Gao Zhongwei, Director of Sichuan Film Bureau： Ranked among the fourth largest ticket warehouses in China.

1905 movie network news　"In the Spring Festival of 2021, the Sichuan film market got off to a good start, with a box office income of 437 million yuan, ranking sixth in the country, and both the number of movies and the number of people watching movies reached record highs. Since the beginning of the year, the total box office in Sichuan has exceeded 930 million, ranking fourth in the country. "

Guest "China Film Report" specially planned "Set sail for a new journey — — Gao Zhongwei, director of Sichuan Film Bureau, recalled the prosperity of Sichuan film market at the beginning of the year and attributed the film prosperity to the joint efforts of all parties.

　

Movies are the staple food of the people’s spiritual and cultural world, and the box office performance at the beginning of the new year has once again confirmed the enthusiasm of Sichuan people for watching movies. Gao Zhongwei introduced that even during the epidemic, the number of cinemas in Sichuan rose against the trend, not decreasing but increasing. Up to now, the number of cinemas in Sichuan has reached 766, and the total number and quantity growth rate of cinemas rank fourth in the country. The development of Sichuan film culture presents a scene of high vitality.

On the occasion of the centenary of the founding of the Communist Party of China (CPC), Sichuan will focus on the theme of "Centennial Birthday", and launch a number of high-quality films represented by "Flying the Battle Flag" and "Dunhuang Ji Yi". At the same time, it will also launch excellent domestic film screening, compile party member film classic image short films and Sichuan filmmakers praise the Communist Party of China (CPC) short films and other related film activities to present the centenary of the founding of the Party.

Sichuan should change from a big market province to a big production province.　

In the future, pure Sichuan dialect movies will be released.

3.252 billion in 2018, ranking sixth in the country; 3.459 billion yuan in 2019, ranking among the top five in the country; 1.167 billion in 2020, ranking fourth in the country. In recent years, the total box office in Sichuan has been outstanding, and it has increasingly become an important ticket warehouse in the country, contributing to the film market.

It is true that even though the national box office ranking keeps rising, Gao Zhongwei still maintains a rational and clear understanding of the development of Sichuan films. "We can be regarded as a big market province, but unfortunately, we are not a big production province."

Therefore, in order to help Sichuan film complete the qualitative transformation, the Sichuan provincial government is trying its best to push Sichuan from a big film market province to a big production province.

Gao Zhongwei revealed that to celebrate the centenary of the founding of the Party, Sichuan has reserved several gift films this year. Among them, "The Flag Flutters" has been finished and is waiting to be released.

　The "flag fluttering", the "flag" in the title, actually refers to Zhanqi Village in Pixian County, Chengdu. On the eve of the Spring Festival in 2018, General Secretary of the Supreme Leader personally inspected this scenic village, and made the spirit of instructions of "flying the flag, worthy of the name" and "walking in the forefront and demonstrating well".

Deeply implementing the spirit of the instructions of the Supreme Leader General Secretary, the film revolves around the production and life of Zhanqi Village, and tells the story of the Party organization leading the villagers to overcome difficulties and move towards rural revitalization. Including "Excellent Film and Television Works for Rural Revitalization", "Flying the Flag" won many awards at the 2020 Boao International Summit in beautiful countryside.

In addition, Dunhuang Ji Yi and Victory Day are also key projects in Sichuan this year.

The former script has been polished for many years, focusing on the stormy course of Fan Jinshi, a famous Dunhuang scholar, who stuck to the desert and passed on Chinese culture for more than 50 years, and portraying the watchful dedication of several generations of Dunhuang people in a panoramic way. Compared with virtual scenes, most of the scenes in the film, such as Dunhuang Research Institute, Sanwei Mountain, nine floors and grottoes, are shot in real scenes, and the visual effect is more real and moving.

The latter tells the story of the underground party organization fighting wits with the renegade underground party leaders and the Kuomintang Secret Service in Zhazidong Prison in the mountain city of Chongqing, which reflects the surging tide on the eve of the founding of New China.

In addition to creating tribute-themed movies, Sichuan is still trying to take root in the local cultural system and develop more works with local colors in the process of moving towards a big production province.

Gao Zhongwei observed that, for example, in recent years, many films began to incorporate elements of Sichuan dialect, and the response was good.

Liu Hao, a soldier of Sichuan Army played in The Sacrifice, appeared in Sichuan dialect fluently. In the film, when he meets a fellow villager in Sichuan — — When the new female correspondent came, she even blurted out, "I know she is from Sichuan and from Vu Thang, Nanchong." On the battlefield of smoke everywhere, the picture of a fellow villager meeting a fellow villager made people feel cordial and moved, leaving a deep impression.

For the future innovation planning of Sichuan film, he proposed to integrate Sichuan dialect into the film and show its humorous and interesting style in the film; Further, we can also plan and launch a pure Sichuan dialect film, hoping that the audience can enjoy the film and broaden their interest and understanding of Sichuan culture.

Sichuan demonstrates the determination and strength to build a strong cultural province.　

Attract head enterprises and vigorously revitalize rural cinemas

Attaching great importance to the development of the cultural field and actively implementing the strategy of revitalizing film and television, the Sichuan provincial government has issued many preferential policies to promote the production of the film industry, showing its firm determination and strong motivation to build a strong cultural province.

Next, the Sichuan provincial government will also introduce measures to support major literary and artistic projects and reward excellent works, and specially add 300 million funds to support the creation of major literary and artistic projects. Among them, 200 million is used to support three major literary types: movies, TV dramas and stage plays, and 100 million is used to set up a literary industry development fund for joint ventures.

Gao Zhongwei introduced us to the upcoming new policy, and admitted that the support policy has been recognized by Bona, Light, Cat’s Eye and other film and television head enterprises. "Bona has established a branch in Chengdu, and others are eager to move. We also warmly welcome them!"

In fact, in order to attract national film and television enterprises to settle in, Sichuan’s investment in hardware facilities such as film and television shooting bases is equally powerful.　

As early as 2017, the "Film and Television Silicon Valley" in Yaodu District of Chengdu has started construction. The project cost 2.1 billion yuan to build, covering an area of about 1,300 mu, covering a photography shed of more than 10,000 square meters. When completed in 2022, it will provide better and more modern conditions for film and television shooting.

In addition, the detailed information of Sanxingdui, Jiuzhaigou and other tourism and cultural resources and film and television bases has been collected. The Sichuan Film Bureau is sorting out an introduction of Sichuan film and television bases, which will be provided to film companies stationed in Sichuan after compilation, providing them with more convenience in scene selection.

"From the shooting environment, to the provision of resources, to government services, we have created conditions for the film and television industry in all directions, so we especially hope that more head film and television enterprises can develop in Sichuan and launch more film and television blockbusters made in Sichuan."

Gao Zhongwei admits that Sichuan has tilted its film investment to creative production and talent organization, but at the same time, it has not forgotten to tilt to township cinemas. "We now have a plan for township cinemas, and we plan to gradually realize the full coverage of digital cinemas in central towns with more than 20,000 people." In his view, the biggest potential consumption market of China movies is villages and towns, so the next step in Sichuan should also focus on promoting the construction of township cinemas.

Finally, looking at the future development of Sichuan films, Gao Zhongwei made clear three requirements: first, to maintain self-confidence, and to maintain due cultural self-confidence on the basis of good system, good market and good environment; The second is to stay awake and clearly realize that movies come from different levels of challenges;

The most important thing is to keep fighting. "Sichuan films should launch more acclaimed and blockbuster films, offer more spiritual meals to the people and contribute to the construction of a film power!"