Huawei’s pursuit of Gankun is not only the central ridge, but also the top of the future in the field of intelligent driving

Wen | carrying a pot

Everything is beautiful on the road. High-speed trains and airplanes can reach their destinations faster. Many people like me will still stubbornly choose to travel by road, because the most beautiful scenery will always be on the road. This is also the beautiful picture presented by the documentary Crossing the Central Ridge created by Huawei Gankun and chinese national geography. Starting from the coast of the East China Sea, it crosses the three steps of China from east to west, crossing more than 5,000 kilometers from east to west, jumping 7,000 meters above sea level, and finally reaching the top of Kunlun. Every frame is shocking.

It is a great feat for the smart car industry to measure the central ridge line with wheels for the first time. Behind the vehicles and the magnificent natural scenery complement each other, it also shines with the unique brand light of Huawei Gankun. Every journey, every departure and stop in this journey is like planting the seeds of new cognition in the hearts of the public, which greatly refreshes people’s understanding of Huawei Gankun brand spirit and the boundary of intelligent driving technology.

Perhaps when Zhijia was just born, people didn’t think how it would change the way of travel, but in the video released in January 2025, the harsh weather and complex environment such as high-altitude mountain roads, rugged terrain, rain, snow and fog conquered by Huawei Gankun brought the once unreachable future into reality. It improved the upper limit of the experience of Zhijia and ensured the lower limit of the safety of Zhijia, which was the biggest surprise in the first year of commercial scale in 2024.

Be a leader in technological development.

Huawei Gankun brings intelligence to every car.

After entering the information age, codes and algorithms have created many convenient tools, and intelligent driving is one of them. It has brought safety and convenience to drivers across the ages, and at the same time made the research and development of technology simple and more difficult. It is simpler because the route is clearer, and the industry has a clear understanding of the development route of intelligent driving, that is, relying on the end-to-end architecture to make the decision-making of intelligent driving system more accurate and drive more people; It is even more difficult because the leap-forward progress from simply identifying obstacles to understanding driving scenes requires larger and longer-term computing power and human input, which are exactly the "traditional talents" of Huawei Gankun.

From the establishment of Huawei BU in 2019 to the release of ADS 3.0 in 2024, during this period, it has maintained a continuous pressure investment in research and development, and built the strongest technical foundation in the industry. Huawei Gankun applies these technologies to the process of intelligent transformation of automobiles, helping automobile enterprises to build good cars, and has become the only manufacturer with self-developed software, hardware and cloud-based full-stack solutions for intelligent products and solutions. Based on such technological advantages, Huawei Gankun has maintained a continuous technological leadership in the field of intelligent driving through continuous investment and independent research and development.

In April 2023, Huawei Gankun Intelligent Driving ADS 2.0 was released, which took the lead in reducing the dependence on high-precision maps, especially using RCR algorithm to realize the matching between navigation maps and the real world. In February 2024, Huawei Gankun realized high-speed and high-order intelligent driving in urban areas without relying on high-precision maps. When friends were still opening up intelligent driving cities in one city, Huawei Gankun directly realized that the whole country could drive, and when there was a road, it could drive.

In April, 2024, Huawei Gankun Intelligent Driving ADS 3.0 further emphasized the AI attribute. It adopted an end-to-end big model, and the perception part relied on the General Obstacle Recognition Big Perception Model (GOD), and the decision-making end relied on the Prediction-Decision-Planning Network (PDP) to realize it. The instinctive safety network was set to ensure the lower limit of intelligent driving safety. From the previous version of traditional data labeling learning to autonomous learning based on 3D model, Huawei Gankun ADS 3.0′ s driving style is more anthropomorphic and traffic efficiency is higher. In terms of experience, it reduces the braking rate by 15%, improves the ride comfort by 50% and reduces the bumpy range by 50%.

ADS 3.0 is also the first in the industry to put forward the concept of parking space to parking space, and officially pushed this function in the ADS 3.2 version in December. In this year, Huawei Gankun took the lead in realizing the integration of open roads and non-open roads, and added the functions of parking space start, roadside start, roadside temporary stop, destination change at any time and autonomous gate crossing, which greatly improved the convenience of users.

Another leading function of ADS 3.0 is VPD parking, which is the only efficient intelligent parking function in the industry that supports leaving the car. The vehicle can autonomously navigate to the designated parking space or cruise to the passenger position in response to the call without the driver staying in the vehicle. At the same time, passengers can grasp the surrounding environment, location and status information of the vehicle in real time through the mobile APP. Parking on behalf of VPD autonomous cruise parking and one-button calling have two functions, which greatly save users’ time and improve the convenience of travel.

The development and iteration of the above functions are closely related to the needs of users. Huawei Gankun is forward-looking and leading enough. Relying on years of technology accumulation and decisive decision-making, it is the first to launch corresponding functions in the industry, create excellent products, bring intelligence into every car, and let users enjoy the dividend of science and technology. This is actually a long-term investment. Because of its leading technology, it has better development prospects.

Be a leader in large-scale business.

Scale is king.

Needless to say, the importance of intelligent driving is obvious. In McKinsey’s report on the investigation of automobile consumers in China, intelligent driving, intelligent cockpit and appearance are ranked in the top three. Roland Berger’s "Automobile Industry Trend Report" also shows that intelligence, endurance and appearance are gradually gaining weight in users’ car purchase choices. Huawei Gankun also defined 2024 as the first year of commercial scale of smart driving. In my understanding, the two most critical words are "scale".

Quantitative change will lead to qualitative change, and qualitative change will lead to new quantitative change.

Leading smart driving technology will promote the large-scale expansion of smart driving in business, and the smart driving data generated by large-scale expansion will feed back research and development, making the performance of smart driving stronger. In this process, users’ cognition of intelligent driving will also be upgraded from "fear of using" to "dare to use", from "common use" to "love using" and from "self-driving" to "intelligent driving". However, it must be admitted that Zhijia does not simply put the technology on the car, but also let Zhijia try it from a small area and spread it to every ordinary user for recognition and acceptance. Here, it is necessary to bring together three major companies, such as Internet companies, technology companies and national enterprises, such as Huawei Gankun, to lead the process of large-scale commercialization, endorse scientific and technological innovation and cognitive breakthroughs with their own strong strength, and expand the limits of smart driving scenarios while promoting the versatility of smart driving functions, so that every user who chooses smart driving models has more technical trust and application confidence.

In 2024, the annual number of intelligent driving users of Huawei Gankun Zhijia exceeded 500,000; The annual total mileage of intelligent driving exceeded 1.4 billion; The number of annual parking breaks through 100 million; The mileage of intelligent driving in a single month, the proportion of intelligent driving in urban areas and the number of parking assistance are the first; Avoid possible collisions more than 1 million times; In the domestic monthly sales ranking of NCA vehicles in urban areas, Huawei’s sales of Gankun Zhijia cooperative vehicles ranked first, which exceeded the sum of the second and third places.

Such a successful precedent has brought new opportunities to the industry. As Jin Yuzhi, CEO of Huawei’s smart car solution BU, said, more and more car companies are promoting smart driving, and smart driving has changed from matching to standard.

The data also confirms his analysis. The allocation rate of L2+ new energy vehicles with the core of high-speed navigation above 200,000 has reached 65%, which has gradually become standard. The penetration rate of advanced intelligent driving represented by urban NCA is also rapidly increasing, and it is estimated that the carrying capacity will reach 20 million in five years.

The intelligent market space has been opened, and the scale-up process driven by Huawei Gankun will definitely affect the intensity and speed of the "arms race" of the whole industry, and Huawei Gankun itself is ready to deal with the further outbreak of scale in 2025.

In Jin Yuzhi’s view, in 2025, on the one hand, L2 autonomous driving technology will accelerate its penetration into low-end models and accelerate the upgrading of the entire automobile industry; On the other hand, it will accelerate its March to a higher level L3, and both policies, regulations and L3 technology will start to be piloted step by step.

Huawei Gankun will maintain pressure investment and R&D efforts to tackle the next generation of ADS, and cooperate with relevant organizations such as national standards, policies and regulations to jointly promote the commercial and urban L3 pilot of high-speed L3. In addition, in 2025, dozens of new cars equipped with Huawei Gankun Intelligent Driving ADS will be listed one after another.

Continue to maintain the leading position in technology and expand the camp in cooperation, so as to bring more and more comprehensive choices and experiences to consumers. In 2025, with the accelerated penetration of smart driving, Huawei Gankun will undoubtedly continue to be a leader in large-scale commercialization.

Reshape the future travel ecology

Huawei Gankun has been climbing upwards.

In business, if you can create a good product, you will be able to succeed in the market competition, and if you do things in a down-to-earth manner, you will surely get recognition and commercial returns in the market. Huawei Gankun has a long-term planning, and a large-scale and high-intensity investment in short-term product presentation to support R&D to complete the iteration before the industry reaction. It can run longer and faster, and every user can share the beauty brought by technology through intensive research.

The documentary series "Crossing the Central Ridge" is a beautiful vision. It is a summary of Huawei Gankun’s technological achievements in 2024 and a presentation of Huawei Gankun’s brand spirit. On the coast of the East China Sea, it shows the breadth of technology like the ocean, and the technological advantages of intelligent driving, cloud computing, artificial intelligence and other fields have formed an important foundation for the development of Huawei’s Gankun brand. It shows the importance of user safety in Qinling Mountains and Bayan Kara Mountains, and regards safety as the greatest luxury. At the top of Kunlun Mountain, it proved the meaning of the word "Gankun"-piercing the sky upwards and leading the industrial development; Go down to the roots and master hard core technology.

Huawei Gankun will become the intellectual driving pole in consumers’ minds like Kunlun Mountain. On the technical level, with the rapid iteration and landing of ADS, the integrity and reliability of user experience will be ensured. At the brand level, through its own brand word-of-mouth endorsement and investment, it has brought the scale landing of Zhijia on the road of China.

It is conceivable that with the help of Huawei Gankun, the beautiful blueprint for future travel is becoming extremely clear, that is, all participants in public transportation can benefit from efficient operation. Huawei Gankun will also become the most important part of smart transportation, and will always stand at the technical peak of the smart driving industry.