces were collected, and 16S rRNA was sequenced to analyze the flora. During the experiment, all the food and most drinks were provided by the researchers.

　　The calorie levels of these three diets are completely consistent, with an average of 2080~2100 kcal, and the dietary fiber intake is also consistent. However, the proportions of the three nutrients are different, and their nutrient energy supply ratios are as follows:

　　Type I: the energy supply ratio of fat is 20%, that of carbohydrate is 66%, and that of protein is 14%.

　　Type II: The energy supply ratio of fat is 30%, that of carbohydrate is 56%, and that of protein is 14%.

　　Type III: Energy supply ratio of fat is 40%, energy supply ratio of carbohydrate is 46%, and energy supply ratio of protein is 14%.

　　Maybe non-professionals can’t understand what this means, so they have to explain it.

　　The so-called nutrient-to-energy ratio is how much of the calories (calories, energy) gained in a day come from fat, carbohydrates and protein.

　　Type I, the so-called fat-to-energy ratio of 20% and carbohydrate ratio of 66%, is a fairly low-fat diet similar to that eaten in poor times before the reform and opening up.

　　Food energy mainly comes from grain, and a large proportion of cooking is cooked in cold salad. Basically, there is no oil flower and little meat in the serving.

　　There are few kinds of nuts, peanuts and melon seeds, such as boiled fish, fried meatballs, hand-torn bread, egg tarts, fried dough sticks, crispy rice, potato chips and so on … … Just don’t even think about it

　　Type II, the ratio of fat to energy is 30%, and the ratio of carbohydrate is 56%, which is recommended by the Nutrition Society of China, and it is slightly lighter and less oily than the current diet of most residents in China. There are nuts, but the quantity should be controlled; There is fish, but you can’t always fry it in oil.

　　Type III, the ratio of fat to energy is 40%, and the ratio of carbohydrate is 46%, which is the daily life of many wealthy families in China.

　　The fat energy supply ratio of fried instant noodles is about 40%~45%. Cooking with more oil, often eating out, often eating fried dishes, often eating fried cakes and fried dough sticks, and often eating cake biscuits will all increase the fat energy supply ratio.

　　The latest experiment proves that high-fat diet can promote inflammatory reaction.

　　Okay, let’s get down to business. Eating these three kinds of meals is naturally a world of difference in taste enjoyment. So, what is the change of the body?

　　The researchers found that after six months, there were no significant changes in the weight, waist circumference, blood sugar and blood lipid of the three groups. However, the intestinal flora has changed significantly.

　　First of all, the low-fat diet group with 20% fat has the most diverse fecal flora. High-fat diet reduces the diversity of flora.

　　Secondly, the quantitative proportion of flora has changed. High-fat diet increased the number of Alistipes and Bacteroides, and decreased the number of fecal bacteria. Low-fat diet increased bacteria of Blautia and fecal Bacillus. The simple explanation is that the bacteria increased by high-fat diet are mostly varieties that are easy to increase in patients with metabolic diseases such as diabetes; Most of the fungi it reduces are those that are easily lacking in diabetic patients, which produce beneficial components such as butyric acid and reduce intestinal inflammatory response.

　　The third finding is that the short-chain fatty acids in the feces of subjects in the 40% fat diet group are significantly lower than those in the other two groups. This is not good news, because butyric acid produced by large intestine fermentation is beneficial to control blood lipids, and recent research has just found that it is beneficial to reduce the risk of diabetes.

　　The fourth finding is that in the low-fat diet group, the contents of cresol and indole in feces are relatively low, and these components are less, indicating that it is far from various chronic diseases. Conversely, there are more arachidonic acid and lipopolysaccharide in the feces of high-fat diet groups, and more of these components represent higher risk of inflammatory reaction.

　　The analysis of blood samples shows that many proinflammatory factors in plasma of high-fat diet group are relatively high. In the 40% fat group, the content of TXB2 was significantly higher than that in the 20% low-fat group, and the content of C-reactive protein was significantly higher than that in the middle-fat diet group with 30% fat. Conversely, in the low-fat diet group with 20% fat, the contents of LTB4 and PGE2 were lower than those in the other two groups. In a word, a high-fat diet will obviously promote the inflammatory reaction.

　　This means that those who are prone to acne and inflammation should avoid eating high-fat meals.

　　Too much fat can lead to obesity and various chronic diseases.

　　In fact, the results of this study are not too surprising.

　　In fact, as long as Chinese people recall the past a little, they have to admit that in the past, when food was the mainstay and they could not eat much oil, people were very thin, and chronic diseases such as diabetes, fatty liver and coronary heart disease were rare, and intestinal cancer was also rare. With the development of economy, the only thing that keeps pace with the income level is fat. At the same time, obesity and various chronic diseases have increased. In addition to the decrease of infectious diseases and infectious diseases (which are related to malnutrition and poor sanitation), diseases related to chronic inflammation have also increased.

　　In this study, although the ratio of fat to total calories is different among the three groups, the total calories and total dietary fiber intake are strictly consistent. In real life, eating more high-fat foods will inevitably bring more calories and less dietary fiber, which is even more unfavorable for preventing fertilizer, disease and intestinal cancer.

　　In short, rational friends, don’t be fooled by stars, anchors and people who sell all kinds of oil. The recommendations of dietary guidelines for China residents are still very reliable. Cooking oil can be used, but it must be limited. Cooking can’t be "oily" and fried food can’t be eaten freely. Steak, fat sheep slices, pork belly and other high-fat meats are not inedible, but they can only be eaten occasionally, and they can’t be enjoyed every day.

　　Text/Fan Zhihong (Director of China Nutrition Society)

　　CCTV News:The Central Meteorological Observatory continued to issue a typhoon blue warning at 10: 00 on August 6.

　　The center of the No.6 typhoon "KHANUN" (a strong tropical storm) this year is located at 8: 00 am today (6th) on the northwest Pacific Ocean about 430 kilometers west-south of Kagoshima, Kyushu, Japan, that is, 27.8 degrees north latitude and 129.4 degrees east longitude. The maximum wind force near the center is 11 (30m/s), and the lowest pressure at the center is 970 hectopascals, with 7 winds.

　　It is estimated that Kanu will move slowly to the east at a speed of 5-10 kilometers per hour, with little change in intensity. On the 7th, it will gradually turn to the north in the southwest of Japan, and its intensity will be enhanced, and it will be close to the south coast of Kyushu Island, Japan.

　　Gale forecast:From 14: 00 on August 6 to 14: 00 on August 7, there will be strong winds of 6-8 grades and gusts of 9-10 grades in bashi channel, the northern part of the Taiwan Province Strait, the east of Taiwan Province, the eastern and southern parts of the East China Sea and the waters near Diaoyu Island, and the northern and southeastern coasts of Taiwan Province Island. Among them, the winds in the eastern part of the East China Sea can reach 9-10 grades and the gusts are 11-12 grades.

　　Defense guide:

　　1. The government and relevant departments shall, in accordance with their duties, do a good job in typhoon prevention and emergency rescue.

　　2. Water operations and passing ships in relevant waters should return to Hong Kong to take shelter from the wind, strengthen port facilities, and prevent ships from anchoring, grounding and collision.

　　3. Stop large-scale indoor and outdoor gatherings and dangerous outdoor operations such as high altitude.

　　4. Reinforce or dismantle structures that are easy to be blown by the wind. Personnel should not go out at will. They should stay in windproof and safe places as far as possible, so as to ensure that the elderly and children stay in the safest place at home, and the dangerous people will be transferred in time. When the typhoon center passes by, the wind will decrease or stay still for a period of time. Remember that the strong wind will suddenly blow and you should continue to stay in a safe place to avoid the wind.

　　5. Relevant areas should pay attention to prevent flash floods and geological disasters that may be caused by heavy precipitation.

Some drivers’ friends are right

Driver’s license downgrade business

A little knowledge or even a fog.

Today, we will tell you about it.

Those things about the downgrade of driver’s license

▼

What is a driver’s license downgrade?

According to the Road Traffic Safety Law of the People’s Republic of China, drivers should drive motor vehicles according to the quasi-driving type specified in the driver’s license. The higher the quasi-driving model, the more types of vehicles can be driven. If you want to drive more types of motor vehicles, you need to apply for "additional driving"; On the other hand, "demotion" can reduce the range of drivers’ permitted driving models.

The following three situations

Need to reduce the quasi-driving model ("downgrade")

01

Voluntary reduction of quasi-driving types

Before the age of 60, Class AB drivers can voluntarily apply for lowering the quasi-driving type without submitting physical condition certificates.

02

"Over-age demotion"

"Over-age demotion" means that when the driver is over a certain age and does not meet the requirements of holding relevant quasi-driving models stipulated by law, it is necessary to handle the demotion business.

"Over-age degradation" mainly includes the following two categories:

#１

Drivers with Class A and B driver’s licenses are over 60 years old, and their driver’s licenses need to be reduced to C1 or C2 (A2 can be reduced to C1 and C6).

#２

Drivers with D and E driver’s licenses are over 70 years old, and D and E driver’s licenses need to be downgraded to F certificates.

03

The body does not meet the driving conditions and is degraded.

According to the "Regulations on the Application and Use of Motor Vehicle Driving License" (Order No.162nd of the Ministry of Public Security)

Article 67 If a motor vehicle driver’s physical condition changes, and does not meet the requirements for driving license, but meets the requirements for other driving licenses, he shall, within 30 days, apply to dmv, the place where the motor vehicle driver’s license is issued or other than the place where the motor vehicle driver’s license is issued, for reducing the driving license.

The application information shall be confirmed at the time of application, and the identity certificate of the motor vehicle driver and the certificate of physical condition issued by the medical institution shall be submitted.

Before handling the driver’s license downgrade business

Also know the following

▼

● The driver’s license does not have 12 points, fails to be verified within the time limit, is detained, detained, temporarily detained, cancelled, revoked or revoked. If it is merged with the expiration of the replacement certificate, the driver’s license will not have road traffic safety violations or traffic accidents that have not been handled.

● If the driver’s license is valid for more than one year, it shall be merged with the business of restoring driving qualification.

Class AB drivers who need to lower the age of driving permit are approaching.

Remember to handle the driver’s license downgrade business in time ~

Original title: "Attention, attention! If there are such circumstances, please apply for driver’s license downgrade in time.

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