No longer have to worry about institutions running away! The latest news, Zhejiang sports training digital management service platform will be launched in the whole province this year.

Qianjiang evening news Hour News Correspondent Fang Shu
The number of discipline teaching and training institutions has been greatly reduced. How can physical education and training "manage"?
What are the opportunities and challenges for the integration of physical education and education?
Under the background of the "No.1 Project" of Zhejiang digital economy, where is the digital direction of sports training tube clothing?
On November 5th, under the guidance of Zhejiang Sports Bureau, sponsored by Zhejiang Sports Industry Federation and undertaken by Shaoxing Keqiao District Education and Sports Bureau, the eighth session of Zhejiang Sports Education and Training Industry Development Seminar and Zhejiang Sports Industry Salon was held in Orient Mountain Shuijinsha Hotel, Keqiao District, Shaoxing City.
Focusing on government management, industry self-discipline and cross-border integration, this seminar focused on standardizing the development of the province’s off-campus sports training industry, promoting the new digital management model of "Zhejiang sports training" globally, exploring a new path of "sports+education" industry integration, and at the same time issuing the "Ke Qiao Declaration on the Integration and Development of Sports Education in Zhejiang Province", which provided a practical guarantee for the new journey of Zhejiang sports teaching and training industry.
Li Hua, deputy director of Zhejiang Sports Bureau, Jiang Jiancheng, director of the Economic Department of Zhejiang Sports Bureau, Chen Qin, deputy head of Shaoxing Keqiao District People’s Government, and other leaders attended the meeting. Leaders in charge of sports bureaus, industry experts and representatives of sports education and training enterprises gathered in the seminar to discuss the high-quality development of sports education and training in the new era.
Integration of sports and education:
Explore the integration path of high-quality development
"In the past five years, the number of employees has increased by 149%, and the number of corporate institutions has increased by 185%; The added value of physical education and training increased by 516% in four years. " Pan Shihua, assistant to the president of China Sports Industry Group, analyzed the development status of sports training institutions in China with multiple sets of data.
In recent years, the sports culture industry has grown rapidly, but there are still problems such as the shortage of professional talents and the irregular development of the industry. Shaoxing, on the other hand, has explored an innovative way of "integration of sports and education" in sports training, and has its own unique experience in system integration, co-hosting of events, co-creation of characteristics and co-construction of sports schools.
In May last year, the Ke Qiao District Government of Shaoxing City specially issued the Implementation Plan for Deepening the Integration of Sports and Education and Accelerating the Construction of New Sports Schools. In terms of the integration of sports and education, traditional sports such as football and short tennis were introduced into 47 schools. Xu Xun, director of Keqiao District Education and Sports Bureau, shared Ke Qiao’s experience in the integration of sports and education. "Establish off-campus training outlets in sports training institutions and build a new three-level training management system for sports schools, school outlets and social forces."
Zheli body culture:
Digital Management Service "New Scheme" in Zhejiang
The quality of training institutions is mixed, the teaching methods are varied, the qualifications of coaches are not uniform, and even there are poor operating conditions and malicious "running away" … Behind the prosperity, the sports industry is also facing many irregularities and imperfections, especially the problems of "capital" and "safety", which have caused long-term pain.
"Managing the industry means managing safety." In order to solve the pain points and management bottom line of the two major industries of "capital" and "safety", Jiang Jiancheng, director of the Economic Department of Zhejiang Sports Bureau, revealed at the seminar."Zheli Sports Training" digital tube service platform has been successfully put into trial operation, and will be gradually pushed out in the whole province during the year."The highlight of the feature is to grasp the’ one core’, do a good job of’ two supporting facilities’ and consolidate the’ four guarantees’."
"Zheli Sports Training is an integrated digital management service platform for the sports training industry." Shao Zhefeng of Zhejiang Digital Culture Group introduced that the platform is a "pre-access audit" platform for the training industry, a "daily supervision" means for the competent authorities, and a "service development" system for enterprises and people.
The platform takes fund supervision as the core, and all sports and training institutions must ensure that the teaching funds enter the special supervision account, and one lesson is sold. "For consumers, the QR code of’ Zheli Tipei One Code Pass’ will be the only receipt code for peace of mind." Shao Zhefeng introduced that the QR code must be posted in a prominent position on the scene of the teaching and training institution, and the training money paid through this code will directly enter the supervision account, which will ensure safety and convenient refund.
At the same time, the Zhejiang Provincial Sports Bureau and the Zhejiang Provincial Market Supervision Administration jointly issued the "Zhejiang Sports Off-campus Training Service Contract (Model Text)". All training contracts must use this model, and consumers no longer have to worry about the overlord clause.
The system of "institution white list" and "coach qualification certification" provides a strong guarantee for the standardized management of physical training institutions and coaches.
According to the statistics of Zhejiang Sports Bureau, there are currently over 5,300 legal institutions for physical education and training, with 100,000 employees."The level of coaches is mixed, and there are more than 250 kinds of coaches’ certificates on the market. The qualification certification system for coaches is imperative." Lv Linlin, China Sports Industry Group, said that the qualification certification of coaches in sports training institutions is progressing steadily. At present, more than 9,000 people have logged into the system, including nearly 6,000 people who have successfully changed their licenses.
Ke Qiao Declaration:
The integration of sports and education sends out the "common voice" of the industry
Promoting the development of sports teaching and training industry is of direct significance for giving full play to the industry advantages of sports and education departments and promoting the sharing of resources between departments. At the salon, representatives of all parties interacted enthusiastically, reached a consensus on promoting the sustainable development of the sports teaching and training industry, and jointly issued the Ke Qiao Declaration on the Integrated Development of Sports and Education in Zhejiang Province.
The declaration puts forward that "integration of sports and education" is the integration of cultural people and sports people, advocating the practice of the concept of "health first" and promoting the integration of sports and education. At the same time, the "industrial community" will gather professional strength to build a standardized sports teaching and training system; Strengthen planning guidance and improve the quality of the industry; Promote technological innovation and digital development; Stimulate market vitality and create scale effect; Gather professional strength, build a standardized sports teaching and training system and explore new ideas and paths to jointly promote the standardized and orderly development of Zhejiang sports teaching and training industry.
Li Hua, deputy director of Zhejiang Sports Bureau, pointed out that sports is an important part of education, and it is necessary to run a satisfactory education for the people and establish a high-quality education system. Under the background of double reduction, the sports training industry is facing challenges and full of opportunities. Zhejiang has made steady progress in the construction of common prosperity demonstration zones, which is good for sports undertakings, sports industry and sports teaching and training industry.
"From the perspective of the industry authorities, we should pay equal attention to supervision and service, standardize and improve simultaneously, promote the steady development of the industry, and win by quality." Li Hua expects that with the joint efforts of all parties, Zhejiang sports and culture industry can maintain healthy development and become bigger and stronger.
It is reported that this "Declaration" is the fourth time that Zhejiang Sports Industry Salon has released the industry voice. Judging from the previous activities, the Provincial Sports Industry Federation has become a series of achievements of Zhejiang Sports Industry Salon activities, from the Moganshan Declaration, which focuses on the development of outdoor sports industry, to the Linhai Declaration, which focuses on the safety of cross-country events, to the Yinzhou Declaration, which explores the development of outdoor camping industry.
As a supporting activity of the 6th Sports Leisure Fashion Week in Keqiao District, this salon lasts for 2 days. On the second day, the guests visited Ke Qiao Kuwan Town (Qiaobo Ice and Snow World, Zhejiang International Circuit), Keqiao District Children’s Amateur Sports School (new sports school), yangshan Rock Climbing Center (Asian Games venue) and other sports industry projects.
This article is an original work of qianjiang evening news. Without permission, it is forbidden to reprint, copy, extract, rewrite and spread the copyright of all works on the Internet. Otherwise, this newspaper will pursue the legal responsibility of the infringer through judicial channels.
Reporting/feedback

11 countries have different opinions. Japan wants to "resurrect" TPP or in vain.

  □ Reporter Yong Yong

  On July 12th and 13th, under the leadership of Japan, 11 TPP (Trans-Pacific Partnership Agreement) participating countries except the United States held a meeting of chief negotiators in Hakone-CHO, Kanagawa Prefecture, Japan, to discuss the issue of "reviving" the TPP agreement after the withdrawal of the United States. Judging from the talks, in the absence of the largest economy and the largest consumer market, the United States, countries have great differences of opinion on the revision of the agreement, and Japan’s prospects for "resurrecting" the TPP are dim.

  Japan has made two preparations.

  The entry into force condition of TPP is that at least 6 of the 12 TPP participating countries must complete the domestic approval procedures before February 3, 2018, and the total GDP of the countries that have completed the approval procedures should account for more than 85% of the 12 participating countries. Because the United States accounts for 60.3% of the GDP of TPP participating countries, in January this year, US President Trump signed a presidential decree to announce his withdrawal from TPP, which actually issued a "death sentence" to TPP.

  In the case of TPP "stillborn", Japan has been trying to "resurrect" TPP. In fact, Japan has made two preparations. In addition to persuading the United States to return to the TPP through various channels, Japan is also ready to pull other TPP participating countries to go it alone.

  A series of activities in Japan send a strong message to the outside world, that is, TPP can be "dead", but Japan attempts to push the high-standard trade rules established by TPP to continue to exist as the guidelines for the international community to build a free trade mechanism in the future.

  Attempt to moderate domestic criticism

  Japan has done this for the following reasons. First, flaunt it to the international community as a staunch supporter of free trade and try to play a leading role in the construction of international trade order. Japanese Prime Minister Shinzo Abe said before the plenary meeting of the Japanese Senate approving TPP in December 2016 that although the prospect of TPP’s entry into force is unclear, it is of great significance to convey the strategic and economic significance of building a fair economic circle to the world, showing Japan’s ambition to play a leading role in the construction of the international trade order.

  The second is to use the "resurrection" TPP to counter the economic accounts calculated by the Trump administration of the United States and Japan. After Trump took office, he not only criticized Japan for hitchhiking in security, but also criticized the high trade deficit between the United States and Japan, demanding that the United States and Japan negotiate and sign a trade agreement between the two countries to reverse the trade imbalance between the two countries. Previously, Japan and the United States had established a dialogue mechanism for negotiations on trade issues between Burns and Taro Aso, the "second-in-command" of the two countries. Before formally entering the negotiations, Japan first reached an EPA (Japan-Europe Economic Partnership Agreement) agreement with Europe, and then pulled 11 other TPP participating countries to Japan to talk about "reviving" the TPP issue, with the aim of preparing ammunition for the upcoming "trade war" between Japan and the United States.

  The third is to exert the "surplus value" of TPP in countering the influence of China. At the beginning, TPP was regarded as a means for the United States and Japan to control the economic order in the Asia-Pacific region and balance China’s economic rise. After the failure of TPP, Japan completely ignored the great differences of national conditions in the negotiation of RCEP (Regional Comprehensive Economic Partnership), another important regional trade mechanism, and constantly used TPP as a model to build RCEP, which greatly delayed the negotiation of RCEP and the process of Asian economic integration.

  Finally, the failure of TPP has caused a huge impact on Abe’s economic and foreign policies, and Abe tried to escape criticism by "resurrecting" TPP. From the formal announcement of joining the TPP negotiations in 2013 to the formal approval of the TPP agreement by the Japanese Parliament in December 2016, Abe’s government spent a lot of diplomatic and political resources on the TPP issue, and the withdrawal of the United States from the TPP made all the efforts of Abe’s government beat Shui Piao. Under this circumstance, there are many voices in Japan criticizing Abe’s lack of strategic predictive power. In the next step, the Abe government’s "resurrection" of TPP, even if it fails, can at least play a role in easing domestic criticism.

  The 11 countries have different opinions.

  Japan’s Kyodo News reported that at this meeting of chief negotiators, Australia and New Zealand were in line with Japan’s position because they aimed at expanding their exports of agricultural products to Asia after the entry into force of TPP, calling for "minimum revision of the terms", especially advocating maintaining the original level of tariff reduction and exemption, ensuring the stability of the agreement and avoiding protracted negotiations due to different opinions on revision.

  However, Malaysia, Vietnam and other countries originally planned to enter the US market by participating in the TPP, and made big concessions on issues such as tariff level and foreign investment restrictions. When the United States announced that it would not participate in the TPP, these countries hoped to "take back" these concessions and renegotiate the conditions.

  Although Japan is the third largest economy in the world, there is a big gap between Japan and the United States in terms of economic volume and domestic market size. After replacing the United States as the "group owner" of TPP, how Japan can provide benefits to the above countries in the revision of the agreement to show the attractiveness of TPP in 11 countries is the key to whether TPP can be "resurrected". However, judging from Japan’s actual economic situation, it obviously does not have such ability.

  Legal Daily, Tokyo, July 13th  

Balance the weight of a feather-coordinated economic and social development to a new level

  Original title: New development concept leads high-quality development, and a feather will be balanced — — Coordinated economic and social development has reached a new level.

  The proportion of central and western regions’ GDP in the whole country increased from 21.3% and 19.6% in 2012 to 22% and 21.1% in 2021. The economic growth rate in the central and western regions has been higher than that in the eastern region for many years in a row, and the coordinated regional development has taken on a new look.

  In 2021, the added value of China’s tertiary industry accounted for 53.3% of the gross domestic product (GDP), an increase of 7.8 percentage points over 2012, and the industrial structure became more coordinated.

  In 2021, the per capita disposable income of rural residents more than doubled compared with 2012, and nearly 100 million rural poor people were all lifted out of poverty under China’s current standards. The income gap between urban and rural residents has further narrowed.

  Groups of numbers witness ten years of change. Since the 18th National Congress of the Communist Party of China, China’s regional development pattern has been reshaped, the industrial structure has been more coordinated and optimized, and urban-rural integration has been vigorously promoted. Under the guidance of the concept of coordinated development, people and nature, economy and society, economic foundation and superstructure are coordinated, and efficiency and fairness, local and overall situation, current and long-term are taken into account. The coordination and sustainability of China’s development have been significantly enhanced, which has continuously injected momentum into the high-quality economic development.

  Major strategies lead regional coordinated development.

  From Zhangjiakou, Hebei to Shaoguan, Guangdong, from Zhongwei, Ningxia to Liangjiang New District, Chongqing, the construction of 10 national data center clusters is accelerating, and the national computing power "one network" is accelerated. In February, 2022, the national project of "Computing from the East to the West" was officially launched. This is an important measure to guide the computing power demand from the east to the west in an orderly manner, optimize the layout of data center construction, and promote the coordinated linkage between the east and the west. It is also a microcosm for the central and western regions to seize opportunities and accelerate development in recent years.

  Seek power in the overall situation, and fall in the key points. Since the 18th National Congress of the Communist Party of China, China’s regional coordinated development has made historic achievements and changes by establishing and improving the system and mechanism of regional coordinated development and promoting the formation of a regional economic layout with complementary advantages and high-quality development.

  — — In the past ten years, the coordination of regional development in China has been gradually enhanced, and the gap between the east and the west has been continuously narrowed.

  In 2021, the GDP of the central and western regions of China reached 25 trillion yuan and 24 trillion yuan respectively, an increase of 13.5 trillion yuan and 13.3 trillion yuan compared with 2012; The per capita GDP ratio of the eastern and central and western regions decreased from 1.69 and 1.87 in 2012 to 1.53 and 1.68 in 2021, respectively. The economic growth rate in the central and western regions has also been higher than that in the eastern region for many years.

  In 2021, the per capita disposable income of residents in the central region and the western region exceeded 27,000 yuan and 29,000 yuan respectively, double that of ten years ago. The per capita disposable income ratio of residents in the eastern, northeastern, central and western regions decreased from 1.7, 1.29 and 1.1 in 2013 to 1.63, 1.11 and 1.07 in 2021 respectively.

  In addition, the growth rate of per capita total retail sales of consumer goods in the central and western regions is faster than that in the eastern region, the eastern industries continue to shift to the central and western regions, the employment opportunities and attractiveness in the central and western regions are increasing, and the number of migrant workers migrating across provinces is significantly reduced.

  — — In the past ten years, guided by major strategies and based on their own comparative advantages, the growth poles have gradually risen.

  From the Beijing-Tianjin-Hebei Collaborative Development Plan to the Yangtze River Economic Belt Development Plan, from the Guangdong-Hong Kong-Macao Greater Bay Area Development Plan to the Yangtze River Delta Regional Integration Development Plan … … In the past ten years, a series of major regional strategic development plans and implementation plans have gradually landed.

  "China’s coordinated regional development has explored a new path led by major regional strategies." Liu Yunzhong, a researcher at the Development Strategy and Regional Economic Research Department of the State Council Development Research Center, said.

  "In 2021, the GDP of the nine cities of Beijing-Tianjin-Hebei, Yangtze River Delta and Guangdong-Hong Kong-Macao Greater Bay Area Mainland reached 9.6 trillion yuan, 27.6 trillion yuan and 10.1 trillion yuan respectively, and the total amount exceeded 40% of the whole country, which played an important role in the national economic ballast stone, high-quality development power source and reform experimental field." Xiao Weiming, director of the regional department of the National Development and Reform Commission, introduced it at a special press conference held recently.

  — — In the past ten years, both the accessibility of infrastructure and the equalization of basic public services have been significantly improved.

  A developed high-speed rail network with "four verticals and four horizontals" as the main skeleton and "eight verticals and eight horizontals" has been formed. The three major urban agglomerations of Yangtze River Delta, Pearl River Delta and Beijing-Tianjin-Hebei are connected into a network, and the four major plates of high-speed rail in the east, middle, west and northeast are all interconnected. At the same time, the total mileage of railways in the central and western regions has reached 90,000 kilometers, accounting for nearly 60% of the national proportion. The scale of expressways and national and provincial trunk highways under construction in the western region exceeds the sum of the eastern and central regions, and some provinces have achieved high-speed communication between counties.

  The ratio of students to teachers in compulsory education in the eastern, central and western regions is basically the same, and the number of beds in medical and health institutions per thousand people in the central and western regions exceeds that in the eastern region. More than 540 million people participated in the basic old-age insurance for urban and rural residents, and more than 1.36 billion people participated in the basic medical insurance.

  "This decade is the best decade for regional coordinated development in China." Wang Kai, president of China Urban Planning and Design Institute, said that a series of major policies have greatly promoted the development of different regions in the eastern, central and western regions. With the accelerated construction of the new development pattern, the regional economic layout has entered an accelerated period of development.

  Transformation and upgrading promote industrial structure optimization.

  According to the latest data from Tianyancha, as of September 29th, this year, about 177,000 enterprises related to new energy vehicles, over 38,000 enterprises related to industrial robots, about 99,000 enterprises related to photovoltaics and 45,000 enterprises related to chips have been newly registered. The average monthly growth rate of new registrations of related enterprises in the above fields is over 30%.

  The change of the number of newly registered enterprises in many emerging industries has become a window to observe the optimization and upgrading of China’s industrial structure.

  According to Gao Rui, an associate researcher in china enterprise confederation, overall, China’s industrial structure has been continuously adjusted and optimized for three times in the past decade. The basic position of the primary industry has been continuously stabilized, the innovation drive of the secondary industry has been further promoted, and the key areas of the tertiary industry have flourished. The data shows that the tertiary industrial structure has been adjusted from 9.1∶45.4∶45.5 in 2012 to 7.3∶39.4∶53.3 in 2021.

  At the same time, within China’s manufacturing industry and service industry, the structure continues to improve: the equipment manufacturing industry and high-tech manufacturing industry have developed rapidly and become the new force of the secondary industry. From 2013 to 2021, the added value of the secondary industry increased by 6.0% annually; The average annual growth rate of added value of high-tech manufacturing industry and equipment manufacturing industry above designated size reached 11.7% and 9.2% respectively, which was significantly higher than the average annual growth rate of 6.4% in manufacturing industry.

  The leading role of the eastern region has been continuously enhanced, the role of the advanced manufacturing base in the central region has become more prominent, and the industry in the western region has maintained a rapid growth trend … … The regional development of manufacturing industry is also more coordinated. The data shows that in 2021, the number of high-tech enterprises in Northeast China increased by nearly 10,000 compared with 2016, and the number of industrial strategic emerging enterprises in Liaoning doubled compared with 2017.

  The development quality of the tertiary industry has been continuously improved. New generation technologies such as information and communication, Internet and big data have gradually emerged, and modern service industries and emerging service industries have developed rapidly. From 2013 to 2021, the average annual growth rate of the added value of the tertiary industry reached 7.4%, which was 0.8 percentage points higher than the average annual growth rate of GDP. New technologies, new industries, new formats and new business models have emerged in an endless stream, and the proportion of emerging service industries in GDP has increased significantly.

  "With the wide application of a new generation of information technology, different industries, especially advanced manufacturing and modern service industries, will present a symbiotic situation of mutual support, integration, interaction and interdependence." Gao Rui said.

  Coordinated development between urban and rural areas has reached a new level.

  In 2021, the per capita disposable income of rural residents was 18,931 yuan, an increase of 125.7% over 2012, and the production and living standards of farmers reached a big step;

  The conversion rate of agricultural products processing in China reached 70.6%, the primary, secondary and tertiary industries in rural areas were deeply integrated, new industries and formats such as leisure and sightseeing and rural e-commerce flourished, and rural innovation and entrepreneurship continued to flourish in generate.

  The proportion of rural domestic garbage collected, transported and treated in natural villages reached over 90%, an increase of 60 percentage points over 2012. Rural construction changes with each passing day.

  The gap between urban and rural areas has always been a major problem to be solved in China’s coordinated development. Since the 18th National Congress of the Communist Party of China, China has actively promoted the new urbanization strategy with people as the core and fully implemented the rural revitalization strategy, which has played an important role in narrowing the gap between urban and rural areas and improving the level of coordinated development between urban and rural areas. In the past ten years, the coordinated development of urban and rural integration in China has achieved remarkable results.

  What attracts the attention of the world is that under the current standards, nearly 100 million rural poor people have all been lifted out of poverty, and 832 poverty-stricken counties and 128,000 poverty-stricken villages have all taken off their hats — — China has embarked on a road of poverty reduction with China characteristics and created a miracle.

  Getting rid of poverty is not the end, and rural revitalization is taking advantage of the situation. "Thirty-three transitional convergence policies were introduced and implemented, and the dynamic monitoring and assistance mechanism to prevent returning to poverty was fully established. 160 key rural revitalization counties were identified and continued to support them, keeping the bottom line of not returning to poverty on a large scale." Deng Xiaogang, deputy minister of agriculture and rural affairs, said.

  Rural revitalization and new urbanization are driven by two wheels and developed in coordination, and the urban-rural layout structure is constantly improved, and the urban-rural development pattern with unique characteristics and mutual reflection between rural areas and modern towns is accelerated … …

  "A thousand miles will be a feather, and the weight is balanced." In the past ten years, the development gap between the east and the west has narrowed, and major strategies have led to more coordinated regional development; Under the guidance of high-quality development, the industrial structure has been continuously upgraded and the industrial development has become more coordinated; The concept of green development is deeply rooted in people’s hearts, and the development of man and nature is more coordinated; The battle against poverty has won an all-round victory, and urban and rural development has become more coordinated … …

  Looking ahead, the harmonious movement of coordinated development will continue to play on the land of China. (Reporter Liang Qian Zhang Mo)

Comment on American sanctions hindering Syria’s earthquake relief: "crisis in crisis"

  Comic Author: Ma Hongliang (People’s Network copyright picture, please do not reprint without authorization. )

  On February 6, local time, a strong earthquake struck southern Turkey near the Syrian border, causing a large number of casualties in Turkey and Syria. World Health Organization officials said on the 14th that the earthquake on the border between Turkey and Syria caused 26 million people in both countries to need humanitarian assistance.

  Affected by years of war and US sanctions, the people’s livelihood in Syria has languished, and the earthquake has made the local humanitarian crisis worse. After the earthquake, the United States still refused to lift sanctions against Syria, hindering the arrival of relief aid. It was not until the 9th that the United States announced the temporary lifting of some sanctions. At this time, the 72-hour gold rescue period has passed. Natural disasters and "man-made disasters" have caused the Syrian people to bear a great price and suffer a "crisis in crisis".

  For a long time, in order to maintain its hegemony, the United States has intervened militarily in Syria, imposed unilateral blockade and sanctions, and looted resources, which is the initiator of the Syrian crisis. After the earthquake, the United States and the West even put politicization above saving lives and hindered earthquake relief. Bashar al-Jaafari, the Syrian ambassador to Russia, recently broke the ugly face of the United States: "Imagine that our ambulances don’t even have fuel to transport the wounded, while the United States has been stealing our natural gas and oil and transporting it to a third country."

How to strengthen the "fence" of "fairy tale king" caught in the tug-of-war of rights protection and trademark protection?

  Photo courtesy of vision china

  Protecting intellectual property rights and prohibiting the abuse of intellectual property rights, just like two sides of the same coin, are both aimed at making the intellectual property system really promote social development. Only with the consciousness and concept of "strict protection" and "no abuse" can malicious cybersquatting be eradicated.

  A few days ago, Zheng Yuanjie, the king of fairy tales, publicly announced that he would stop writing the monthly magazine "The King of Fairytales" and devote himself to the rights protection of the three trademarks "Pipiru", "Shunk" and "The King of Fairytales". Over the past 36 years, The King of Fairy Tales has published 495 issues, with a total print run of over 200 million copies, affecting millions of readers. But to Zheng Yuanjie’s annoyance, many characters in his works and the word "King of Fairy Tales" are frequently squatted. After years of efforts, there are still 672 infringing trademarks waiting for rights protection.

  The tug-of-war of rights protection exposes imperfect trademark protection.

  His academic performance is not good, and he is not the kind of good boy that school teachers like, but he is kind-hearted, just and brave, and has stories on him — — Zheng Yuanjie’s China boy is called Cpaing. In 1985, with the publication of The King of Fairy Tales, a large number of literary characters, such as Pipiru, Lu Xixi, Shunk and Beta, became famous with Zheng Yuanjie’s fairy tales, which influenced generations of children.

  However, a few years later, who would have thought that all these characters were registered as trademarks: "Pipiru" became pork skin, "Shunk" became an underwear brand, and "Fairy Tale King" became the flagship store of children’s wear e-commerce. In these years, on the road of safeguarding rights, Zheng Yuanjie is almost alone in "fighting". He knew the Copyright Law and Trademark Law by heart, and even risked his life to obtain evidence to defend his rights, but his "record" was not brilliant: in 20 years, there were 672 trademarks, and only 16 successfully defended their rights. In an interview with the media, Zheng Yuanjie revealed that it would take him six years to "win" a controversial trademark on average, which cost about 90,000 yuan.

  Among them, the "tug-of-war" for the rights protection of the three trademarks "Pipiru", "Shuk" and "Fairy Tale King" has been going on for several years. Take the protection of the trademark "Cpaing" as an example. After the lawsuit in Zheng Yuanjie, the trademark of the sued enterprise was initially ruled invalid. After that, the trademark registrant appealed to the Beijing Intellectual Property Court and sent it back for retrial. After the relevant review body ruled that the trademark could be used, Zheng Yuanjie continued to sue … … Because of the twists and turns in the process of defending rights, and without the final victory, Zheng Yuanjie was exhausted.

  "This exposes the imperfection of trademark protection in China. Although the trademark law has provisions on the protection of prior rights, it is not perfect. " Pan Helin, executive director of the Digital Economy Research Institute of Zhongnan University of Economics and Law, said that most trademark ownership in China is still the only requirement for obtaining rights by registration, rather than "actual use" and "true intention". However, the protection of prior rights is the general trend in the world. In foreign countries, as long as the earliest user can prove his prior use, even if the trademark has been registered for many years, he can apply for cancellation.

  Lawyer Yu Qingkai, director of the Intellectual Property Professional Committee of Guiyang Lawyers Association of Guizhou Province and senior partner of Beijing Yingke (Guiyang) Law Firm, believes that the purpose of preempting the names of people with certain influence into their own trademarks is to promote their own goods or services with the help of the influence of the names of people, which is subjectively malicious and has no legitimacy. Judging from the judicial practice, the characters with such special phrases as "Cpaing" and "Shunk" were originally created by the obligee, who should have copyright, but there is no corresponding basis for the ownership and protection of rights in the current legal system.

  "Blacklist" may not be able to stop the malicious cybersquatting of trademarks.

  In 2020, there are about 13.4 million trademark applications in the world, and China ranks first in the world with about 9.3 million trademark applications by category. According to preliminary statistics, by the end of the third quarter of 2021, there were 34,300,631 valid registered trademarks nationwide, an increase of 6,920,766 over the same period of the previous year, with a year-on-year increase of 25.27%.

  But in sharp contrast, the rush to register is rampant.

  Ding Zhen, a teenager who suddenly became popular, was robbed, and Eye of the Great Power turned into a pack of cigarettes. Even Zhong Nanshan and Olympic athletes were hot spots. In recent years, wave after wave of "hot spots" trademark news has been searched frequently.

  This phenomenon of cybersquatting has actually been related to the trademark.

  To run counter to the meaning. With the increasing number of trademark registration behaviors of "rubbing hot spots", one registered trademark after another is ridiculous.

  Those registered trademarks, whether hoarded or sold, are often behind unimaginable high transfer fees and usage fees, which may even promote malicious registered trademarks to become a gray industrial chain — — The registration fee is only a few hundred yuan, but if the registered trademark is a famous person, it may involve subsequent transfer, and you can get hundreds or even tens of thousands of times of income.

  Fortunately, China National Intellectual Property Administration and the relevant administrative law enforcement agencies usually use batch rejection to solve the hot events and malicious cybersquatting of characters. For example, after the Chinese Olympic Committee shouted to stop "malicious cybersquatting", China National Intellectual Property Administration official website issued a notice rejecting 109 trademark registration applications such as Yang Qian, Chen Meng and Quanhongchan.

  The Measures for the Administration of the List of Serious Violations of Law and Trust in Market Supervision and Management, which was officially implemented on September 1 last year, clearly stipulates that those who submit malicious trademark registration applications that harm the public interests will be included in the list of serious violations of law and trust.

  Can this move stop this vicious rush to register trademarks? In this regard, Pan Helin said that according to the trademark law, malicious cybersquatting belongs to the category of infringement, not administrative punishment.

  The list of serious dishonesty has a certain deterrent effect on trademark cybersquatting, but there is still a problem of malicious cybersquatting. In judicial practice, there are no clear provisions on the elements of the determination of preemptive registration, such as prior rights and improper means, and the determination of subjective malice is also controversial. Therefore, it is only a reference model to be included in the list of dishonesty. The key is to clarify the legal boundary of malicious trademark squatting and increase the punishment for malicious trademark squatting.

  Let the rule of law become the "fence" of trademark protection

  Last year, China National Intellectual Property Administration issued a special notice, announcing that it would take special actions to crack down on malicious cybersquatting. Among them, malicious squatting on the names of major scientific and technological projects has caused great adverse social impact, and malicious squatting on well-known works or role names has all been included in the crackdown targets.

  China National Intellectual Property Administration stated that it will strengthen overall coordination, expose typical cases, illegal individuals, enterprises and agencies in a timely manner, and hand over those in bad conditions to local law enforcement departments for punishment in time, so as to create a good legal environment, market environment and social environment for all kinds of market players to compete fairly, innovate and consciously resist malicious cybersquatting.

  Outline of Building a Powerful Intellectual Property Country (2021— In 2035), it is proposed that by 2035, China’s comprehensive intellectual property competitiveness will rank among the top in the world, and it will basically become a world-class intellectual property power with China characteristics. In the future, with the increasing protection of intellectual property rights in China, the high-pressure situation against malicious cybersquatting will become a new normal.

  However, in recent years, an act under the banner of intellectual property protection is worthy of vigilance. From the recent Sichuan restaurant being sued for infringement for using the word "green pepper" in its dish name to the previous rights protection incident of "Tongguan Chinese hamburger" and "Xiaoyao Town Hulatang", the limits and protection scope of trademark rights protection have aroused heated public discussion. In the eyes of some people in the industry, protecting intellectual property rights and prohibiting the abuse of intellectual property rights are like two sides of the same coin, both of which are aimed at making the intellectual property system really promote social development. Only with the consciousness and concept of "strict protection" and "prohibition of abuse" can malicious cybersquatting be eradicated.

  It is imperative to protect "plugging" with the rule of law as a trademark. Zheng Yuanjie suggested at the Weibo that a new clause should be added to the Trademark Law: to register the names and titles of well-known literary characters created by others within the copyright protection period, the authorization of the original author is required, and the registered trademark shall not infringe the copyright of others.

  Lawyer Yu Qingkai also suggested perfecting legislation to protect the fair use of trademarks. He said that from the perspective of trademark registration, the author did not apply for trademark registration for the role names and titles of his works in time, which would bring difficulties to the follow-up rights protection. But on the one hand, it takes time and cost to register a trademark. On the other hand, if the current trademark law is not a registration act for the purpose of use, it will be recognized by the intellectual property department as malicious hoarding of trademarks and may be subject to administrative punishment. From this perspective, the author’s application for trademark registration for the role of his work has certain legal risks. Therefore, such role names and article titles should be defined as a new type of intellectual property, or the scope of copyright protection should be expanded to include the previously used influential role names and article titles.

  The industry believes that the "fence" of intellectual property protection can be further built. It is expected that the "plugging" of the rule of law will leave some speculators with no loopholes to drill.

A limited number of 3 pagani Zonda HP Barchetta started.

  [New Car Launch] In this pebble beach competition, HP Barchetta was brought, and only three cars were launched worldwide. As a special edition model, the new car was born to celebrate the 60th birthday of Horacio Pagani, the founder of pagani, and also to pay tribute to the 18-year car-making process of pagani brand.

Pagani Zonda 2017 Zonda HP Barchetta

Home of the car

  The new car released this time was built by experts from Uno-di-Uno department, which adopted a convertible design and adopted a blue and black appearance color scheme. And the car uses a lot of carbon-titanium composite materials from, further reducing the weight of the car body. It is worth mentioning that the color of the left rim of the car is silver, while the color of the right rim is blue, which looks very chic.

Pagani Zonda 2017 Zonda HP Barchetta

Pagani Zonda 2017 Zonda HP Barchetta

  The interior of the new car uses a blue and white color scheme, which looks like a high-end handicraft. At the same time, this new car also transplanted Huayra’s seat, and the blue and gray plaid with the central hollow design made it look slightly different. In addition, the steering wheel of the car is made of blue leather material and wood material, which is also a tribute to the classic racing car.

  The new car is still equipped with 7.3L V12 naturally aspirated by AMG, but its specific parameters have not yet been announced, while the transmission is matched with 6 speeds. It is understood that this car may also be the last Zonda model. We will continue to pay attention to more news about the new car. (Text/car home Li Changning)

The door suddenly opened and the naked woman looked at the security guard for a minute: the security guard was scared and his blood pressure rose.

The door suddenly opened and the naked woman looked at the security guard for a minute.

Recently, Harbin, Heilongjiang. When the woman checked into a hotel in founder county, she found that there was no shampoo in the shower, so she called the hotel customer service. As a result, a male security guard opened the door with a universal card and entered the room, staring at the naked female customer for one minute. When the woman was taking a bath, the hotel security guard broke into the hotel manager’s response: the security guard said that no one opened the door after knocking three times, and he opened the door for fear that something would happen to the guest. The door suddenly opened and the naked woman looked at the security guard for a minute. The security guard was scared to raise his blood pressure that day and left his job. It is necessary to compensate the female customer for the monthly salary of the security guard, and the other party does not agree. At present, the incident is still under negotiation.

I was taking a bath when I suddenly heard the door open. I turned around and saw that it was a male security guard! "

Ms. Li (a pseudonym) from founder county, Harbin, Heilongjiang, recalled her experience that day, and she still has a lingering fear. The door suddenly opened and the naked woman looked at the security guard for a minute.

This happened when Ms. Li checked into a local hotel. That day, she was taking a bath and found that the shampoo was used up, so she called the hotel customer service, hoping to send some shampoo. Unexpectedly, it was not the room service staff, but a male security guard.

What is even more unexpected is that the security guard directly opened Ms. Li’s door with a universal card. In this way, Ms. Li, who was naked, and the security guard looked at each other in the room for a full minute. Ms. Li was terrified, and the security guard was obviously frightened by this scene.

The security guard explained afterwards that he knocked on the door three times, but no one responded. He opened the door with a universal card for fear of an accident. As a result, he was scared by the scene before him, and his blood pressure rose, and he even left his job. The door suddenly opened and the naked woman looked at the security guard for a minute.

The hotel responded to this matter, saying that the security guard’s behavior was indeed improper, but they also proposed a compensation plan: they were willing to pay the security guard’s salary for that month to Ms. Li. However, Ms. Li is not satisfied with this.

Can "Put all your eggs in one basket" surpass "Disappeared She" at the box office?


Special feature of 1905 film network Undoubtedly, it exploded in this summer file.


Three-day screening, plus a week’s release, has accumulated nearly 1.9 billion at the box office, which is unprecedented for any film in the summer file. In the eyes of many people, the 2023 summer champion will change hands.


After all, the provisional summer champion, on the seventh day of the release, accumulated 1.261 billion at the box office. In contrast, the market feedback of "Put all your eggs in one basket" may be more prominent.


Only in combination with the current box office trend, "Disappeared She" ushered in the high point of the box office in the second weekend, which exceeded 335 million in a single day (July 1), while the latter film currently has the highest box office in a single day, which is 272 million on August 12. Judging from the activity of the overall trend, "put all your eggs in one basket" seems to be weaker than the former.



At present, the platform predicts that the box office of "Put all your eggs in one basket" is around 3.8 billion, while the box office of "Disappeared She" may eventually be within 3.6 billion. The numbers of the two are very close, and it is predicted that the box office is changing every day.


The outside world is also curious about how far these two stories, both set in Southeast Asia, can go in the end, and after half a month, who will win the championship in the summer of 2023.



Market Embodiment of Publicity Plus


The two films "Disappeared She" and "Put all your eggs in one basket" both surprised the outside world. More or less, they didn’t expect that these two films would have such high box office results.


Even though the release schedule of "Disappeared She" coincides with the Dragon Boat Festival, and this kind of explosion occurred in the week of last year, the expectations of "Disappeared She" in the early stage of the outside world are still low, and most people think that they are sad about the film by 1 billion.



As the "pioneer" of the summer file, Disappeared She didn’t have a large-scale screening in the early stage, but it started at 18 o’clock the day before the release, just like the movie Don’t Call me "Gambler" which started at the same time. "Disappeared She" still scored 36.66 million with 14.2% of the films, becoming the box office champion of the day.


The first battle was a success. In the three days of the Dragon Boat Festival, "Disappeared She" won more than 500 million box office results by "Tianshi", of which the attendance rate was as high as 18.3%, and the average number of people per game was 27.2, winning the other films in the schedule.



The biggest turning point of the film is June 23.


Many netizens put forward under the social platform of the pregnant woman who fell off a cliff in Thailand whether "She Disappeared" was adapted according to her story. The parties also gave a very positive response. "You are right. You don’t have to panic and admit your mistake. You came to Nanjing to get my authorization three years ago."



This reply caused a thousand waves, and "Disappeared She" soon caused various social effects on the Internet. Together with the ending song "Cage", it formed a wide-ranging circle, and finally even the content "Man Man" that appeared in the trailer was once again on the hot search.


According to relevant staff, many hot searches of this project are natural topics in the end, all of which are spontaneously fermented by netizens. In the end, "Disappeared She" ushered in the highest point in a single day on Saturday, the second week of its release — — 335 million.


According to the box office data platform, "She Disappeared" fell for three consecutive days from June 26th to 28th. It was at this stage that the platform forecast was adjusted to 3.3 billion, which was mistaken by netizens as an error in the platform algorithm. Finally, it was proved that the movie box office was even higher than this data.



On the other hand, the box office of "Put all your eggs in one basket" is more powerful as a whole.


Compared with the hot spots in the later period of Disappeared She, Put All Your Eggs on the Buckle actively put the social effects ahead.


In the past two years, rumors of "cutting the waist in northern Myanmar" have been common, and even many prototypes have appeared to tell the experience after being cheated to northern Myanmar. With the fermentation of related topics, "Put All Your Eggs" seems to have found a grasp, leveraging its strength, and quickly opened a breakthrough for the film.



In the early stage of "Put all your eggs in one basket", on the short video channel, the original artistic film and television content was presented in the form of pseudo-documentary, which attracted a lot of attention. According to Xiaole, who is engaged in propaganda work, "Put all your eggs in one basket" is a film with the highest data popularity in Tik Tok in recent years, and some people in the industry are studying it privately.


The pre-screening heat of the film got the best feedback in the screening stage, and it took three days to refresh the records of all kinds of film history, and the high attendance rate made the cinema take the initiative to join the show. Although the final screening has caused various disputes, the result of market behavior has led to relatively good results.



Only after the film was released, these forms of publicity were controversial. Douban’s score of 7.3 also fell to 7 after a week, which more or less affected the later fermentation of the film.



On the other hand, The Lost Woman, which also experienced a decline in word-of-mouth, dropped from the initial score of 7.5 to the present score of 6.4. However, to a large extent, social events in the later period became the key, and the audience’s understanding of the film was backward, which did not affect the film too much.



Market performance comparison


Back to the market performance, "Put All Your Eggs" and "Disappeared She" are very similar, but by comparison, "Disappeared She" is slightly better at present.


In the summer of 2023, the box office trend of most films has high single-day box office data in the weekend of the second week (including screening).


On July 1st, the box office of "Disappeared She" peaked at 335 million, while the current highest value of "Put All Your Eggs in One Egg" was 270 million (August 12th). In contrast, the latter’s stamina is not as strong as expected.



At the same time, in terms of box office proportion, although there are some large-scale screenings, "Disappeared She" still has an oligopoly advantage, with the highest box office proportion reaching 83.1%, while "Put All Your Eggs" is currently kept within 60% as a whole, which is closely related to the popularity of the recent file.


At the same time, The Disappeared She is far less powerful than "Put all your eggs in one basket" in the early stage of film arrangement, and the overall stability is about one-third of the market. With the results of screening, the film arrangement of "Put all your eggs in one basket" accounts for more than 40% soon after it started. However, with the rise of the box office in the later period, the film of "Disappeared She" has exceeded half of the market, which has not been achieved by "Put All Your Eggs on One Egg" at present.



In this summer, "contrarian decline" became a key point to prove the performance of the film market. Before and after The Disappearing Woman, there were five adverse falls. On the contrary, For the time being, Put all your eggs in one basket has no adverse fall performance, and the overall performance is very stable.


However, it can’t be ignored that there are only new films this week, and it is difficult to form box office pressure on "Put all your eggs in one basket" in terms of topic and volume. In addition, with the addition of the Qixi file on August 22, the peak of "Put all your eggs in one basket" has not yet arrived.


The possibility of a movie, sinking the market is still the key.


The data shows that "Disappeared She" is more favored by fourth-tier cities, while "Put All Your Eggs on One Egg" has been recognized by many second-tier cities. Only at the level of breaking the circle, "Put all your eggs in one basket" tends to the audience, and the proportion of male and female ticket buyers is almost half. Of course, this is closely related to the female topic of "Disappeared She" to a great extent.



"Put all your eggs in one basket" is still breaking box office records, and it is still unknown whether it can surpass "Disappeared She" in the future. But we expect to see the moment when the record is constantly being refreshed.


As I said before the film was released, I hope "She Disappeared" can heat up the market.


Needless to say, an excellent commercial film never only shines by itself, but also drives the whole market. We also hope that the end of the summer file of "Put all your eggs in one basket" will inject another dose of "fuel" into the movie market!


Scholz and Putin spoke for the first time in 2022.

  Wang Bin, Song Yao/CCTV News

  On November 15th, local time, the reporter of the General Desk was informed that Russian President Vladimir Putin had a telephone conversation with German Chancellor Angela Scholz on the same day. Subsequently, the Kremlin confirmed the news.

  The Kremlin released a message saying that this is the first time that the two sides have spoken since December 2022.

Scholz and Putin spoke for the first time in 2022.

  The two sides had a detailed and frank exchange of views on the situation in Ukraine. Putin pointed out that the current crisis is directly caused by NATO’s long-term aggressive policy. The purpose of this policy is to ignore Russia’s security interests, infringe on the rights of Russian residents and establish an anti-Russian "bridgehead" in Ukrainian territory.

  Talking about the prospect of political and diplomatic settlement of conflicts, Putin pointed out that Russia has never refused and has always been open to the resumption of Russian-Ukrainian negotiations. The possible agreement should take into account Russia’s security interests, proceed from the new territorial reality, and the most important thing is to solve the root causes of the conflict.

  The leaders of the two countries also talked about the current situation of Russian-German relations. Putin pointed out that due to the unfriendly policy of the German authorities, Russian-German relations have deteriorated unprecedentedly in all aspects. Putin emphasized that Russia has always strictly fulfilled its contracts and contractual obligations in the energy field. If Germany shows interest, Russia is willing to carry out mutually beneficial cooperation.

  Besides, the leaders of the two countries also discussed the situation in the Middle East. Putin introduced Russia’s efforts to ease and peacefully resolve the regional crisis.

  The two sides agreed that the assistants of the leaders of the two countries will keep in touch after this call.

[Editor in charge:

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In the next 30 years, will the Internet "grow from scratch"? 5G+AIoT will become the super Internet.

  World internet conference is held once a year, and the Internet, digital economy and artificial intelligence have already penetrated into every corner of our daily life. What will happen to the Internet in the next 30 years? What new business opportunities will the debut of 5G bring? What problems has the digital economy solved for us? This year, several Internet café s have made in-depth thinking on these issues, and at the same time, they have also brought us inspiration.

  Ma Yun: In the next 30 years, the Internet will be "from scratch".

  If the Internet was "from scratch" in the past 20 years, it will be "from scratch" in the next 30 years. This "nothing" is "nothing" everywhere, and no one can exist without the network.

  In Ma Yun’s view, there may be many people who hate artificial intelligence now, but in the future, if there is no artificial intelligence, the whole society will not be able to operate. "Four years ago, my mother complained that she couldn’t use a mobile phone, and now they can use it. In China, many 70-year-olds can easily use technologies unimaginable five years ago. " Ma Yun said.

  "I am a firm optimist of the digital economy. From the beginning, I firmly believed in the power of the digital economy and platform. This is a good opportunity for the world to achieve inclusive growth. The world needs leadership in digital technology. The speed of world change is definitely getting faster and faster, which will bring many social problems and uncertainties, but no one is an expert of tomorrow, and the government, academia and enterprises need to work together to solve problems. " For the digital economy, Ma Yun made this thinking. "In addition, we also need to formulate smart policies at the moment of wisdom, and don’t use yesterday’s practices to solve tomorrow’s problems."

  Ma Huateng: Science and technology are good, not just simple Internet public welfare.

  For the next wave of technology, Ma Huateng has a judgment: in the next two or three years, large-scale commercialization of 5G will be gradually rolled out, and 1 million devices can be connected to the network at the same time per square kilometer. This large bandwidth, low delay and high reliability network will send all kinds of applications driven by artificial intelligence to thousands of households. The threshold for transformation and upgrading of all walks of life will be continuously lowered, and the development of industrial Internet will enter the "fast lane".

  Looking forward to cutting-edge technology, Ma Huateng emphasized that "technology is good": "We hope to think and explore with the industry, build correct values, social responsibilities and behavioral norms in the digital age, and build a healthy, inclusive, reliable and sustainable smart society."

  Lei Jun: 5G+AIoT will become the next generation super Internet.

  In the past, the massive applications provided by the Internet brought a lot of convenience to our lives, and the future Internet will become a part of intelligent life itself. Lei Jun believes that many AI products, from smart assistants and smart speakers in mobile phones to all kinds of robots, have been integrated into our daily lives. With the AI+ voice interaction becoming more and more daily, using voice to control the lighting switch, even turning on the air conditioner and watching TV is just a matter of words, which is particularly natural, even for the elderly and children.

  "It is foreseeable that in the future, people’s lives will have an ubiquitous Internet figure, and all personal and home devices can be interconnected to truly provide 24-hour companionship services in our lives. Among them, many new intelligent life scenes and more new business opportunities will be added with innovative interactions such as voice and artificial intelligence. " Lei Jun said.

  The combination of AI and IoT Internet of Things platform forms AIoT (abbreviation of AI and IOT, intelligent interconnection of all things), which is the next generation of super Internet, bringing super opportunities several orders of magnitude larger than the mobile Internet. Lei Jun firmly believes that it will become the most important driving engine of the digital economy.

  Li Yanhong: Artificial intelligence is the main course. If you don’t eat it, you will lose an era.

  "In the past year, artificial intelligence has become a social consensus." In August this year, Li Yanhong said in his speech at China International Intelligent Industry Expo, "In the past, everyone paid more attention to artificial intelligence and defeated the world Go champion. Today, we are more concerned about what convenience artificial intelligence has brought to people’s lives and how much efficiency it has improved people’s work. In the past, we may have paid attention to a driverless car running thousands of kilometers without human intervention. Today, we may be more concerned about how driverless driving can truly achieve safety, how to reduce costs, and how to run on the open road in a low-speed environment. "

  Li yanhong believes that the internet is a starter, and its characteristic is fast; Artificial intelligence is the main course, which needs to be simmered slowly, but it is nutritious. In the future, no enterprise can claim that it has nothing to do with artificial intelligence. If you can’t eat this main course, you will lose an era.

  Ding Lei: The digital economy solves the problems of efficiency and content.

  What problems has the digital economy solved? In Ding Lei’s view, it is mainly manifested in two points: one is efficiency, and the other is content.

  Ding Lei further explained that the efficiency of e-mail, search engine, e-commerce or payment system has been improved. In addition, the development of digital economy also meets the needs of consumers for different content positioning. "For example, with Netease Cloud Music, many independent musicians no longer need to distribute their works through record companies, but can directly publish their works on Netease Cloud Music."